---
title: "Bidet brands in the United States: Which are searched most?"
description: "Compare the brands people buy bidet attachments and bidet seats from. Share of Search among Tushy, Toto, Bio Bidet, Luxe Bidet, Kohler, Brondell and Alpha Bidet, the bidet brands Brandwave compares in the United States, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/categories/us-bidet-brands"
publisher: "Brandwave"
---

# Bidet brands in the United States: Which are searched most?

Compare the brands people buy bidet attachments and bidet seats from. Share of Search among Tushy, Toto, Bio Bidet, Luxe Bidet, Kohler, Brondell and Alpha Bidet, the bidet brands Brandwave compares in the United States, using the same methodology, market, and reporting period. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Competitive set**: Bidet brands
- **Market**: United States
- **Brands compared**: 7
- **Month measured**: Sep 2026
- **Highest Share of Search**: Tushy, 35.1%

## Which brand is most popular in search among bidet brands in the United States?

- In September 2026, Tushy was the most searched among bidet brands in the United States, with an estimated 23.1K branded searches, 35.1% of all searches for the seven we track.
- Toto is in 2nd place, 1.3 percentage points behind at 33.8%.
- Across the 12 months ending September 2026, Tushy’s share of searches among bidet brands in the United States increased from 29.9% to 35.1%.
- Across the 12 months ending September 2026, Toto’s share of searches among bidet brands in the United States decreased from 42.7% to 33.8%.
- Across the 12 months ending September 2026, Luxe Bidet’s share of searches among bidet brands in the United States increased from 7% to 8.2%.
- Across the 12 months ending September 2026, Kohler’s share of searches among bidet brands in the United States increased from 3.7% to 5.5%.
- Across the 12 months ending September 2026, Brondell’s share of searches among bidet brands in the United States increased from 3.7% to 4.4%.
- Across the 12 months ending September 2026, Tushy’s share of searches among bidet brands in the United States peaked at 39.7% in March 2026 and was lowest at 27.7% in April 2026.
- Across the 12 months ending September 2026, Toto’s share of searches among bidet brands in the United States peaked at 48.6% in April 2026 and was lowest at 33.7% in December 2025.
- Across the 12 months ending September 2026, Bio Bidet’s share of searches among bidet brands in the United States peaked at 12.3% in December 2025 and was lowest at 6.3% in March 2026.
- Across the 12 months ending September 2026, Luxe Bidet’s share of searches among bidet brands in the United States peaked at 8.6% in January 2026 and was lowest at 5.7% in November 2025.
- Across the 12 months ending September 2026, Kohler’s share of searches among bidet brands in the United States peaked at 5.5% in September 2026 and was lowest at 3.5% in March 2026.
- Across the 12 months ending September 2026, Brondell’s share of searches among bidet brands in the United States peaked at 5.1% in August 2026 and was lowest at 3.5% in March 2026.
- Across the 12 months ending September 2026, Alpha Bidet’s share of searches among bidet brands in the United States peaked at 2.9% in September 2026 and was lowest at 1.8% in March 2026.
- Across the 12 months ending September 2026, Tushy rose from 2nd to 1st among bidet brands in the United States.
- Across the 12 months ending September 2026, Toto fell from 1st to 2nd among bidet brands in the United States.
- Across the 12 months ending September 2026, Kohler rose from 6th to 5th among bidet brands in the United States.
- Across the 12 months ending September 2026, Brondell fell from 5th to 6th among bidet brands in the United States.
- Across the 12 months ending September 2026, Bio Bidet and Alpha Bidet held steady: their share of searches among bidet brands in the United States each moved less than 0.5 percentage points.

