---
title: "The Cleaning Authority: search popularity in the United States"
description: "The Cleaning Authority provides home cleaning services. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/the-cleaning-authority"
publisher: "Brandwave"
---

# The Cleaning Authority: search popularity in the United States

The Cleaning Authority provides home cleaning services. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: The Cleaning Authority
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among maid services**: 13.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Maid services | 4 | 13.8% | 22.2K |

- [Maid services](/demand/us/categories/us-maid-services)

## Top maid services in ChatGPT and Google AI Overviews

In three ChatGPT questions, The Cleaning Authority did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Merry Maids | 1st | 3 of 3 | 3 of 3 |
| Molly Maid | 2nd | 3 of 3 | 3 of 3 |
| The Maids | 3rd | 3 of 3 | 3 of 3 |
| MaidPro | 4th | 1 of 3 | 1 of 3 |
| The Cleaning Authority | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about maid services

- Asked ChatGPT "Which maid service should I use in the US?": 1. Molly Maid, 2. The Maids, 3. Merry Maids
- Asked ChatGPT "What are the best house cleaning companies in the US?": 1. Merry Maids, 2. The Maids, 3. Molly Maid, 4. MaidPro
- Asked ChatGPT "What's the best maid service in the US for a recurring weekly clean?": 1. Merry Maids, 2. Molly Maid, 3. The Maids

Not named in any answer: The Cleaning Authority.

Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026.

## How has branded search demand for The Cleaning Authority changed in the United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for The Cleaning Authority in the United States fell from 27.1K to 22.2K.
- Across the 12 months ending September 2026, The Cleaning Authority’s share of searches among maid services in the United States decreased from 14.9% to 13.8%.
- Across the 12 months ending September 2026, The Cleaning Authority’s share of searches among maid services in the United States peaked at 15.1% in March 2026 and was lowest at 12% in January 2026.

## How did search popularity change for United States maid services in September 2026?

- In September 2026, Molly Maid overtook The Maids to become the leader among maid services in the United States, with 30.9% of the searches.
- In September 2026, Merry Maids gained share of searches among maid services in the United States, from 15.8% to 16.9%.
- In September 2026, The Cleaning Authority gained share of searches among maid services in the United States, from 13% to 13.8%.
- In September 2026, The Maids lost share of searches among maid services in the United States, from 35.3% to 30.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Maid services | 27.1K | 14.9% | 4 |
| Nov 2025 | Maid services | 22.2K | 14.7% | 4 |
| Dec 2025 | Maid services | 22.2K | 13% | 4 |
| Jan 2026 | Maid services | 22.2K | 12% | 4 |
| Feb 2026 | Maid services | 22.2K | 12.3% | 4 |
| Mar 2026 | Maid services | 27.1K | 15.1% | 4 |
| Apr 2026 | Maid services | 22.2K | 12.8% | 4 |
| May 2026 | Maid services | 22.2K | 13.8% | 4 |
| Jun 2026 | Maid services | 22.2K | 13.6% | 4 |
| Jul 2026 | Maid services | 22.2K | 13.8% | 4 |
| Aug 2026 | Maid services | 22.2K | 13% | 4 |
| Sep 2026 | Maid services | 22.2K | 13.8% | 4 |

## How are The Cleaning Authority’s branded searches counted?

Brandwave collects information about searches that people make online using The Cleaning Authority’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “the cleaning authority”

## Which maid services compete with The Cleaning Authority?

- [Molly Maid](/demand/us/brands/molly-maid): Head-to-head: /demand/us/compare/molly-maid-vs-the-cleaning-authority
- [The Maids](/demand/us/brands/the-maids): Head-to-head: /demand/us/compare/the-cleaning-authority-vs-the-maids
- [Merry Maids](/demand/us/brands/merry-maids): Head-to-head: /demand/us/compare/merry-maids-vs-the-cleaning-authority
- [MaidPro](/demand/us/brands/maidpro): Head-to-head: /demand/us/compare/maidpro-vs-the-cleaning-authority

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "The Cleaning Authority: search popularity in the United States". https://gobrandwave.com/demand/us/brands/the-cleaning-authority

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/the-cleaning-authority. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
