--- title: "The Maids: search popularity in the United States" description: "The Maids provides home cleaning services. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/brands/the-maids" publisher: "Brandwave" --- # The Maids: search popularity in the United States The Maids provides home cleaning services. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: The Maids - **Market**: United States - **Measured month**: Sep 2026 - **Share of Search among maid services**: 30.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Maid services | 2 | 30.9% | 49.5K | - [Maid services](/demand/us/categories/us-maid-services) ## Top maid services in ChatGPT and Google AI Overviews In three ChatGPT questions, The Maids appeared in all three answers. The Maids is the third most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Merry Maids | 1st | 3 of 3 | 3 of 3 | | Molly Maid | 2nd | 3 of 3 | 3 of 3 | | The Maids | 3rd | 3 of 3 | 3 of 3 | | MaidPro | 4th | 1 of 3 | 1 of 3 | | The Cleaning Authority | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about maid services - Asked ChatGPT "Which maid service should I use in the US?": 1. Molly Maid, 2. The Maids, 3. Merry Maids - Asked ChatGPT "What are the best house cleaning companies in the US?": 1. Merry Maids, 2. The Maids, 3. Molly Maid, 4. MaidPro - Asked ChatGPT "What's the best maid service in the US for a recurring weekly clean?": 1. Merry Maids, 2. Molly Maid, 3. The Maids Not named in any answer: The Cleaning Authority. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How has branded search demand for The Maids changed in the United States over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for The Maids in the United States held steady at 49.5K. - Across the 12 months ending September 2026, The Maids’ share of searches among maid services in the United States increased from 27.2% to 30.9%. - Across the 12 months ending September 2026, The Maids’ share of searches among maid services in the United States peaked at 41.1% in February 2026 and was lowest at 26.8% in November 2025. ## How did search popularity change for United States maid services in September 2026? - In September 2026, Molly Maid overtook The Maids to become the leader among maid services in the United States, with 30.9% of the searches. - In September 2026, Merry Maids gained share of searches among maid services in the United States, from 15.8% to 16.9%. - In September 2026, The Cleaning Authority gained share of searches among maid services in the United States, from 13% to 13.8%. - In September 2026, The Maids lost share of searches among maid services in the United States, from 35.3% to 30.9%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Maid services | 49.5K | 27.2% | 2 | | Nov 2025 | Maid services | 40.5K | 26.8% | 2 | | Dec 2025 | Maid services | 60.5K | 35.3% | 1 | | Jan 2026 | Maid services | 74K | 40% | 1 | | Feb 2026 | Maid services | 74K | 41.1% | 1 | | Mar 2026 | Maid services | 60.5K | 33.8% | 1 | | Apr 2026 | Maid services | 60.5K | 34.8% | 1 | | May 2026 | Maid services | 49.5K | 30.9% | 2 | | Jun 2026 | Maid services | 49.5K | 30.3% | 2 | | Jul 2026 | Maid services | 49.5K | 30.9% | 2 | | Aug 2026 | Maid services | 60.5K | 35.3% | 1 | | Sep 2026 | Maid services | 49.5K | 30.9% | 2 | ## How are The Maids’ branded searches counted? Brandwave collects information about searches that people make online using The Maids’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “the maids” ## Which maid services compete with The Maids? - [Molly Maid](/demand/us/brands/molly-maid): Head-to-head: /demand/us/compare/molly-maid-vs-the-maids - [Merry Maids](/demand/us/brands/merry-maids): Head-to-head: /demand/us/compare/merry-maids-vs-the-maids - [The Cleaning Authority](/demand/us/brands/the-cleaning-authority): Head-to-head: /demand/us/compare/the-cleaning-authority-vs-the-maids - [MaidPro](/demand/us/brands/maidpro): Head-to-head: /demand/us/compare/maidpro-vs-the-maids ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "The Maids: search popularity in the United States". https://gobrandwave.com/demand/us/brands/the-maids This page is also available as HTML at https://gobrandwave.com/demand/us/brands/the-maids. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.