## Top bidet brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Luxe Bidet appeared every time. Luxe Bidet and Brondell tied as the most recommended. Bio Bidet was third.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Luxe Bidet | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Brondell | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Bio Bidet | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Toto | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Tushy | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Alpha Bidet | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Kohler | 7th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about bidet brands

- Asked ChatGPT "Which bidet should I buy in the US?": 1. Brondell, 2. Bio Bidet, 3. Luxe Bidet
- Asked ChatGPT "What are the best bidet brands in the US?": 1. Toto, 2. Bio Bidet, 3. Brondell, 4. Alpha Bidet, 5. Kohler, 6. Luxe Bidet
- Asked ChatGPT "What's the best bidet attachment in the US for a standard toilet?": 1. Luxe Bidet, 2. Tushy, 3. Brondell
- Searched Google, AI Overview "bidet": 1. Luxe Bidet
- Searched Google, AI Overview "bidet attachment": 1. Luxe Bidet, 2. Brondell

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## Compare search popularity between leading brands

- [Tushy vs Toto: compare search popularity](/demand/us/compare/toto-vs-tushy): 35.1% against 33.8% Share of Search.
- [Tushy vs Bio Bidet: compare search popularity](/demand/us/compare/bio-bidet-vs-tushy): 35.1% against 10% Share of Search.
- [Tushy vs Luxe Bidet: compare search popularity](/demand/us/compare/luxe-bidet-vs-tushy): 35.1% against 8.2% Share of Search.
- [Tushy vs Kohler: compare search popularity](/demand/us/compare/kohler-vs-tushy): 35.1% against 5.5% Share of Search.
- [Toto vs Bio Bidet: compare search popularity](/demand/us/compare/bio-bidet-vs-toto): 33.8% against 10% Share of Search.
- [Toto vs Luxe Bidet: compare search popularity](/demand/us/compare/luxe-bidet-vs-toto): 33.8% against 8.2% Share of Search.
- [Toto vs Kohler: compare search popularity](/demand/us/compare/kohler-vs-toto): 33.8% against 5.5% Share of Search.
- [Bio Bidet vs Luxe Bidet: compare search popularity](/demand/us/compare/bio-bidet-vs-luxe-bidet): 10% against 8.2% Share of Search.
- [Bio Bidet vs Kohler: compare search popularity](/demand/us/compare/bio-bidet-vs-kohler): 10% against 5.5% Share of Search.
- [Luxe Bidet vs Kohler: compare search popularity](/demand/us/compare/kohler-vs-luxe-bidet): 8.2% against 5.5% Share of Search.

## How did search popularity change for United States bidet brands in September 2026?

- In September 2026, Tushy overtook Toto to become the leader among bidet brands in the United States, with 35.1% of the searches.
- In September 2026, Bio Bidet gained share of searches among bidet brands in the United States, from 9.3% to 10%.
- In September 2026, Luxe Bidet gained share of searches among bidet brands in the United States, from 7.6% to 8.2%.
- In September 2026, Toto lost share of searches among bidet brands in the United States, from 38.1% to 33.8%.
- In September 2026, Brondell lost share of searches among bidet brands in the United States, from 5.1% to 4.4%.
- Alpha Bidet’s share of searches among bidet brands in the United States has gained ground for 3 months in a row, from 2.3% to 2.9% in September 2026.
- In September 2026, Kohler rose from 6th to 5th among bidet brands in the United States.

## Share of Search ranking

| Rank | Brand | Share of Search | Estimated monthly branded searches | Change vs prior month | Owned by |
| --- | --- | --- | --- | --- | --- |
| 1 | Tushy | 35.1% | 23.1K | +0.7% | Tushy |
| 2 | Toto | 33.8% | 22.2K | -18.1% | Toto |
| 3 | Bio Bidet | 10% | 6.6K | 0.0% | Bemis |
| 4 | Luxe Bidet | 8.2% | 5.4K | 0.0% | Luxe Bidet |
| 5 | Kohler | 5.5% | 3.6K | 0.0% | Kohler |
| 6 | Brondell | 4.4% | 2.9K | -19.4% | Brondell |
| 7 | Alpha Bidet | 2.9% | 1.9K | 0.0% | Alpha Bidet |

