---
title: "Bojangles vs Chick-fil-A: Which is searched more in the United States?"
description: "Is Bojangles or Chick-fil-A more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fried chicken chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/bojangles-vs-chick-fil-a"
publisher: "Brandwave"
---

# Bojangles vs Chick-fil-A: Which is searched more in the United States?

Is Bojangles or Chick-fil-A more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fried chicken chains set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Bojangles and Chick-fil-A
- **Competitive set**: Fried chicken chains
- **Market**: United States
- **Month measured**: Sep 2026
- **Bojangles Share of Search**: 3.3%
- **Chick-fil-A Share of Search**: 45.4%

## Is Bojangles or Chick-fil-A more popular in search?

- In September 2026, Chick-fil-A had more branded searches than Bojangles among fried chicken chains in the United States. Chick-fil-A had about 20.4 million branded searches, while Bojangles had 1.5 million. Chick-fil-A made up 45.4% of all fried chicken chain searches we track, and Bojangles accounted for 3.3%.
- Chick-fil-A was ahead of Bojangles in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bojangles’ share of searches among fried chicken chains in the United States moved from 3.8% to 3.3%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
- Across the 12 months ending September 2026, Chick-fil-A’s share of searches among fried chicken chains in the United States moved from 42.4% to 45.4%, and its estimated monthly branded searches held steady at 20.4M.

## Top fried chicken chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Chick-fil-A appeared in all three answers. Bojangles was mentioned in one out of three: in one of the three ChatGPT answers. Chick-fil-A was listed before Bojangles in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Popeyes | 1st | 3 of 3 | 3 of 3 |
| Chick-fil-A | 2nd | 3 of 3 | 3 of 3 |
| Raising Cane’s | 3rd | 3 of 3 | 3 of 3 |
| KFC | 4th | 2 of 3 | 2 of 3 |
| Dave's Hot Chicken | 5th | 2 of 3 | 2 of 3 |
| Zaxby's | 6th | 2 of 3 | 2 of 3 |
| Wingstop | 7th | 2 of 3 | 2 of 3 |
| Jollibee | 8th | 2 of 3 | 2 of 3 |
| Bojangles | 9th | 1 of 3 | 1 of 3 |
| Church's Texas Chicken | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about fried chicken chains

- Asked ChatGPT "Which fast food chain has the best fried chicken in the US?": 1. Popeyes, 2. Chick-fil-A, 3. KFC, 4. Jollibee, 5. Raising Cane’s
- Asked ChatGPT "What are the best chicken chains in the US?": 1. Chick-fil-A, 2. Popeyes, 3. Raising Cane’s, 4. Dave's Hot Chicken, 5. Wingstop, 6. KFC, 7. Bojangles, 8. Zaxby's, 9. Jollibee
- Asked ChatGPT "Where can I get the best chicken tenders from a fast food chain in the US?": 1. Raising Cane’s, 2. Popeyes, 3. Zaxby's, 4. Chick-fil-A, 5. Dave's Hot Chicken, 6. Wingstop

Not named in any answer: Church's Texas Chicken.

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## How did search popularity change for United States fried chicken chains in September 2026?

- In September 2026, Chick-fil-A lost share of searches among fried chicken chains in the United States, from 48.1% to 45.4%.
- Estimated monthly branded searches for Bojangles in the United States fell 18% over 12 measured months, from 1.8M to 1.5M in September 2026.

## Month by month

| Month | Bojangles estimated searches | Bojangles Share of Search | Bojangles rank | Chick-fil-A estimated searches | Chick-fil-A Share of Search | Chick-fil-A rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 3.8% | 6 | 20.4M | 42.4% | 1 |
| Nov 2025 | 1.8M | 3.7% | 6 | 20.4M | 41.7% | 1 |
| Dec 2025 | 1.8M | 3.8% | 6 | 20.4M | 41.9% | 1 |
| Jan 2026 | 1.8M | 3.8% | 6 | 20.4M | 42.4% | 1 |
| Feb 2026 | 1.5M | 3.3% | 7 | 20.4M | 44.9% | 1 |
| Mar 2026 | 1.8M | 3.8% | 6 | 20.4M | 42.3% | 1 |
| Apr 2026 | 1.8M | 3.9% | 6 | 20.4M | 43.1% | 1 |
| May 2026 | 1.8M | 3.8% | 6 | 20.4M | 42.8% | 1 |
| Jun 2026 | 1.8M | 3.9% | 6 | 20.4M | 43.4% | 1 |
| Jul 2026 | 1.8M | 3.5% | 6 | 24.9M | 48% | 1 |
| Aug 2026 | 1.8M | 3.5% | 6 | 24.9M | 48.1% | 1 |
| Sep 2026 | 1.5M | 3.3% | 6 | 20.4M | 45.4% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Bojangles’ and Chick-fil-A’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Bojangles**: Measured on the search term “bojangles”.
- **Chick-fil-A**: Measured on the search term “chick-fil-a”.

- [Bojangles profile](/demand/us/brands/bojangles)
- [Chick-fil-A profile](/demand/us/brands/chick-fil-a)
- [All fried chicken chains in the United States](/demand/us/categories/us-fried-chicken-chains): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Bojangles or Chick-fil-A more popular in search?

In September 2026, Chick-fil-A had more branded searches than Bojangles among fried chicken chains in the United States. Chick-fil-A had about 20.4 million branded searches, while Bojangles had 1.5 million. Chick-fil-A made up 45.4% of all fried chicken chain searches we track, and Bojangles accounted for 3.3%.

## Cite this page

Brandwave. "Bojangles vs Chick-fil-A: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/bojangles-vs-chick-fil-a

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/bojangles-vs-chick-fil-a. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
