--- title: "Behave Health vs Kipu: Which is searched more in the United States?" description: "Is Behave Health or Kipu more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Addiction treatment software set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/behave-health-vs-kipu-health" publisher: "Brandwave" --- # Behave Health vs Kipu: Which is searched more in the United States? Is Behave Health or Kipu more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Addiction treatment software set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Behave Health and Kipu - **Competitive set**: Addiction treatment software - **Market**: United States - **Month measured**: Sep 2026 - **Behave Health Share of Search**: 1.7% - **Kipu Share of Search**: 55.8% ## Is Behave Health or Kipu more popular in search? - In September 2026, Kipu had more branded searches than Behave Health among addiction treatment software in the United States. Kipu had about 19,000 branded searches, while Behave Health had 590. Kipu made up 55.8% of all addiction treatment software searches we track, and Behave Health accounted for 1.7%. - Kipu was ahead of Behave Health in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Behave Health’s share of searches among addiction treatment software in the United States moved from 3.2% to 1.7%, and its estimated monthly branded searches moved from 880 to 590. - Across the 12 months ending September 2026, Kipu’s share of searches among addiction treatment software in the United States moved from 57.3% to 55.8%, and its estimated monthly branded searches moved from 15.7K to 19K. ## Top addiction treatment software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Kipu was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Behave Health was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Kipu was listed before Behave Health in three out of four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Kipu | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | BestNotes | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Sunwave Health | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Behave Health | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Ritten | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Lightning Step | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about addiction treatment software - Asked ChatGPT "Which EHR should I use for an addiction treatment center in the US?": 1. Kipu, 2. Sunwave Health, 3. BestNotes - Asked ChatGPT "What are the best addiction treatment software options in the US?": 1. Kipu, 2. Sunwave Health, 3. BestNotes, 4. Behave Health - Asked ChatGPT "What's the best EHR in the US for a small substance use treatment program?": 1. BestNotes, 2. Kipu - Searched Google, AI Overview "behavioral health software": 1. Behave Health - Searched Google, AI Overview "substance abuse software": 1. Behave Health, 2. Kipu, 3. BestNotes Not named in any answer: Ritten and Lightning Step. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How did search popularity change for United States addiction treatment software in September 2026? - In September 2026, Kipu gained share of searches among addiction treatment software in the United States, from 51% to 55.8%. - Estimated monthly branded searches for Behave Health in the United States fell 33% over 12 measured months, from 880 to 590 in September 2026. ## Month by month | Month | Behave Health estimated searches | Behave Health Share of Search | Behave Health rank | Kipu estimated searches | Kipu Share of Search | Kipu rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 880 | 3.2% | 6 | 15.7K | 57.3% | 1 | | Nov 2025 | 720 | 3.1% | 6 | 13K | 55% | 1 | | Dec 2025 | 720 | 2.9% | 6 | 12.8K | 50.8% | 1 | | Jan 2026 | 720 | 2.6% | 6 | 13.1K | 46.4% | 1 | | Feb 2026 | 720 | 2.8% | 6 | 13K | 49.9% | 1 | | Mar 2026 | 720 | 2.5% | 6 | 15.8K | 55.4% | 1 | | Apr 2026 | 720 | 2.9% | 5 | 13.1K | 51.9% | 1 | | May 2026 | 590 | 2.2% | 5 | 13K | 49.2% | 1 | | Jun 2026 | 590 | 2.2% | 5 | 13.1K | 49.8% | 1 | | Jul 2026 | 720 | 2.8% | 5 | 13K | 50.1% | 1 | | Aug 2026 | 590 | 1.9% | 5 | 15.7K | 51% | 1 | | Sep 2026 | 590 | 1.7% | 5 | 19K | 55.8% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Behave Health’s and Kipu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Behave Health**: Measured on the search term “behave health”. - **Kipu**: Measured on the search terms “kipu” and “kipu health”, summed into one figure. - [Behave Health profile](/demand/us/brands/behave-health) - [Kipu profile](/demand/us/brands/kipu-health) - [All addiction treatment software in the United States](/demand/us/categories/us-addiction-treatment-software): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Behave Health or Kipu more popular in search? In September 2026, Kipu had more branded searches than Behave Health among addiction treatment software in the United States. Kipu had about 19,000 branded searches, while Behave Health had 590. Kipu made up 55.8% of all addiction treatment software searches we track, and Behave Health accounted for 1.7%. ## Cite this page Brandwave. "Behave Health vs Kipu: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/behave-health-vs-kipu-health This page is also available as HTML at https://gobrandwave.com/demand/us/compare/behave-health-vs-kipu-health. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.