## Historical estimated branded-search demand

| Month | Brand | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Toto | 33.1K | 42.7% | 1 |
| Oct 2025 | Tushy | 23.2K | 29.9% | 2 |
| Oct 2025 | Bio Bidet | 8.1K | 10.5% | 3 |
| Oct 2025 | Luxe Bidet | 5.4K | 7% | 4 |
| Oct 2025 | Brondell | 2.9K | 3.7% | 5 |
| Oct 2025 | Kohler | 2.9K | 3.7% | 6 |
| Oct 2025 | Alpha Bidet | 1.9K | 2.5% | 7 |
| Nov 2025 | Toto | 40.5K | 42.6% | 1 |
| Nov 2025 | Tushy | 28.1K | 29.5% | 2 |
| Nov 2025 | Bio Bidet | 9.9K | 10.4% | 3 |
| Nov 2025 | Luxe Bidet | 5.4K | 5.7% | 4 |
| Nov 2025 | Brondell | 4.4K | 4.6% | 5 |
| Nov 2025 | Kohler | 4.4K | 4.6% | 6 |
| Nov 2025 | Alpha Bidet | 2.4K | 2.5% | 7 |
| Dec 2025 | Tushy | 34.4K | 35.1% | 1 |
| Dec 2025 | Toto | 33.1K | 33.7% | 2 |
| Dec 2025 | Bio Bidet | 12.1K | 12.3% | 3 |
| Dec 2025 | Luxe Bidet | 8.1K | 8.3% | 4 |
| Dec 2025 | Brondell | 4.4K | 4.5% | 5 |
| Dec 2025 | Kohler | 3.6K | 3.7% | 6 |
| Dec 2025 | Alpha Bidet | 2.4K | 2.4% | 7 |
| Jan 2026 | Tushy | 34.4K | 36.6% | 1 |
| Jan 2026 | Toto | 33.1K | 35.2% | 2 |
| Jan 2026 | Bio Bidet | 8.1K | 8.6% | 3 |
| Jan 2026 | Luxe Bidet | 8.1K | 8.6% | 4 |
| Jan 2026 | Kohler | 4.4K | 4.7% | 5 |
| Jan 2026 | Brondell | 3.6K | 3.8% | 6 |
| Jan 2026 | Alpha Bidet | 2.4K | 2.6% | 7 |
| Feb 2026 | Toto | 33.1K | 43.2% | 1 |
| Feb 2026 | Tushy | 23.1K | 30.1% | 2 |
| Feb 2026 | Bio Bidet | 6.6K | 8.6% | 3 |
| Feb 2026 | Luxe Bidet | 5.4K | 7.1% | 4 |
| Feb 2026 | Brondell | 3.6K | 4.7% | 5 |
| Feb 2026 | Kohler | 2.9K | 3.8% | 6 |
| Feb 2026 | Alpha Bidet | 1.9K | 2.5% | 7 |
| Mar 2026 | Tushy | 41.4K | 39.7% | 1 |
| Mar 2026 | Toto | 40.5K | 38.9% | 2 |
| Mar 2026 | Bio Bidet | 6.6K | 6.3% | 3 |
| Mar 2026 | Luxe Bidet | 6.6K | 6.3% | 4 |
| Mar 2026 | Brondell | 3.6K | 3.5% | 5 |
| Mar 2026 | Kohler | 3.6K | 3.5% | 6 |
| Mar 2026 | Alpha Bidet | 1.9K | 1.8% | 7 |
| Apr 2026 | Toto | 40.5K | 48.6% | 1 |
| Apr 2026 | Tushy | 23.1K | 27.7% | 2 |
| Apr 2026 | Bio Bidet | 6.6K | 7.9% | 3 |
| Apr 2026 | Luxe Bidet | 5.4K | 6.5% | 4 |
| Apr 2026 | Brondell | 2.9K | 3.5% | 5 |
| Apr 2026 | Kohler | 2.9K | 3.5% | 6 |
| Apr 2026 | Alpha Bidet | 1.9K | 2.3% | 7 |
| May 2026 | Toto | 33.1K | 40.6% | 1 |
| May 2026 | Tushy | 28K | 34.3% | 2 |
| May 2026 | Bio Bidet | 6.6K | 8.1% | 3 |
| May 2026 | Luxe Bidet | 5.4K | 6.6% | 4 |
| May 2026 | Brondell | 3.6K | 4.4% | 5 |
| May 2026 | Kohler | 2.9K | 3.6% | 6 |
| May 2026 | Alpha Bidet | 1.9K | 2.3% | 7 |
| Jun 2026 | Toto | 27.1K | 39% | 1 |
| Jun 2026 | Tushy | 22.9K | 33% | 2 |
| Jun 2026 | Bio Bidet | 6.6K | 9.5% | 3 |
| Jun 2026 | Luxe Bidet | 5.4K | 7.8% | 4 |
| Jun 2026 | Brondell | 2.9K | 4.2% | 5 |
| Jun 2026 | Kohler | 2.9K | 4.2% | 6 |
| Jun 2026 | Alpha Bidet | 1.6K | 2.3% | 7 |
| Jul 2026 | Toto | 33.1K | 43.7% | 1 |
| Jul 2026 | Tushy | 22.9K | 30.3% | 2 |
| Jul 2026 | Bio Bidet | 6.6K | 8.7% | 3 |
| Jul 2026 | Luxe Bidet | 5.4K | 7.1% | 4 |
| Jul 2026 | Brondell | 2.9K | 3.8% | 5 |
| Jul 2026 | Kohler | 2.9K | 3.8% | 6 |
| Jul 2026 | Alpha Bidet | 1.9K | 2.5% | 7 |
| Aug 2026 | Toto | 27.1K | 38.1% | 1 |
| Aug 2026 | Tushy | 22.9K | 32.2% | 2 |
| Aug 2026 | Bio Bidet | 6.6K | 9.3% | 3 |
| Aug 2026 | Luxe Bidet | 5.4K | 7.6% | 4 |
| Aug 2026 | Brondell | 3.6K | 5.1% | 5 |
| Aug 2026 | Kohler | 3.6K | 5.1% | 6 |
| Aug 2026 | Alpha Bidet | 1.9K | 2.7% | 7 |
| Sep 2026 | Tushy | 23.1K | 35.1% | 1 |
| Sep 2026 | Toto | 22.2K | 33.8% | 2 |
| Sep 2026 | Bio Bidet | 6.6K | 10% | 3 |
| Sep 2026 | Luxe Bidet | 5.4K | 8.2% | 4 |
| Sep 2026 | Kohler | 3.6K | 5.5% | 5 |
| Sep 2026 | Brondell | 2.9K | 4.4% | 6 |
| Sep 2026 | Alpha Bidet | 1.9K | 2.9% | 7 |

