---
title: "Verizon: search popularity in the United States"
description: "Verizon is a phone carrier that also sells home internet. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/verizon"
publisher: "Brandwave"
---

# Verizon: search popularity in the United States

Verizon is a phone carrier that also sells home internet. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Verizon
- **Owned by**: Verizon
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among wireless carriers**: 26.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Wireless carriers | 2 | 26.5% | 6.1M |

- [Wireless carriers in the US](/demand/us/categories/us-wireless-carriers)

## Top wireless carriers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Verizon appeared in all five answers. Verizon is the most recommended of the nine.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Verizon | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| T-Mobile | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| AT&T | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Visible | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Mint Mobile | 5th | 2 of 3 | 2 of 2 | 4 of 5 |
| Cricket Wireless | 6th | 2 of 3 | 2 of 2 | 4 of 5 |
| Xfinity | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Google Fi | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Spectrum | 9th | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about wireless carriers

- Asked ChatGPT "What's the best cell phone carrier in the US?": 1. T-Mobile, 2. Verizon, 3. AT&T, 4. Visible, 5. Mint Mobile, 6. Cricket Wireless
- Asked ChatGPT "Which US phone carrier has the best coverage?": 1. Verizon, 2. AT&T, 3. T-Mobile
- Asked ChatGPT "What are the main cell phone carriers in the US?": 1. Verizon, 2. AT&T, 3. T-Mobile, 4. Visible, 5. Mint Mobile, 6. Cricket Wireless, 7. Google Fi
- Searched Google, AI Overview "cell phone carriers": 1. T-Mobile, 2. Verizon, 3. AT&T, 4. Mint Mobile, 5. Visible, 6. Cricket Wireless, 7. Xfinity, 8. Spectrum
- Searched Google, AI Overview "wireless carrier": 1. T-Mobile, 2. Verizon, 3. AT&T, 4. Cricket Wireless, 5. Visible, 6. Mint Mobile

Brands are listed in the order each answer named them. The answers were collected in United States on October 23, 2026.

## How has branded search demand for Verizon changed in the United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Verizon in the United States held steady at 6.1M.
- Across the 12 months ending September 2026, Verizon’s share of searches among wireless carriers in the United States increased from 24.1% to 26.5%.
- Across the 12 months ending September 2026, Verizon’s share of searches among wireless carriers in the United States peaked at 30.7% in January 2026 and was lowest at 23.8% in July 2026.

## How did search popularity change for United States wireless carriers in September 2026?

- In September 2026, Xfinity overtook Google Fi and Spectrum to rank 6th among wireless carriers in the United States, with 2% of the searches.
- In September 2026, AT&T gained share of searches among wireless carriers in the United States, from 18.5% to 21.7%.
- In September 2026, T-Mobile lost share of searches among wireless carriers in the United States, from 41.3% to 39.6%.
- In September 2026, Verizon lost share of searches among wireless carriers in the United States, from 27.6% to 26.5%.
- In September 2026, Mint Mobile lost share of searches among wireless carriers in the United States, from 3.7% to 2.9%.
- Estimated monthly branded searches for Visible in the United States rose 173.1% over 12 measured months, from 27.1K to 74K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Wireless carriers | 6.1M | 24.1% | 2 |
| Nov 2025 | Wireless carriers | 6.1M | 24.1% | 2 |
| Dec 2025 | Wireless carriers | 7.5M | 28.1% | 2 |
| Jan 2026 | Wireless carriers | 7.5M | 30.7% | 2 |
| Feb 2026 | Wireless carriers | 5M | 26.2% | 2 |
| Mar 2026 | Wireless carriers | 5M | 23.9% | 2 |
| Apr 2026 | Wireless carriers | 5M | 26% | 2 |
| May 2026 | Wireless carriers | 5M | 26.1% | 2 |
| Jun 2026 | Wireless carriers | 5M | 24% | 2 |
| Jul 2026 | Wireless carriers | 5M | 23.8% | 2 |
| Aug 2026 | Wireless carriers | 6.1M | 27.6% | 2 |
| Sep 2026 | Wireless carriers | 6.1M | 26.5% | 2 |

## How are Verizon’s branded searches counted?

Brandwave collects information about searches that people make online using Verizon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “verizon”

## Which wireless carriers compete with Verizon?

- [T-Mobile](/demand/us/brands/t-mobile): Head-to-head: /demand/us/compare/t-mobile-vs-verizon
- [AT&T](/demand/us/brands/att): Head-to-head: /demand/us/compare/att-vs-verizon
- [Cricket Wireless](/demand/us/brands/cricket-wireless): Head-to-head: /demand/us/compare/cricket-wireless-vs-verizon
- [Mint Mobile](/demand/us/brands/mint-mobile): Head-to-head: /demand/us/compare/mint-mobile-vs-verizon
- [Xfinity](/demand/us/brands/xfinity): Head-to-head: /demand/us/compare/verizon-vs-xfinity
- [Spectrum](/demand/us/brands/spectrum-internet)
- [Google Fi](/demand/us/brands/google-fi)
- [Visible](/demand/us/brands/visible-wireless)

## Who owns Verizon?

Verizon is owned by Verizon. Brandwave also tracks Visible, Straight Talk, Total Wireless and Verizon Fios, owned by the same company, in the United States.

- [Verizon](/demand/us/companies/verizon): Owns 5 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Verizon?

Verizon is owned by Verizon. Brandwave also tracks Visible, Straight Talk, Total Wireless and Verizon Fios, owned by the same company, in the United States.

## Cite this page

Brandwave. "Verizon: search popularity in the United States". https://gobrandwave.com/demand/us/brands/verizon

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/verizon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
