--- title: "ASKO vs Café: Which is searched more in the United States?" description: "Is ASKO or Café more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dishwasher brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/asko-vs-cafe-appliances" publisher: "Brandwave" --- # ASKO vs Café: Which is searched more in the United States? Is ASKO or Café more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dishwasher brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ASKO and Café - **Competitive set**: Dishwasher brands - **Market**: United States - **Month measured**: Sep 2026 - **ASKO Share of Search**: 1.7% - **Café Share of Search**: 1.4% ## Is ASKO or Café more popular in search? - In September 2026, ASKO had more branded searches than Café among dishwasher brands in the United States. ASKO had about 6,600 branded searches, while Café had 5,400. ASKO made up 1.7% of all dishwasher brand searches we track, and Café accounted for 1.4%. - ASKO was ahead of Café in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, ASKO’s share of searches among dishwasher brands in the United States moved from 1.4% to 1.7%, and its estimated monthly branded searches held steady at 6.6K. - Across the 12 months ending September 2026, Café’s share of searches among dishwasher brands in the United States moved from 1.1% to 1.4%, and its estimated monthly branded searches held steady at 5.4K. ## Top dishwasher brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither ASKO nor Café showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bosch | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Miele | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | KitchenAid | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Whirlpool | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | GE Appliances | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Samsung | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | LG | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Midea | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Frigidaire | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Maytag | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Cove | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | ASKO | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Café | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Thermador | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fisher & Paykel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about dishwasher brands - Asked ChatGPT "Which dishwasher should I buy?": 1. Bosch, 2. KitchenAid, 3. Miele - Asked ChatGPT "What are the most reliable dishwasher brands?": 1. Miele, 2. Bosch, 3. KitchenAid, 4. Whirlpool, 5. GE Appliances, 6. LG - Asked ChatGPT "What is the quietest dishwasher?": 1. Samsung, 2. Bosch, 3. GE Appliances, 4. Miele, 5. KitchenAid - Searched Google, AI Overview "dishwasher": 1. Bosch, 2. Whirlpool, 3. GE Appliances, 4. LG, 5. KitchenAid, 6. Samsung - Searched Google, AI Overview "best dishwasher": 1. Bosch, 2. Miele, 3. Whirlpool, 4. Midea Not named in any answer: Frigidaire, Maytag, Cove, ASKO, Café, Thermador and Fisher & Paykel. Brands are listed in the order each answer named them. The answers were collected in United States on October 26, 2026. ## How did search popularity change for United States dishwasher brands in September 2026? Neither ASKO nor Café moved beyond provider rounding among dishwasher brands in Sep 2026. ## Month by month | Month | ASKO estimated searches | ASKO Share of Search | ASKO rank | Café estimated searches | Café Share of Search | Café rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6.6K | 1.4% | 10 | 5.4K | 1.1% | 13 | | Nov 2025 | 6.6K | 1.2% | 12 | 6.6K | 1.2% | 13 | | Dec 2025 | 6.6K | 1.2% | 12 | 5.4K | 0.95% | 14 | | Jan 2026 | 6.6K | 1.2% | 12 | 6.6K | 1.2% | 13 | | Feb 2026 | 5.4K | 1.2% | 12 | 5.4K | 1.2% | 13 | | Mar 2026 | 6.6K | 1.3% | 11 | 5.4K | 1.1% | 13 | | Apr 2026 | 6.6K | 1.5% | 12 | 5.4K | 1.2% | 13 | | May 2026 | 6.6K | 1.5% | 11 | 5.4K | 1.2% | 13 | | Jun 2026 | 5.4K | 1.3% | 12 | 4.4K | 1.1% | 14 | | Jul 2026 | 6.6K | 1.6% | 12 | 5.4K | 1.3% | 13 | | Aug 2026 | 6.6K | 1.5% | 12 | 5.4K | 1.2% | 13 | | Sep 2026 | 6.6K | 1.7% | 12 | 5.4K | 1.4% | 13 | ## How each brand is measured Brandwave collects information about searches that people make online using ASKO’s and Café’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ASKO**: Measured on the search term “asko dishwasher”. - **Café**: Measured on the search term “cafe dishwasher”. - [ASKO profile](/demand/us/brands/asko) - [Café profile](/demand/us/brands/cafe-appliances) - [All dishwasher brands in the United States](/demand/us/categories/us-dishwasher-brands): The set both shares are measured inside, 15 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ASKO or Café more popular in search? In September 2026, ASKO had more branded searches than Café among dishwasher brands in the United States. ASKO had about 6,600 branded searches, while Café had 5,400. ASKO made up 1.7% of all dishwasher brand searches we track, and Café accounted for 1.4%. ## Cite this page Brandwave. "ASKO vs Café: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/asko-vs-cafe-appliances This page is also available as HTML at https://gobrandwave.com/demand/us/compare/asko-vs-cafe-appliances. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.