---
title: "HelloFresh brands and Share of Search"
description: "The organization behind HelloFresh."
canonical: "https://gobrandwave.com/demand/us/companies/hellofresh"
publisher: "Brandwave"
---

# HelloFresh brands and Share of Search

The organization behind HelloFresh.

## Key facts

- **Company**: HelloFresh
- **Market**: United States
- **Brands tracked**: 4
- **Measured through**: Sep 2026
- **Combined demand figure**: Not published; demand belongs to each brand

## Brands this company owns

| Brand | Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- | --- |
| HelloFresh | Meal kit services | 4 | 9.5% | 110K |
| EveryPlate | Meal kit services | 6 | 3.5% | 40.5K |
| Factor | Meal kit services | 1 | 35.4% | 409K |
| Factor | Prepared meal delivery services in the US | 1 | 47% | 409K |
| Green Chef | Meal kit services | 7 | 2.9% | 33.1K |

- [HelloFresh](/demand/us/brands/hellofresh)
- [EveryPlate](/demand/us/brands/everyplate)
- [Factor](/demand/us/brands/factor-meals)
- [Green Chef](/demand/us/brands/green-chef)

## Brand competitors

- [CookUnity](/demand/us/brands/cookunity): 2nd place in US Meal kit services estimated Share of Search at 26.1% in Sep 2026.
- [Home Chef](/demand/us/brands/home-chef): 3rd place in US Meal kit services estimated Share of Search at 14.3% in Sep 2026.
- [Tovala](/demand/us/brands/tovala): 3rd place in US Prepared meal delivery services in the US estimated Share of Search at 5.7% in Sep 2026.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "HelloFresh brands and Share of Search". https://gobrandwave.com/demand/us/companies/hellofresh

This page is also available as HTML at https://gobrandwave.com/demand/us/companies/hellofresh. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
