---
title: "Bojangles vs Dave's Hot Chicken: Which is searched more in the United States?"
description: "Is Bojangles or Dave's Hot Chicken more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fried chicken chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/bojangles-vs-daves-hot-chicken"
publisher: "Brandwave"
---

# Bojangles vs Dave's Hot Chicken: Which is searched more in the United States?

Is Bojangles or Dave's Hot Chicken more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fried chicken chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bojangles and Dave's Hot Chicken
- **Competitive set**: Fried chicken chains
- **Market**: United States
- **Month measured**: Sep 2026
- **Bojangles Share of Search**: 3.3%
- **Dave's Hot Chicken Share of Search**: 7.5%

## Is Bojangles or Dave's Hot Chicken more popular in search?

- In September 2026, Dave's Hot Chicken had more branded searches than Bojangles among fried chicken chains in the United States. Dave's Hot Chicken had about 3.4 million branded searches, while Bojangles had 1.5 million. Dave's Hot Chicken made up 7.5% of all fried chicken chain searches we track, and Bojangles accounted for 3.3%.
- Dave's Hot Chicken was ahead of Bojangles in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bojangles’ share of searches among fried chicken chains in the United States moved from 3.8% to 3.3%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
- Across the 12 months ending September 2026, Dave's Hot Chicken’s share of searches among fried chicken chains in the United States moved from 8.5% to 7.5%, and its estimated monthly branded searches moved from 4.1M to 3.4M.

## Top fried chicken chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Dave's Hot Chicken was mentioned in two out of three: in two of the three ChatGPT answers. Bojangles was mentioned in one out of three: in one of the three ChatGPT answers. Dave's Hot Chicken was listed before Bojangles in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Popeyes | 1st | 3 of 3 | 3 of 3 |
| Chick-fil-A | 2nd | 3 of 3 | 3 of 3 |
| Raising Cane’s | 3rd | 3 of 3 | 3 of 3 |
| KFC | 4th | 2 of 3 | 2 of 3 |
| Dave's Hot Chicken | 5th | 2 of 3 | 2 of 3 |
| Zaxby's | 6th | 2 of 3 | 2 of 3 |
| Wingstop | 7th | 2 of 3 | 2 of 3 |
| Jollibee | 8th | 2 of 3 | 2 of 3 |
| Bojangles | 9th | 1 of 3 | 1 of 3 |
| Church's Texas Chicken | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about fried chicken chains

- Asked ChatGPT "Which fast food chain has the best fried chicken in the US?": 1. Popeyes, 2. Chick-fil-A, 3. KFC, 4. Jollibee, 5. Raising Cane’s
- Asked ChatGPT "What are the best chicken chains in the US?": 1. Chick-fil-A, 2. Popeyes, 3. Raising Cane’s, 4. Dave's Hot Chicken, 5. Wingstop, 6. KFC, 7. Bojangles, 8. Zaxby's, 9. Jollibee
- Asked ChatGPT "Where can I get the best chicken tenders from a fast food chain in the US?": 1. Raising Cane’s, 2. Popeyes, 3. Zaxby's, 4. Chick-fil-A, 5. Dave's Hot Chicken, 6. Wingstop

Not named in any answer: Church's Texas Chicken.

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## How did search popularity change for United States fried chicken chains in September 2026?

- Estimated monthly branded searches for Dave's Hot Chicken in the United States fell 18.1% over 12 measured months, from 4.1M to 3.4M in September 2026.
- Estimated monthly branded searches for Bojangles in the United States fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

## Month by month

| Month | Bojangles estimated searches | Bojangles Share of Search | Bojangles rank | Dave's Hot Chicken estimated searches | Dave's Hot Chicken Share of Search | Dave's Hot Chicken rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 3.8% | 6 | 4.1M | 8.5% | 4 |
| Nov 2025 | 1.8M | 3.7% | 6 | 4.1M | 8.4% | 5 |
| Dec 2025 | 1.8M | 3.8% | 6 | 4.1M | 8.4% | 4 |
| Jan 2026 | 1.8M | 3.8% | 6 | 4.1M | 8.5% | 4 |
| Feb 2026 | 1.5M | 3.3% | 7 | 3.4M | 7.4% | 4 |
| Mar 2026 | 1.8M | 3.8% | 6 | 5M | 10.4% | 3 |
| Apr 2026 | 1.8M | 3.9% | 6 | 4.1M | 8.6% | 4 |
| May 2026 | 1.8M | 3.8% | 6 | 4.1M | 8.6% | 4 |
| Jun 2026 | 1.8M | 3.9% | 6 | 4.1M | 8.7% | 4 |
| Jul 2026 | 1.8M | 3.5% | 6 | 4.1M | 7.9% | 4 |
| Aug 2026 | 1.8M | 3.5% | 6 | 4.1M | 7.9% | 4 |
| Sep 2026 | 1.5M | 3.3% | 6 | 3.4M | 7.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bojangles’ and Dave's Hot Chicken’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bojangles**: Measured on the search term “bojangles”.
- **Dave's Hot Chicken**: Measured on the search term “dave's hot chicken”.

- [Bojangles profile](/demand/us/brands/bojangles)
- [Dave's Hot Chicken profile](/demand/us/brands/daves-hot-chicken)
- [All fried chicken chains in the United States](/demand/us/categories/us-fried-chicken-chains): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bojangles or Dave's Hot Chicken more popular in search?

In September 2026, Dave's Hot Chicken had more branded searches than Bojangles among fried chicken chains in the United States. Dave's Hot Chicken had about 3.4 million branded searches, while Bojangles had 1.5 million. Dave's Hot Chicken made up 7.5% of all fried chicken chain searches we track, and Bojangles accounted for 3.3%.

## Cite this page

Brandwave. "Bojangles vs Dave's Hot Chicken: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/bojangles-vs-daves-hot-chicken

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/bojangles-vs-daves-hot-chicken. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
