---
title: "Maid services in the United States: Which are searched most?"
description: "Compare the companies that send cleaners to clean homes. Share of Search among Molly Maid, The Maids, Merry Maids, The Cleaning Authority and MaidPro, the maid services Brandwave compares in the United States, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/categories/us-maid-services"
publisher: "Brandwave"
---

# Maid services in the United States: Which are searched most?

Compare the companies that send cleaners to clean homes. Share of Search among Molly Maid, The Maids, Merry Maids, The Cleaning Authority and MaidPro, the maid services Brandwave compares in the United States, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Maid services
- **Market**: United States
- **Brands compared**: 5
- **Month measured**: Sep 2026
- **Highest Share of Search**: Molly Maid, 30.9%

## Which brand is most popular in search among maid services in the United States?

- Molly Maid and The Maids share the highest share of searches among maid services in the United States, at 30.9% in September 2026.
- Across the 12 months ending September 2026, Molly Maid’s share of searches among maid services in the United States decreased from 33.2% to 30.9%.
- Across the 12 months ending September 2026, The Maids’ share of searches among maid services in the United States increased from 27.2% to 30.9%.
- Across the 12 months ending September 2026, Merry Maids’ share of searches among maid services in the United States decreased from 18.2% to 16.9%.
- Across the 12 months ending September 2026, The Cleaning Authority’s share of searches among maid services in the United States decreased from 14.9% to 13.8%.
- Across the 12 months ending September 2026, MaidPro’s share of searches among maid services in the United States increased from 6.6% to 7.5%.
- Across the 12 months ending September 2026, Molly Maid’s share of searches among maid services in the United States peaked at 33.2% in October 2025 and was lowest at 26.8% in January 2026.
- Across the 12 months ending September 2026, The Maids’ share of searches among maid services in the United States peaked at 41.1% in February 2026 and was lowest at 26.8% in November 2025.
- Across the 12 months ending September 2026, Merry Maids’ share of searches among maid services in the United States peaked at 18.2% in October 2025 and was lowest at 12.3% in February 2026.
- Across the 12 months ending September 2026, The Cleaning Authority’s share of searches among maid services in the United States peaked at 15.1% in March 2026 and was lowest at 12% in January 2026.
- Across the 12 months ending September 2026, MaidPro’s share of searches among maid services in the United States peaked at 9.1% in June 2026 and was lowest at 6.5% in January 2026.

## Top maid services in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions, Molly Maid, The Maids and Merry Maids appeared every time. Merry Maids was recommended most often, coming first in two out of three answers. Molly Maid was second, and The Maids was third. The Cleaning Authority, which ranked fourth in searches, was not mentioned at all.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Merry Maids | 1st | 3 of 3 | 3 of 3 |
| Molly Maid | 2nd | 3 of 3 | 3 of 3 |
| The Maids | 3rd | 3 of 3 | 3 of 3 |
| MaidPro | 4th | 1 of 3 | 1 of 3 |
| The Cleaning Authority | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about maid services

- Asked ChatGPT "Which maid service should I use in the US?": 1. Molly Maid, 2. The Maids, 3. Merry Maids
- Asked ChatGPT "What are the best house cleaning companies in the US?": 1. Merry Maids, 2. The Maids, 3. Molly Maid, 4. MaidPro
- Asked ChatGPT "What's the best maid service in the US for a recurring weekly clean?": 1. Merry Maids, 2. Molly Maid, 3. The Maids

Not named in any answer: The Cleaning Authority.

