---
title: "Protein powder brands in the United States: Which are searched most?"
description: "Compare the protein powder brands people in the US buy. Share of Search among Clean Simple Eats, Optimum Nutrition, Orgain, Dymatize, Myprotein, Ryse, Transparent Labs, Isopure, Premier Protein, Ghost, Vega, Naked Nutrition, Muscle Milk, Garden of Life and Momentous, the protein powder brands Brandwave compares in the United States, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/categories/us-protein-powder-brands"
publisher: "Brandwave"
---

# Protein powder brands in the United States: Which are searched most?

Compare the protein powder brands people in the US buy. Share of Search among Clean Simple Eats, Optimum Nutrition, Orgain, Dymatize, Myprotein, Ryse, Transparent Labs, Isopure, Premier Protein, Ghost, Vega, Naked Nutrition, Muscle Milk, Garden of Life and Momentous, the protein powder brands Brandwave compares in the United States, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Protein powder brands
- **Market**: United States
- **Brands compared**: 15
- **Month measured**: Sep 2026
- **Highest Share of Search**: Clean Simple Eats, 16.5%

## Which brand is most popular in search among protein powder brands in the United States?

- In September 2026, Clean Simple Eats was the most searched among protein powder brands in the United States, with an estimated 60.5K branded searches, 16.5% of all searches for the 15 we track.
- Optimum Nutrition is in 2nd place, 3 percentage points behind at 13.5%.
- Across the 12 months ending September 2026, Clean Simple Eats’ share of searches among protein powder brands in the United States decreased from 22.9% to 16.5%.
- Across the 12 months ending September 2026, Optimum Nutrition’s share of searches among protein powder brands in the United States increased from 10.3% to 13.5%.
- Across the 12 months ending September 2026, Orgain’s share of searches among protein powder brands in the United States decreased from 15.3% to 13.5%.
- Across the 12 months ending September 2026, Dymatize’s share of searches among protein powder brands in the United States increased from 4.6% to 7.4%.
- Across the 12 months ending September 2026, Myprotein’s share of searches among protein powder brands in the United States decreased from 8.4% to 7.4%.
- Across the 12 months ending September 2026, Ryse’s share of searches among protein powder brands in the United States decreased from 8.4% to 7.4%.
- Across the 12 months ending September 2026, Transparent Labs’ share of searches among protein powder brands in the United States increased from 4.6% to 7.4%.
- Across the 12 months ending September 2026, Premier Protein’s share of searches among protein powder brands in the United States increased from 3.7% to 5%.
- Across the 12 months ending September 2026, Ghost’s share of searches among protein powder brands in the United States increased from 3.1% to 4%.
- Across the 12 months ending September 2026, Vega’s share of searches among protein powder brands in the United States decreased from 4.6% to 4%.
- Across the 12 months ending September 2026, Muscle Milk’s share of searches among protein powder brands in the United States increased from 2.1% to 2.7%.
- Across the 12 months ending September 2026, Garden of Life’s share of searches among protein powder brands in the United States decreased from 2.1% to 0.79%.
- Across the 12 months ending September 2026, Momentous’ share of searches among protein powder brands in the United States decreased from 1.4% to 0.79%.
- Across the 12 months ending September 2026, Clean Simple Eats’ share of searches among protein powder brands in the United States peaked at 31.8% in November 2025 and was lowest at 16.3% in July 2026.
- Across the 12 months ending September 2026, Optimum Nutrition’s share of searches among protein powder brands in the United States peaked at 13.5% in September 2026 and was lowest at 9.1% in April 2026.
- Across the 12 months ending September 2026, Orgain’s share of searches among protein powder brands in the United States peaked at 24.3% in July 2026 and was lowest at 9.5% in November 2025.
- Across the 12 months ending September 2026, Dymatize’s share of searches among protein powder brands in the United States peaked at 7.7% in August 2026 and was lowest at 4.3% in November 2025.
- Across the 12 months ending September 2026, Myprotein’s share of searches among protein powder brands in the United States peaked at 11.7% in November 2025 and was lowest at 6% in July 2026.
- Across the 12 months ending September 2026, Ryse’s share of searches among protein powder brands in the United States peaked at 10% in December 2025 and was lowest at 7.3% in July 2026.
- Across the 12 months ending September 2026, Transparent Labs’ share of searches among protein powder brands in the United States peaked at 7.7% in August 2026 and was lowest at 4.3% in November 2025.
- Across the 12 months ending September 2026, Isopure’s share of searches among protein powder brands in the United States peaked at 6.9% in June 2026 and was lowest at 4.3% in November 2025.
- Across the 12 months ending September 2026, Premier Protein’s share of searches among protein powder brands in the United States peaked at 5.1% in August 2026 and was lowest at 2.9% in November 2025.
- Across the 12 months ending September 2026, Ghost’s share of searches among protein powder brands in the United States peaked at 4.2% in August 2026 and was lowest at 2.9% in November 2025.
- Across the 12 months ending September 2026, Vega’s share of searches among protein powder brands in the United States peaked at 5.5% in December 2025 and was lowest at 2.7% in July 2026.
- Across the 12 months ending September 2026, Naked Nutrition’s share of searches among protein powder brands in the United States peaked at 4.1% in April 2026 and was lowest at 2.3% in November 2025.
- Across the 12 months ending September 2026, Muscle Milk’s share of searches among protein powder brands in the United States peaked at 2.7% in September 2026 and was lowest at 1.6% in November 2025.
- Across the 12 months ending September 2026, Optimum Nutrition rose from 3rd to 2nd among protein powder brands in the United States.
- Across the 12 months ending September 2026, Orgain fell from 2nd to 3rd among protein powder brands in the United States.
- Across the 12 months ending September 2026, Dymatize rose from 7th to 4th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Myprotein fell from 4th to 5th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Ryse fell from 5th to 6th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Transparent Labs rose from 8th to 7th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Isopure fell from 6th to 8th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Premier Protein rose from 10th to 9th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Ghost rose from 11th to 10th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Vega fell from 9th to 11th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Muscle Milk rose from 14th to 13th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Garden of Life fell from 13th to 14th among protein powder brands in the United States.
- Across the 12 months ending September 2026, Naked Nutrition held steady: its share of searches among protein powder brands in the United States moved less than 0.5 percentage points.

