---
title: "Schlitterbahn: search popularity in the United States"
description: "Schlitterbahn is a water park in Texas run by Six Flags. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/schlitterbahn"
publisher: "Brandwave"
---

# Schlitterbahn: search popularity in the United States

Schlitterbahn is a water park in Texas run by Six Flags. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Schlitterbahn
- **Owned by**: Six Flags
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among water parks**: 5.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Water parks | 4 | 5.5% | 74K |

- [Water parks in the US](/demand/us/categories/us-water-parks)

## Top water parks in ChatGPT and Google AI Overviews

In three ChatGPT questions, Schlitterbahn was mentioned in one out of three: in one of the three ChatGPT answers.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- |
| Great Wolf Lodge | 1 of 3 | 1 of 3 |
| Kalahari Resorts | 2 of 3 | 2 of 3 |
| Hurricane Harbor | 0 of 3 | 0 of 3 |
| Schlitterbahn | 1 of 3 | 1 of 3 |
| Noah's Ark Water Park | 0 of 3 | 0 of 3 |

## Every AI answer about water parks

- Asked ChatGPT "What's the best water park in the US?": 1. Schlitterbahn
- Asked ChatGPT "Which indoor water park resort is best for families?": 1. Great Wolf Lodge, 2. Kalahari Resorts
- Asked ChatGPT "What are the best water parks near me?": 1. Kalahari Resorts

Not named in any answer: Hurricane Harbor and Noah's Ark Water Park.

Brands are listed in the order each answer named them. The answers were collected in United States on October 23, 2026.

## How has branded search demand for Schlitterbahn changed in the United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Schlitterbahn in the United States rose from 33.1K to 74K.
- Across the 12 months ending September 2026, Schlitterbahn’s share of searches among water parks in the United States increased from 2.6% to 5.5%.
- Across the 12 months ending September 2026, Schlitterbahn’s share of searches among water parks in the United States peaked at 12% in May 2026 and was lowest at 1.5% in December 2025.

## How did search popularity change for United States water parks in September 2026?

- In September 2026, Kalahari Resorts overtook Hurricane Harbor to rank 2nd among water parks in the United States, with 12.2% of the searches.
- In September 2026, Great Wolf Lodge gained share of searches among water parks in the United States, from 60.3% to 74%.
- In September 2026, Hurricane Harbor lost share of searches among water parks in the United States, from 14.9% to 6.7%.
- In September 2026, Noah's Ark Water Park lost share of searches among water parks in the United States, from 6.7% to 1.6%.
- In September 2026, Schlitterbahn lost share of searches among water parks in the United States, from 8.2% to 5.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Water parks | 33.1K | 2.6% | 4 |
| Nov 2025 | Water parks | 27.1K | 1.8% | 4 |
| Dec 2025 | Water parks | 27.1K | 1.5% | 3 |
| Jan 2026 | Water parks | 33.1K | 1.5% | 3 |
| Feb 2026 | Water parks | 49.5K | 2.3% | 3 |
| Mar 2026 | Water parks | 90.5K | 3.8% | 3 |
| Apr 2026 | Water parks | 110K | 6.5% | 3 |
| May 2026 | Water parks | 246K | 12% | 4 |
| Jun 2026 | Water parks | 301K | 11.1% | 4 |
| Jul 2026 | Water parks | 301K | 10.6% | 4 |
| Aug 2026 | Water parks | 165K | 8.2% | 4 |
| Sep 2026 | Water parks | 74K | 5.5% | 4 |

## How are Schlitterbahn’s branded searches counted?

Brandwave collects information about searches that people make online using Schlitterbahn’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “schlitterbahn”

## Which water parks compete with Schlitterbahn?

- [Great Wolf Lodge](/demand/us/brands/great-wolf-lodge): Head-to-head: /demand/us/compare/great-wolf-lodge-vs-schlitterbahn
- [Kalahari Resorts](/demand/us/brands/kalahari-resorts): Head-to-head: /demand/us/compare/kalahari-resorts-vs-schlitterbahn
- [Hurricane Harbor](/demand/us/brands/hurricane-harbor): Head-to-head: /demand/us/compare/hurricane-harbor-vs-schlitterbahn
- [Noah's Ark Water Park](/demand/us/brands/noahs-ark-water-park): Head-to-head: /demand/us/compare/noahs-ark-water-park-vs-schlitterbahn

## Who owns Schlitterbahn?

Schlitterbahn is owned by Six Flags. Brandwave also tracks Six Flags, Cedar Point and Hurricane Harbor, owned by the same company, in the United States.

- [Six Flags](/demand/us/companies/six-flags): Owns 4 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Schlitterbahn?

Schlitterbahn is owned by Six Flags. Brandwave also tracks Six Flags, Cedar Point and Hurricane Harbor, owned by the same company, in the United States.

## Cite this page

Brandwave. "Schlitterbahn: search popularity in the United States". https://gobrandwave.com/demand/us/brands/schlitterbahn

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/schlitterbahn. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
