---
title: "AT&T vs Mint Mobile: Which is searched more in the United States?"
description: "Is AT&T or Mint Mobile more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wireless carriers set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/att-vs-mint-mobile"
publisher: "Brandwave"
---

# AT&T vs Mint Mobile: Which is searched more in the United States?

Is AT&T or Mint Mobile more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wireless carriers set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: AT&T and Mint Mobile
- **Competitive set**: Wireless carriers
- **Market**: United States
- **Month measured**: Sep 2026
- **AT&T Share of Search**: 21.7%
- **Mint Mobile Share of Search**: 2.9%

## Is AT&T or Mint Mobile more popular in search?

- In September 2026, AT&T had more branded searches than Mint Mobile among wireless carriers in the United States. AT&T had about 5 million branded searches, while Mint Mobile had 673,000. AT&T made up 21.7% of all wireless carrier searches we track, and Mint Mobile accounted for 2.9%.
- AT&T was ahead of Mint Mobile in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AT&T’s share of searches among wireless carriers in the United States moved from 19.7% to 21.7%, and its estimated monthly branded searches held steady at 5M.
- Across the 12 months ending September 2026, Mint Mobile’s share of searches among wireless carriers in the United States moved from 3.2% to 2.9%, and its estimated monthly branded searches moved from 823K to 673K.

## How did search popularity change for United States wireless carriers in September 2026?

- In September 2026, AT&T gained share of searches among wireless carriers in the United States, from 18.5% to 21.7%.
- In September 2026, Mint Mobile lost share of searches among wireless carriers in the United States, from 3.7% to 2.9%.

## Month by month

| Month | AT&T estimated searches | AT&T Share of Search | AT&T rank | Mint Mobile estimated searches | Mint Mobile Share of Search | Mint Mobile rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5M | 19.7% | 3 | 823K | 3.2% | 5 |
| Nov 2025 | 5M | 19.7% | 3 | 823K | 3.2% | 5 |
| Dec 2025 | 5M | 18.8% | 3 | 823K | 3.1% | 5 |
| Jan 2026 | 5M | 20.5% | 3 | 823K | 3.4% | 5 |
| Feb 2026 | 4.1M | 21.4% | 3 | 673K | 3.5% | 5 |
| Mar 2026 | 4.1M | 19.5% | 3 | 673K | 3.2% | 5 |
| Apr 2026 | 4.1M | 21.3% | 3 | 673K | 3.5% | 5 |
| May 2026 | 4.1M | 21.4% | 3 | 673K | 3.5% | 5 |
| Jun 2026 | 4.1M | 19.6% | 3 | 673K | 3.2% | 5 |
| Jul 2026 | 4.1M | 19.5% | 3 | 823K | 3.9% | 5 |
| Aug 2026 | 4.1M | 18.5% | 3 | 823K | 3.7% | 5 |
| Sep 2026 | 5M | 21.7% | 3 | 673K | 2.9% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using AT&T’s and Mint Mobile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **AT&T**: Measured on the search term “at&t”.
- **Mint Mobile**: Measured on the search term “mint mobile”.

- [AT&T profile](/demand/us/brands/att)
- [Mint Mobile profile](/demand/us/brands/mint-mobile)
- [All wireless carriers in the United States](/demand/us/categories/us-wireless-carriers): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is AT&T or Mint Mobile more popular in search?

In September 2026, AT&T had more branded searches than Mint Mobile among wireless carriers in the United States. AT&T had about 5 million branded searches, while Mint Mobile had 673,000. AT&T made up 21.7% of all wireless carrier searches we track, and Mint Mobile accounted for 2.9%.

## Cite this page

Brandwave. "AT&T vs Mint Mobile: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/att-vs-mint-mobile

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/att-vs-mint-mobile. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