## Top protein powder brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Optimum Nutrition appeared every time. Optimum Nutrition was recommended most often, coming first in four out of five answers. Dymatize was second, and Transparent Labs was third. Clean Simple Eats, which ranked first in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Optimum Nutrition | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Dymatize | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Transparent Labs | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Vega | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Naked Nutrition | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Orgain | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Isopure | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Ghost | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Momentous | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| Clean Simple Eats | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Myprotein | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ryse | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Premier Protein | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Muscle Milk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Garden of Life | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about protein powder brands

- Asked ChatGPT "Which protein powder should I buy?": 1. Optimum Nutrition, 2. Transparent Labs, 3. Vega
- Asked ChatGPT "What are the best protein powder brands?": 1. Optimum Nutrition, 2. Dymatize, 3. Transparent Labs, 4. Isopure, 5. Naked Nutrition, 6. Orgain, 7. Momentous
- Asked ChatGPT "What is the best tasting protein powder?": 1. Dymatize, 2. Optimum Nutrition, 3. Ghost, 4. Transparent Labs
- Searched Google, AI Overview "protein powder": 1. Optimum Nutrition, 2. Vega, 3. Orgain
- Searched Google, AI Overview "best protein powder": 1. Optimum Nutrition, 2. Dymatize, 3. Naked Nutrition

Not named in any answer: Clean Simple Eats, Myprotein, Ryse, Premier Protein, Muscle Milk and Garden of Life.

Brands are listed in the order each answer named them. The answers were collected in United States on October 26, 2026.

