---
title: "Ajax vs Blueland: Which is searched more in United States?"
description: "Which is more popular in search, Ajax or Blueland? Compare estimated monthly branded-search demand and Share of Search inside the Dish soap brands set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/compare/ajax-vs-blueland"
publisher: "Brandwave"
---

# Ajax vs Blueland: Which is searched more in United States?

Which is more popular in search, Ajax or Blueland? Compare estimated monthly branded-search demand and Share of Search inside the Dish soap brands set in United States. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ajax and Blueland
- **Competitive set**: Dish soap brands
- **Market**: United States
- **Month measured**: Sep 2026
- **Ajax Share of Search**: 2.1%
- **Blueland Share of Search**: 24.1%

## Which is more popular in search, Ajax or Blueland?

- In September 2026, Blueland had more branded searches than Ajax among dish soap brands in United States. Blueland was estimated to have 40.5K branded searches compared to Ajax’s 3.6K, and held a 24.1% Share of Search versus Ajax’s 2.1%.
- Blueland was ahead of Ajax in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ajax’s estimated Share of Search among dish soap brands in United States moved from 1.9% to 2.1%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 12 months ending September 2026, Blueland’s estimated Share of Search among dish soap brands in United States moved from 26.5% to 24.1%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

## How did search popularity change for United States dish soap brands in September 2026?

- In September 2026, Blueland lost estimated Share of Search among dish soap brands in United States, from 26.4% to 24.1%.
- In September 2026, Ajax rose from 5th to 4th among dish soap brands in United States.

## Month by month

| Month | Ajax estimated searches | Ajax Share of Search | Ajax rank | Blueland estimated searches | Blueland Share of Search | Blueland rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6K | 1.9% | 5 | 49.5K | 26.5% | 2 |
| Nov 2025 | 2.9K | 1.3% | 5 | 60.5K | 27.4% | 3 |
| Dec 2025 | 2.9K | 1.6% | 5 | 49.5K | 26.9% | 2 |
| Jan 2026 | 3.6K | 1.6% | 5 | 60.5K | 27.2% | 2 |
| Feb 2026 | 2.9K | 1.7% | 5 | 49.5K | 28.3% | 2 |
| Mar 2026 | 2.9K | 1.5% | 5 | 49.5K | 25% | 3 |
| Apr 2026 | 3.6K | 1.9% | 5 | 49.5K | 26.5% | 2 |
| May 2026 | 3.6K | 1.9% | 5 | 49.5K | 26.8% | 3 |
| Jun 2026 | 3.6K | 2.2% | 4 | 40.5K | 24.7% | 3 |
| Jul 2026 | 3.6K | 2.2% | 5 | 40.5K | 24.6% | 3 |
| Aug 2026 | 3.6K | 1.9% | 5 | 49.5K | 26.4% | 2 |
| Sep 2026 | 3.6K | 2.1% | 4 | 40.5K | 24.1% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Ajax’s and Blueland’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ajax**: Measured on the search term “ajax dish soap”.
- **Blueland**: Measured on the search term “blueland”.

- [Ajax profile](/demand/us/brands/ajax)
- [Blueland profile](/demand/us/brands/blueland)
- [All dish soap brands in United States](/demand/us/categories/us-dish-soap-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Ajax or Blueland?

In September 2026, Blueland had more branded searches than Ajax among dish soap brands in United States. Blueland was estimated to have 40.5K branded searches compared to Ajax’s 3.6K, and held a 24.1% Share of Search versus Ajax’s 2.1%.

## Cite this page

Brandwave. "Ajax vs Blueland: Which is searched more in United States?". https://gobrandwave.com/demand/us/compare/ajax-vs-blueland

This page is also available as HTML at https://gobrandwave.com/demand/us/compare/ajax-vs-blueland. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.