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## Compare search popularity between leading brands

- [Molly Maid vs The Maids: compare search popularity](/demand/us/compare/molly-maid-vs-the-maids): 30.9% Share of Search each.
- [Molly Maid vs Merry Maids: compare search popularity](/demand/us/compare/merry-maids-vs-molly-maid): 30.9% against 16.9% Share of Search.
- [Molly Maid vs The Cleaning Authority: compare search popularity](/demand/us/compare/molly-maid-vs-the-cleaning-authority): 30.9% against 13.8% Share of Search.
- [Molly Maid vs MaidPro: compare search popularity](/demand/us/compare/maidpro-vs-molly-maid): 30.9% against 7.5% Share of Search.
- [The Maids vs Merry Maids: compare search popularity](/demand/us/compare/merry-maids-vs-the-maids): 30.9% against 16.9% Share of Search.
- [The Maids vs The Cleaning Authority: compare search popularity](/demand/us/compare/the-cleaning-authority-vs-the-maids): 30.9% against 13.8% Share of Search.
- [The Maids vs MaidPro: compare search popularity](/demand/us/compare/maidpro-vs-the-maids): 30.9% against 7.5% Share of Search.
- [Merry Maids vs The Cleaning Authority: compare search popularity](/demand/us/compare/merry-maids-vs-the-cleaning-authority): 16.9% against 13.8% Share of Search.
- [Merry Maids vs MaidPro: compare search popularity](/demand/us/compare/maidpro-vs-merry-maids): 16.9% against 7.5% Share of Search.
- [The Cleaning Authority vs MaidPro: compare search popularity](/demand/us/compare/maidpro-vs-the-cleaning-authority): 13.8% against 7.5% Share of Search.