## Compare search popularity between leading brands

- [Clean Simple Eats vs Optimum Nutrition: compare search popularity](/demand/us/compare/clean-simple-eats-vs-optimum-nutrition): 16.5% against 13.5% Share of Search.
- [Clean Simple Eats vs Orgain: compare search popularity](/demand/us/compare/clean-simple-eats-vs-orgain): 16.5% against 13.5% Share of Search.
- [Clean Simple Eats vs Dymatize: compare search popularity](/demand/us/compare/clean-simple-eats-vs-dymatize): 16.5% against 7.4% Share of Search.
- [Clean Simple Eats vs Myprotein: compare search popularity](/demand/us/compare/clean-simple-eats-vs-myprotein): 16.5% against 7.4% Share of Search.
- [Optimum Nutrition vs Orgain: compare search popularity](/demand/us/compare/optimum-nutrition-vs-orgain): 13.5% Share of Search each.
- [Optimum Nutrition vs Dymatize: compare search popularity](/demand/us/compare/dymatize-vs-optimum-nutrition): 13.5% against 7.4% Share of Search.
- [Optimum Nutrition vs Myprotein: compare search popularity](/demand/us/compare/myprotein-vs-optimum-nutrition): 13.5% against 7.4% Share of Search.
- [Orgain vs Dymatize: compare search popularity](/demand/us/compare/dymatize-vs-orgain): 13.5% against 7.4% Share of Search.
- [Orgain vs Myprotein: compare search popularity](/demand/us/compare/myprotein-vs-orgain): 13.5% against 7.4% Share of Search.
- [Dymatize vs Myprotein: compare search popularity](/demand/us/compare/dymatize-vs-myprotein): 7.4% Share of Search each.

## How did search popularity change for United States protein powder brands in September 2026?

- In September 2026, Vega overtook Naked Nutrition to rank 11th among protein powder brands in the United States, with 4% of the searches.
- In September 2026, Optimum Nutrition overtook Orgain to rank 2nd among protein powder brands in the United States, with 13.5% of the searches.
- In September 2026, Clean Simple Eats lost share of searches among protein powder brands in the United States, from 17.2% to 16.5%.
- Estimated monthly branded searches for Dymatize in the United States rose 49.7% over 12 measured months, from 18.1K to 27.1K in September 2026.
- Estimated monthly branded searches for Transparent Labs in the United States rose 49.7% over 12 measured months, from 18.1K to 27.1K in September 2026.
- Estimated monthly branded searches for Ghost in the United States rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.
- Estimated monthly branded searches for Premier Protein in the United States rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.
- Estimated monthly branded searches for Muscle Milk in the United States rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Clean Simple Eats | 16.5% | 60.5K | -18.2% | Clean Simple Eats |
| 2 | Optimum Nutrition | 13.5% | 49.5K | 0.0% | Optimum Nutrition |
| 3 | Orgain | 13.5% | 49.5K | -18.2% | Orgain |
| 4 | Dymatize | 7.4% | 27.1K | -18.1% | Dymatize |
| 5 | Myprotein | 7.4% | 27.1K | -18.1% | Myprotein |
| 6 | Ryse | 7.4% | 27.1K | -18.1% | Ryse |
| 7 | Transparent Labs | 7.4% | 27.1K | -18.1% | Transparent Labs |
| 8 | Isopure | 6.1% | 22.2K | -18.1% | Isopure |
| 9 | Premier Protein | 5% | 18.1K | -18.5% | Premier Protein |
| 10 | Ghost | 4% | 14.8K | -18.2% | Ghost |
| 11 | Vega | 4% | 14.8K | 0.0% | Vega |
| 12 | Naked Nutrition | 3.3% | 12.1K | -18.2% | Naked Nutrition |
| 13 | Muscle Milk | 2.7% | 9.9K | 0.0% | PepsiCo |
| 14 | Garden of Life | 0.79% | 2.9K | -34.1% | Garden of Life |
| 15 | Momentous | 0.79% | 2.9K | -19.4% | Momentous |

Garden of Life sells other things too, so only its searches that name this product count here, like “garden of life protein”.

