---
title: "SharkNinja brands and Share of Search"
description: "The brands SharkNinja markets in the United States, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/us/companies/sharkninja"
publisher: "Brandwave"
---

# SharkNinja brands and Share of Search

The brands SharkNinja markets in the United States, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: SharkNinja
- **Market**: United States
- **Brands tracked**: 2
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Shark | Vacuum brands | 1 | 26.1% | 201K |
| Ninja | Air fryer brands | 1 | 48.9% | 411K |
| Ninja | Coffee maker brands | 4 | 10.1% | 411K |

- [Shark](/demand/us/brands/shark)
- [Ninja](/demand/us/brands/ninja-kitchen)

## Brand competitors

- [Nespresso](/demand/us/brands/nespresso): 1st place in US Coffee maker brands estimated Share of Search at 41.3% in Sep 2026.
- [Dyson](/demand/us/brands/dyson): 2nd place in US Vacuum brands estimated Share of Search at 21.4% in Sep 2026.
- [Keurig](/demand/us/brands/keurig): 2nd place in US Coffee maker brands estimated Share of Search at 15.1% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "SharkNinja brands and Share of Search". https://gobrandwave.com/demand/us/companies/sharkninja

This page is also available as HTML at https://gobrandwave.com/demand/us/companies/sharkninja. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.