## How did search popularity change for United States maid services in September 2026?

- In September 2026, Molly Maid overtook The Maids to become the leader among maid services in the United States, with 30.9% of the searches.
- In September 2026, Merry Maids gained share of searches among maid services in the United States, from 15.8% to 16.9%.
- In September 2026, The Cleaning Authority gained share of searches among maid services in the United States, from 13% to 13.8%.
- In September 2026, The Maids lost share of searches among maid services in the United States, from 35.3% to 30.9%.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Molly Maid | 30.9% | 49.5K | 0.0% | Neighborly |
| 2 | The Maids | 30.9% | 49.5K | -18.2% | The Maids |
| 3 | Merry Maids | 16.9% | 27.1K | 0.0% | Merry Maids |
| 4 | The Cleaning Authority | 13.8% | 22.2K | 0.0% | The Cleaning Authority |
| 5 | MaidPro | 7.5% | 12.1K | 0.0% | MaidPro |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Molly Maid | 60.5K | 33.2% | 1 |
| Oct 2025 | The Maids | 49.5K | 27.2% | 2 |
| Oct 2025 | Merry Maids | 33.1K | 18.2% | 3 |
| Oct 2025 | The Cleaning Authority | 27.1K | 14.9% | 4 |
| Oct 2025 | MaidPro | 12.1K | 6.6% | 5 |
| Nov 2025 | Molly Maid | 49.5K | 32.7% | 1 |
| Nov 2025 | The Maids | 40.5K | 26.8% | 2 |
| Nov 2025 | Merry Maids | 27.1K | 17.9% | 3 |
| Nov 2025 | The Cleaning Authority | 22.2K | 14.7% | 4 |
| Nov 2025 | MaidPro | 12.1K | 8% | 5 |
| Dec 2025 | The Maids | 60.5K | 35.3% | 1 |
| Dec 2025 | Molly Maid | 49.5K | 28.9% | 2 |
| Dec 2025 | Merry Maids | 27.1K | 15.8% | 3 |
| Dec 2025 | The Cleaning Authority | 22.2K | 13% | 4 |
| Dec 2025 | MaidPro | 12.1K | 7.1% | 5 |
| Jan 2026 | The Maids | 74K | 40% | 1 |
| Jan 2026 | Molly Maid | 49.5K | 26.8% | 2 |
| Jan 2026 | Merry Maids | 27.1K | 14.7% | 3 |
| Jan 2026 | The Cleaning Authority | 22.2K | 12% | 4 |
| Jan 2026 | MaidPro | 12.1K | 6.5% | 5 |
| Feb 2026 | The Maids | 74K | 41.1% | 1 |
| Feb 2026 | Molly Maid | 49.5K | 27.5% | 2 |
| Feb 2026 | Merry Maids | 22.2K | 12.3% | 3 |
| Feb 2026 | The Cleaning Authority | 22.2K | 12.3% | 4 |
| Feb 2026 | MaidPro | 12.1K | 6.7% | 5 |
| Mar 2026 | The Maids | 60.5K | 33.8% | 1 |
| Mar 2026 | Molly Maid | 49.5K | 27.7% | 2 |
| Mar 2026 | Merry Maids | 27.1K | 15.1% | 3 |
| Mar 2026 | The Cleaning Authority | 27.1K | 15.1% | 4 |
| Mar 2026 | MaidPro | 14.8K | 8.3% | 5 |
| Apr 2026 | The Maids | 60.5K | 34.8% | 1 |
| Apr 2026 | Molly Maid | 49.5K | 28.4% | 2 |
| Apr 2026 | Merry Maids | 27.1K | 15.6% | 3 |
| Apr 2026 | The Cleaning Authority | 22.2K | 12.8% | 4 |
| Apr 2026 | MaidPro | 14.8K | 8.5% | 5 |
| May 2026 | Molly Maid | 49.5K | 30.9% | 1 |
| May 2026 | The Maids | 49.5K | 30.9% | 2 |
| May 2026 | Merry Maids | 27.1K | 16.9% | 3 |
| May 2026 | The Cleaning Authority | 22.2K | 13.8% | 4 |
| May 2026 | MaidPro | 12.1K | 7.5% | 5 |
| Jun 2026 | Molly Maid | 49.5K | 30.3% | 1 |
| Jun 2026 | The Maids | 49.5K | 30.3% | 2 |
| Jun 2026 | Merry Maids | 27.1K | 16.6% | 3 |
| Jun 2026 | The Cleaning Authority | 22.2K | 13.6% | 4 |
| Jun 2026 | MaidPro | 14.8K | 9.1% | 5 |
| Jul 2026 | Molly Maid | 49.5K | 30.9% | 1 |
| Jul 2026 | The Maids | 49.5K | 30.9% | 2 |
| Jul 2026 | Merry Maids | 27.1K | 16.9% | 3 |
| Jul 2026 | The Cleaning Authority | 22.2K | 13.8% | 4 |
| Jul 2026 | MaidPro | 12.1K | 7.5% | 5 |
| Aug 2026 | The Maids | 60.5K | 35.3% | 1 |
| Aug 2026 | Molly Maid | 49.5K | 28.9% | 2 |
| Aug 2026 | Merry Maids | 27.1K | 15.8% | 3 |
| Aug 2026 | The Cleaning Authority | 22.2K | 13% | 4 |
| Aug 2026 | MaidPro | 12.1K | 7.1% | 5 |
| Sep 2026 | Molly Maid | 49.5K | 30.9% | 1 |
| Sep 2026 | The Maids | 49.5K | 30.9% | 2 |
| Sep 2026 | Merry Maids | 27.1K | 16.9% | 3 |
| Sep 2026 | The Cleaning Authority | 22.2K | 13.8% | 4 |
| Sep 2026 | MaidPro | 12.1K | 7.5% | 5 |

## What is being compared

- **MaidPro**: Measured on the search terms “maid pro” and “maidpro”, summed into one figure.
- **Merry Maids**: Measured on the search term “merry maids”.
- **Molly Maid**: Measured on the search term “molly maid”.
- **The Cleaning Authority**: Measured on the search term “the cleaning authority”.
- **The Maids**: Measured on the search term “the maids”.

- [MaidPro](/demand/us/brands/maidpro)
- [Merry Maids](/demand/us/brands/merry-maids)
- [Molly Maid](/demand/us/brands/molly-maid)
- [The Cleaning Authority](/demand/us/brands/the-cleaning-authority)
- [The Maids](/demand/us/brands/the-maids)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among maid services in the United States?

Molly Maid and The Maids share the highest share of searches among maid services in the United States, at 30.9% in September 2026.

## Cite this page

Brandwave. "Maid services in the United States: Which are searched most?". https://gobrandwave.com/demand/us/categories/us-maid-services

This page is also available as HTML at https://gobrandwave.com/demand/us/categories/us-maid-services. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.