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Clean Simple Eats | 90.5K | 22.9% | 1 |
| Oct 2025 | Orgain | 60.5K | 15.3% | 2 |
| Oct 2025 | Optimum Nutrition | 40.5K | 10.3% | 3 |
| Oct 2025 | Myprotein | 33.1K | 8.4% | 4 |
| Oct 2025 | Ryse | 33.1K | 8.4% | 5 |
| Oct 2025 | Isopure | 22.2K | 5.6% | 6 |
| Oct 2025 | Dymatize | 18.1K | 4.6% | 7 |
| Oct 2025 | Transparent Labs | 18.1K | 4.6% | 8 |
| Oct 2025 | Vega | 18.1K | 4.6% | 9 |
| Oct 2025 | Premier Protein | 14.8K | 3.7% | 10 |
| Oct 2025 | Ghost | 12.1K | 3.1% | 11 |
| Oct 2025 | Naked Nutrition | 12.1K | 3.1% | 12 |
| Oct 2025 | Garden of Life | 8.1K | 2.1% | 13 |
| Oct 2025 | Muscle Milk | 8.1K | 2.1% | 14 |
| Oct 2025 | Momentous | 5.4K | 1.4% | 15 |
| Nov 2025 | Clean Simple Eats | 135K | 31.8% | 1 |
| Nov 2025 | Myprotein | 49.5K | 11.7% | 2 |
| Nov 2025 | Optimum Nutrition | 40.5K | 9.5% | 3 |
| Nov 2025 | Orgain | 40.5K | 9.5% | 4 |
| Nov 2025 | Ryse | 40.5K | 9.5% | 5 |
| Nov 2025 | Dymatize | 18.1K | 4.3% | 6 |
| Nov 2025 | Isopure | 18.1K | 4.3% | 7 |
| Nov 2025 | Transparent Labs | 18.1K | 4.3% | 8 |
| Nov 2025 | Vega | 14.8K | 3.5% | 9 |
| Nov 2025 | Ghost | 12.1K | 2.9% | 10 |
| Nov 2025 | Premier Protein | 12.1K | 2.9% | 11 |
| Nov 2025 | Naked Nutrition | 9.9K | 2.3% | 12 |
| Nov 2025 | Muscle Milk | 6.6K | 1.6% | 13 |
| Nov 2025 | Garden of Life | 5.4K | 1.3% | 14 |
| Nov 2025 | Momentous | 2.9K | 0.68% | 15 |
| Dec 2025 | Clean Simple Eats | 74K | 22.4% | 1 |
| Dec 2025 | Orgain | 40.5K | 12.2% | 2 |
| Dec 2025 | Myprotein | 33.1K | 10% | 3 |
| Dec 2025 | Optimum Nutrition | 33.1K | 10% | 4 |
| Dec 2025 | Ryse | 33.1K | 10% | 5 |
| Dec 2025 | Dymatize | 18.1K | 5.5% | 6 |
| Dec 2025 | Isopure | 18.1K | 5.5% | 7 |
| Dec 2025 | Vega | 18.1K | 5.5% | 8 |
| Dec 2025 | Transparent Labs | 14.8K | 4.5% | 9 |
| Dec 2025 | Ghost | 12.1K | 3.7% | 10 |
| Dec 2025 | Premier Protein | 12.1K | 3.7% | 11 |
| Dec 2025 | Naked Nutrition | 9.9K | 3% | 12 |
| Dec 2025 | Muscle Milk | 6.6K | 2% | 13 |
| Dec 2025 | Garden of Life | 4.4K | 1.3% | 14 |
| Dec 2025 | Momentous | 2.9K | 0.88% | 15 |
| Jan 2026 | Clean Simple Eats | 110K | 22.7% | 1 |
| Jan 2026 | Orgain | 74K | 15.3% | 2 |
| Jan 2026 | Optimum Nutrition | 49.5K | 10.2% | 3 |
| Jan 2026 | Myprotein | 40.5K | 8.4% | 4 |
| Jan 2026 | Ryse | 40.5K | 8.4% | 5 |
| Jan 2026 | Dymatize | 27.1K | 5.6% | 6 |
| Jan 2026 | Isopure | 27.1K | 5.6% | 7 |
| Jan 2026 | Transparent Labs | 22.2K | 4.6% | 8 |
| Jan 2026 | Vega | 22.2K | 4.6% | 9 |
| Jan 2026 | Naked Nutrition | 18.1K | 3.7% | 10 |
| Jan 2026 | Premier Protein | 18.1K | 3.7% | 11 |
| Jan 2026 | Ghost | 14.8K | 3.1% | 12 |
| Jan 2026 | Muscle Milk | 9.9K | 2% | 13 |
| Jan 2026 | Garden of Life | 6.6K | 1.4% | 14 |
