---
title: "Samsung brands and Share of Search"
description: "The brands Samsung markets in the United States, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together."
canonical: "https://gobrandwave.com/demand/us/companies/samsung"
publisher: "Brandwave"
---

# Samsung brands and Share of Search

The brands Samsung markets in the United States, and where to find each one's branded demand. Demand belongs to each brand, so the brands are never added together.

## Key facts

- **Company**: Samsung
- **Market**: United States
- **Brands tracked**: 4
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| Samsung | Dishwasher brands | 8 | 5.6% | 330K |
| Samsung | Laptop brands | 9 | 2% | 330K |
| Samsung | Refrigerator brands | 4 | 12.6% | 330K |
| Samsung | TV brands | 2 | 16.8% | 330K |
| Samsung | Vacuum brands | 15 | 0.38% | 330K |
| Samsung | Washing machine brands | 6 | 5.7% | 330K |
| Samsung Galaxy | Smartphone brands | 4 | 4.4% | 192K |
| Samsung Galaxy Tab | Tablet brands | 2 | 8.9% | 168K |
| Samsung Galaxy Watch | Smartwatch brands | 5 | 5.6% | 160K |

- [Samsung](/demand/us/brands/samsung)
- [Samsung Galaxy](/demand/us/brands/samsung-galaxy)
- [Samsung Galaxy Tab](/demand/us/brands/samsung-galaxy-tab)
- [Samsung Galaxy Watch](/demand/us/brands/samsung-galaxy-watch)

## Brand competitors

- [Apple iPad](/demand/us/brands/ipad): 1st place in US Tablet brands estimated Share of Search at 79.9% in Sep 2026.
- [Apple iPhone](/demand/us/brands/iphone): 1st place in US Smartphone brands estimated Share of Search at 77.4% in Sep 2026.
- [Apple Watch](/demand/us/brands/apple-watch): 1st place in US Smartwatch brands estimated Share of Search at 52.9% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Samsung brands and Share of Search". https://gobrandwave.com/demand/us/companies/samsung

This page is also available as HTML at https://gobrandwave.com/demand/us/companies/samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.