## What is being compared

- **Alpha Bidet**: Measured on the search term “alpha bidet”.
- **Bio Bidet**: Measured on the search term “bio bidet”.
- **Brondell**: Measured on the search term “brondell”.
- **Kohler**: Measured on the search term “kohler bidet”.
- **Luxe Bidet**: Measured on the search term “luxe bidet”.
- **Toto**: Measured on the search term “toto washlet”.
- **Tushy**: Measured on the search terms “hello tushy” and “tushy bidet”, summed into one figure.

- [Alpha Bidet](/demand/us/brands/alpha-bidet)
- [Bio Bidet](/demand/us/brands/bio-bidet)
- [Brondell](/demand/us/brands/brondell)
- [Kohler](/demand/us/brands/kohler)
- [Luxe Bidet](/demand/us/brands/luxe-bidet)
- [Toto](/demand/us/brands/toto)
- [Tushy](/demand/us/brands/tushy)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which brand is most popular in search among bidet brands in the United States?

In September 2026, Tushy was the most searched among bidet brands in the United States, with an estimated 23.1K branded searches, 35.1% of all searches for the seven we track.

## Cite this page

Brandwave. "Bidet brands in the United States: Which are searched most?". https://gobrandwave.com/demand/us/categories/us-bidet-brands

This page is also available as HTML at https://gobrandwave.com/demand/us/categories/us-bidet-brands. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.