| Jan 2026 | Momentous | 3.6K | 0.74% | 15 |
| Feb 2026 | Clean Simple Eats | 90.5K | 21.8% | 1 |
| Feb 2026 | Orgain | 60.5K | 14.6% | 2 |
| Feb 2026 | Optimum Nutrition | 40.5K | 9.8% | 3 |
| Feb 2026 | Ryse | 40.5K | 9.8% | 4 |
| Feb 2026 | Myprotein | 33.1K | 8% | 5 |
| Feb 2026 | Isopure | 27.1K | 6.5% | 6 |
| Feb 2026 | Dymatize | 22.2K | 5.4% | 7 |
| Feb 2026 | Premier Protein | 18.1K | 4.4% | 8 |
| Feb 2026 | Transparent Labs | 18.1K | 4.4% | 9 |
| Feb 2026 | Vega | 18.1K | 4.4% | 10 |
| Feb 2026 | Ghost | 14.8K | 3.6% | 11 |
| Feb 2026 | Naked Nutrition | 14.8K | 3.6% | 12 |
| Feb 2026 | Muscle Milk | 8.1K | 2% | 13 |
| Feb 2026 | Garden of Life | 5.4K | 1.3% | 14 |
| Feb 2026 | Momentous | 2.9K | 0.7% | 15 |
| Mar 2026 | Clean Simple Eats | 110K | 24.4% | 1 |
| Mar 2026 | Orgain | 60.5K | 13.4% | 2 |
| Mar 2026 | Optimum Nutrition | 49.5K | 11% | 3 |
| Mar 2026 | Myprotein | 33.1K | 7.4% | 4 |
| Mar 2026 | Ryse | 33.1K | 7.4% | 5 |
| Mar 2026 | Isopure | 27.1K | 6% | 6 |
| Mar 2026 | Dymatize | 22.2K | 4.9% | 7 |
| Mar 2026 | Transparent Labs | 22.2K | 4.9% | 8 |
| Mar 2026 | Ghost | 18.1K | 4% | 9 |
| Mar 2026 | Naked Nutrition | 18.1K | 4% | 10 |
| Mar 2026 | Premier Protein | 18.1K | 4% | 11 |
| Mar 2026 | Vega | 18.1K | 4% | 12 |
| Mar 2026 | Muscle Milk | 9.9K | 2.2% | 13 |
| Mar 2026 | Garden of Life | 6.6K | 1.5% | 14 |
| Mar 2026 | Momentous | 3.6K | 0.8% | 15 |
| Apr 2026 | Clean Simple Eats | 110K | 24.7% | 1 |
| Apr 2026 | Orgain | 60.5K | 13.6% | 2 |
| Apr 2026 | Optimum Nutrition | 40.5K | 9.1% | 3 |
| Apr 2026 | Myprotein | 33.1K | 7.4% | 4 |
| Apr 2026 | Ryse | 33.1K | 7.4% | 5 |
| Apr 2026 | Dymatize | 27.1K | 6.1% | 6 |
| Apr 2026 | Isopure | 27.1K | 6.1% | 7 |
| Apr 2026 | Transparent Labs | 27.1K | 6.1% | 8 |
| Apr 2026 | Naked Nutrition | 18.1K | 4.1% | 9 |
| Apr 2026 | Premier Protein | 18.1K | 4.1% | 10 |
| Apr 2026 | Vega | 18.1K | 4.1% | 11 |
| Apr 2026 | Ghost | 14.8K | 3.3% | 12 |
| Apr 2026 | Muscle Milk | 8.1K | 1.8% | 13 |
| Apr 2026 | Garden of Life | 5.4K | 1.2% | 14 |
| Apr 2026 | Momentous | 3.6K | 0.81% | 15 |
| May 2026 | Clean Simple Eats | 110K | 25.1% | 1 |
| May 2026 | Optimum Nutrition | 49.5K | 11.3% | 2 |
| May 2026 | Orgain | 49.5K | 11.3% | 3 |
| May 2026 | Myprotein | 33.1K | 7.5% | 4 |
| May 2026 | Ryse | 33.1K | 7.5% | 5 |
| May 2026 | Dymatize | 27.1K | 6.2% | 6 |
| May 2026 | Isopure | 27.1K | 6.2% | 7 |
| May 2026 | Transparent Labs | 27.1K | 6.2% | 8 |
| May 2026 | Premier Protein | 18.1K | 4.1% | 9 |
| May 2026 | Vega | 18.1K | 4.1% | 10 |
| May 2026 | Ghost | 14.8K | 3.4% | 11 |
| May 2026 | Naked Nutrition | 14.8K | 3.4% | 12 |
| May 2026 | Muscle Milk | 8.1K | 1.8% | 13 |
| May 2026 | Garden of Life | 5.4K | 1.2% | 14 |
| May 2026 | Momentous | 2.9K | 0.66% | 15 |
