--- title: "Apothic vs La Crema: Which is searched more in the United States?" description: "Is Apothic or La Crema more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wine brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/compare/apothic-vs-la-crema" publisher: "Brandwave" --- # Apothic vs La Crema: Which is searched more in the United States? Is Apothic or La Crema more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wine brands set in the United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Apothic and La Crema - **Competitive set**: Wine brands - **Market**: United States - **Month measured**: Sep 2026 - **Apothic Share of Search**: 2.3% - **La Crema Share of Search**: 7.8% ## Is Apothic or La Crema more popular in search? - In September 2026, La Crema had more branded searches than Apothic among wine brands in the United States. La Crema had about 12,100 branded searches, while Apothic had 3,600. La Crema made up 7.8% of all wine brand searches we track, and Apothic accounted for 2.3%. - La Crema was ahead of Apothic in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Apothic’s share of searches among wine brands in the United States moved from 3.1% to 2.3%, and its estimated monthly branded searches moved from 4.4K to 3.6K. - Across the 12 months ending September 2026, La Crema’s share of searches among wine brands in the United States moved from 8.6% to 7.8%, and its estimated monthly branded searches held steady at 12.1K. ## Top wine brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Apothic was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. La Crema did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Josh Cellars | 1st | 1 of 3 | 2 of 2 | 3 of 5 | | Barefoot | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Kendall-Jackson | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Bota Box | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Yellow Tail | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | Apothic | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Black Box | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Kim Crawford | 8th | 1 of 3 | 1 of 2 | 2 of 5 | | La Crema | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | 19 Crimes | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Woodbridge | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Meiomi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about wine brands - Asked ChatGPT "What's a good cheap wine at the grocery store?": named none of the brands we track - Asked ChatGPT "Which wine brands are best for a party?": 1. Josh Cellars, 2. Kendall-Jackson, 3. Barefoot, 4. Kim Crawford - Asked ChatGPT "Is boxed wine any good, and which brand should I buy?": 1. Bota Box, 2. Black Box - Searched Google, AI Overview "wine brands": 1. Barefoot, 2. Yellow Tail, 3. Apothic, 4. Josh Cellars, 5. Kim Crawford - Searched Google, AI Overview "best cheap wine": 1. Josh Cellars, 2. Kendall-Jackson, 3. Barefoot Not named in any answer: La Crema, 19 Crimes, Woodbridge and Meiomi. Brands are listed in the order each answer named them. The answers were collected in United States on October 27, 2026. ## How did search popularity change for United States wine brands in September 2026? - In September 2026, Kendall-Jackson overtook Kim Crawford and 3 others to rank 2nd among wine brands in the United States, with 7.8% of the searches. - In September 2026, La Crema lost share of searches among wine brands in the United States, from 8.5% to 7.8%. - Estimated monthly branded searches for Apothic in the United States fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026. ## Month by month | Month | Apothic estimated searches | Apothic Share of Search | Apothic rank | La Crema estimated searches | La Crema Share of Search | La Crema rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.4K | 3.1% | 12 | 12.1K | 8.6% | 4 | | Nov 2025 | 4.4K | 2.5% | 12 | 12.1K | 6.9% | 4 | | Dec 2025 | 5.4K | 2.9% | 11 | 12.1K | 6.4% | 5 | | Jan 2026 | 3.6K | 2.5% | 12 | 9.9K | 6.9% | 5 | | Feb 2026 | 3.6K | 2.9% | 12 | 9.9K | 7.9% | 3 | | Mar 2026 | 2.9K | 2.3% | 12 | 14.8K | 12% | 3 | | Apr 2026 | 2.9K | 2.3% | 12 | 12.1K | 9.7% | 2 | | May 2026 | 2.9K | 2.3% | 12 | 14.8K | 11.6% | 2 | | Jun 2026 | 2.9K | 2.5% | 12 | 12.1K | 10.6% | 3 | | Jul 2026 | 2.9K | 2.4% | 12 | 12.1K | 9.8% | 3 | | Aug 2026 | 2.9K | 2% | 12 | 12.1K | 8.5% | 3 | | Sep 2026 | 3.6K | 2.3% | 12 | 12.1K | 7.8% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Apothic’s and La Crema’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Apothic**: Measured on the search term “apothic”. - **La Crema**: Measured on the search term “la crema”. - [Apothic profile](/demand/us/brands/apothic) - [La Crema profile](/demand/us/brands/la-crema) - [All wine brands in the United States](/demand/us/categories/us-wine-brands): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Apothic or La Crema more popular in search? In September 2026, La Crema had more branded searches than Apothic among wine brands in the United States. La Crema had about 12,100 branded searches, while Apothic had 3,600. La Crema made up 7.8% of all wine brand searches we track, and Apothic accounted for 2.3%. ## Cite this page Brandwave. "Apothic vs La Crema: Which is searched more in the United States?". https://gobrandwave.com/demand/us/compare/apothic-vs-la-crema This page is also available as HTML at https://gobrandwave.com/demand/us/compare/apothic-vs-la-crema. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.