---
title: "Blue Lizard vs Coppertone: Which is searched more in the United States?"
description: "Is Blue Lizard or Coppertone more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/blue-lizard-vs-coppertone"
publisher: "Brandwave"
---

# Blue Lizard vs Coppertone: Which is searched more in the United States?

Is Blue Lizard or Coppertone more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunscreen brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Blue Lizard and Coppertone
- **Competitive set**: Sunscreen brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Blue Lizard Share of Search**: 6.7%
- **Coppertone Share of Search**: 2%

## Is Blue Lizard or Coppertone more popular in search?

- In September 2026, Blue Lizard had more branded searches than Coppertone among sunscreen brands in the United States. Blue Lizard had about 22,200 branded searches, while Coppertone had 6,600. Blue Lizard made up 6.7% of all sunscreen brand searches we track, and Coppertone accounted for 2%.
- The lead changed hands once in the 12 months ending September 2026: Blue Lizard took it in December 2025.
- Across the 12 months ending September 2026, Blue Lizard’s share of searches among sunscreen brands in the United States moved from 2.2% to 6.7%, and its estimated monthly branded searches moved from 6.6K to 22.2K.
- Across the 12 months ending September 2026, Coppertone’s share of searches among sunscreen brands in the United States moved from 2.8% to 2%, and its estimated monthly branded searches moved from 8.1K to 6.6K.

## Top sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Blue Lizard was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Coppertone did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| EltaMD | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| La Roche-Posay | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Supergoop! | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Neutrogena | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| CeraVe | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Blue Lizard | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Beauty of Joseon | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Banana Boat | Not ranked | 1 of 3 | 0 of 2 | 1 of 5 |
| Sun Bum | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Coppertone | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Hawaiian Tropic | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Australian Gold | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Aveeno | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Isntree | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about sunscreen brands

- Asked ChatGPT "Which sunscreen should I buy?": 1. Neutrogena, 2. CeraVe, 3. Banana Boat
- Asked ChatGPT "What are the best sunscreen brands?": 1. La Roche-Posay, 2. EltaMD, 3. Neutrogena, 4. CeraVe, 5. Supergoop!, 6. Blue Lizard
- Asked ChatGPT "What is the best sunscreen for your face?": 1. EltaMD, 2. La Roche-Posay, 3. CeraVe, 4. Neutrogena
- Searched Google, AI Overview "sunscreen": named none of the brands we track
- Searched Google, AI Overview "sunscreen for face": 1. Supergoop!, 2. EltaMD, 3. Neutrogena

Not named in any answer: Beauty of Joseon, Sun Bum, Coppertone, Hawaiian Tropic, Australian Gold, Aveeno and Isntree.

Brands are listed in the order each answer named them. The answers were collected in United States on October 26, 2026.

## How did search popularity change for United States sunscreen brands in September 2026?

- In September 2026, Supergoop! overtook Blue Lizard to rank 5th among sunscreen brands in the United States, with 12.3% of the searches.
- In September 2026, Blue Lizard lost share of searches among sunscreen brands in the United States, from 8.9% to 6.7%.
- In September 2026, Coppertone rose from 11th to 10th among sunscreen brands in the United States.

## Month by month

| Month | Blue Lizard estimated searches | Blue Lizard Share of Search | Blue Lizard rank | Coppertone estimated searches | Coppertone Share of Search | Coppertone rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 2.2% | 10 | 8.1K | 2.8% | 9 |
| Nov 2025 | 5.4K | 1.7% | 9 | 5.4K | 1.7% | 10 |
| Dec 2025 | 8.1K | 2.8% | 9 | 5.4K | 1.9% | 10 |
| Jan 2026 | 12.1K | 4% | 8 | 6.6K | 2.2% | 11 |
| Feb 2026 | 12.1K | 3.7% | 9 | 6.6K | 2% | 11 |
| Mar 2026 | 33.1K | 6% | 7 | 9.9K | 1.8% | 11 |
| Apr 2026 | 40.5K | 7.3% | 7 | 9.9K | 1.8% | 11 |
| May 2026 | 74K | 10.3% | 5 | 9.9K | 1.4% | 12 |
| Jun 2026 | 110K | 14.4% | 2 | 12.1K | 1.6% | 12 |
| Jul 2026 | 90.5K | 14.6% | 2 | 12.1K | 1.9% | 11 |
| Aug 2026 | 40.5K | 8.9% | 5 | 8.1K | 1.8% | 11 |
| Sep 2026 | 22.2K | 6.7% | 6 | 6.6K | 2% | 10 |

## How each brand is measured

Brandwave collects information about searches that people make online using Blue Lizard’s and Coppertone’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Blue Lizard**: Measured on the search term “blue lizard sunscreen”.
- **Coppertone**: Measured on the search term “coppertone”.

- [Blue Lizard profile](/demand/us/brands/blue-lizard)
- [Coppertone profile](/demand/us/brands/coppertone)
- [All sunscreen brands in the United States](/demand/us/categories/us-sunscreen-brands): The set both shares are measured inside, 14 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Blue Lizard or Coppertone more popular in search?

In September 2026, Blue Lizard had more branded searches than Coppertone among sunscreen brands in the United States. Blue Lizard had about 22,200 branded searches, while Coppertone had 6,600. Blue Lizard made up 6.7% of all sunscreen brand searches we track, and Coppertone accounted for 2%.

## Cite this page

Brandwave. "Blue Lizard vs Coppertone: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/blue-lizard-vs-coppertone

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/blue-lizard-vs-coppertone. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