| Jun 2026 | Clean Simple Eats | 74K | 18.9% | 1 |
| Jun 2026 | Optimum Nutrition | 49.5K | 12.7% | 2 |
| Jun 2026 | Orgain | 49.5K | 12.7% | 3 |
| Jun 2026 | Ryse | 33.1K | 8.5% | 4 |
| Jun 2026 | Dymatize | 27.1K | 6.9% | 5 |
| Jun 2026 | Isopure | 27.1K | 6.9% | 6 |
| Jun 2026 | Myprotein | 27.1K | 6.9% | 7 |
| Jun 2026 | Transparent Labs | 22.2K | 5.7% | 8 |
| Jun 2026 | Premier Protein | 18.1K | 4.6% | 9 |
| Jun 2026 | Ghost | 14.8K | 3.8% | 10 |
| Jun 2026 | Naked Nutrition | 14.8K | 3.8% | 11 |
| Jun 2026 | Vega | 14.8K | 3.8% | 12 |
| Jun 2026 | Muscle Milk | 9.9K | 2.5% | 13 |
| Jun 2026 | Garden of Life | 5.4K | 1.4% | 14 |
| Jun 2026 | Momentous | 3.6K | 0.92% | 15 |
| Jul 2026 | Orgain | 110K | 24.3% | 1 |
| Jul 2026 | Clean Simple Eats | 74K | 16.3% | 2 |
| Jul 2026 | Optimum Nutrition | 49.5K | 10.9% | 3 |
| Jul 2026 | Ryse | 33.1K | 7.3% | 4 |
| Jul 2026 | Dymatize | 27.1K | 6% | 5 |
| Jul 2026 | Isopure | 27.1K | 6% | 6 |
| Jul 2026 | Myprotein | 27.1K | 6% | 7 |
| Jul 2026 | Transparent Labs | 27.1K | 6% | 8 |
| Jul 2026 | Premier Protein | 18.1K | 4% | 9 |
| Jul 2026 | Ghost | 14.8K | 3.3% | 10 |
| Jul 2026 | Naked Nutrition | 14.8K | 3.3% | 11 |
| Jul 2026 | Vega | 12.1K | 2.7% | 12 |
| Jul 2026 | Muscle Milk | 9.9K | 2.2% | 13 |
| Jul 2026 | Garden of Life | 4.4K | 0.97% | 14 |
| Jul 2026 | Momentous | 3.6K | 0.8% | 15 |
| Aug 2026 | Clean Simple Eats | 74K | 17.2% | 1 |
| Aug 2026 | Orgain | 60.5K | 14% | 2 |
| Aug 2026 | Optimum Nutrition | 49.5K | 11.5% | 3 |
| Aug 2026 | Dymatize | 33.1K | 7.7% | 4 |
| Aug 2026 | Myprotein | 33.1K | 7.7% | 5 |
| Aug 2026 | Ryse | 33.1K | 7.7% | 6 |
| Aug 2026 | Transparent Labs | 33.1K | 7.7% | 7 |
| Aug 2026 | Isopure | 27.1K | 6.3% | 8 |
| Aug 2026 | Premier Protein | 22.2K | 5.1% | 9 |
| Aug 2026 | Ghost | 18.1K | 4.2% | 10 |
| Aug 2026 | Naked Nutrition | 14.8K | 3.4% | 11 |
| Aug 2026 | Vega | 14.8K | 3.4% | 12 |
| Aug 2026 | Muscle Milk | 9.9K | 2.3% | 13 |
| Aug 2026 | Garden of Life | 4.4K | 1% | 14 |
| Aug 2026 | Momentous | 3.6K | 0.83% | 15 |
| Sep 2026 | Clean Simple Eats | 60.5K | 16.5% | 1 |
| Sep 2026 | Optimum Nutrition | 49.5K | 13.5% | 2 |
| Sep 2026 | Orgain | 49.5K | 13.5% | 3 |
| Sep 2026 | Dymatize | 27.1K | 7.4% | 4 |
| Sep 2026 | Myprotein | 27.1K | 7.4% | 5 |
| Sep 2026 | Ryse | 27.1K | 7.4% | 6 |
| Sep 2026 | Transparent Labs | 27.1K | 7.4% | 7 |
| Sep 2026 | Isopure | 22.2K | 6.1% | 8 |
| Sep 2026 | Premier Protein | 18.1K | 5% | 9 |
| Sep 2026 | Ghost | 14.8K | 4% | 10 |
| Sep 2026 | Vega | 14.8K | 4% | 11 |
| Sep 2026 | Naked Nutrition | 12.1K | 3.3% | 12 |
| Sep 2026 | Muscle Milk | 9.9K | 2.7% | 13 |
| Sep 2026 | Garden of Life | 2.9K | 0.79% | 14 |
| Sep 2026 | Momentous | 2.9K | 0.79% | 15 |

## What is being compared

- **Clean Simple Eats**: Measured on the search term “clean simple eats”.
- **Dymatize**: Measured on the search term “dymatize iso 100”.
- **Garden of Life**: Measured on the search term “garden of life protein”.
- **Ghost**: Measured on the search term “ghost protein”.
- **Isopure**: Measured on the search term “isopure”.
- **Momentous**: Measured on the search term “momentous protein”.
- **Muscle Milk**: Measured on the search term “muscle milk protein powder”.
- **Myprotein**: Measured on the search term “myprotein”.
- **Naked Nutrition**: Measured on the search term “naked whey”.
- **Optimum Nutrition**: Measured on the search term “optimum nutrition”.
- **Orgain**: Measured on the search term “orgain protein powder”.
- **Premier Protein**: Measured on the search term “premier protein powder”.
- **Ryse**: Measured on the search term “ryse protein”.
- **Transparent Labs**: Measured on the search term “transparent labs protein”.
- **Vega**: Measured on the search term “vega protein”.

- [Clean Simple Eats](/demand/us/brands/clean-simple-eats)
- [Dymatize](/demand/us/brands/dymatize)
- [Garden of Life](/demand/us/brands/garden-of-life)
- [Ghost](/demand/us/brands/ghost-lifestyle)
- [Isopure](/demand/us/brands/isopure)
- [Momentous](/demand/us/brands/momentous)
- [Muscle Milk](/demand/us/brands/muscle-milk)
- [Myprotein](/demand/us/brands/myprotein)
- [Naked Nutrition](/demand/us/brands/naked-nutrition)
- [Optimum Nutrition](/demand/us/brands/optimum-nutrition)
- [Orgain](/demand/us/brands/orgain)
- [Premier Protein](/demand/us/brands/premier-protein)
- [Ryse](/demand/us/brands/ryse)
- [Transparent Labs](/demand/us/brands/transparent-labs)
- [Vega](/demand/us/brands/vega-nutrition)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among protein powder brands in the United States?

In September 2026, Clean Simple Eats was the most searched among protein powder brands in the United States, with an estimated 60.5K branded searches, 16.5% of all searches for the 15 we track.

## Cite this page

Brandwave. "Protein powder brands in the United States: Which are searched most?". https://gobrandwave.com/demand/us/categories/us-protein-powder-brands

This page is also available as HTML at https://gobrandwave.com/demand/us/categories/us-protein-powder-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.