---
title: "Scenthound: search popularity in the United States"
description: "Scenthound is a dog grooming franchise. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/scenthound"
publisher: "Brandwave"
---

# Scenthound: search popularity in the United States

Scenthound is a dog grooming franchise. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Scenthound
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among pet groomers**: 5.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Pet groomers | 4 | 5.1% | 27.1K |

- [Pet groomers in the US](/demand/us/categories/us-pet-groomers)

## Top pet groomers in ChatGPT and Google AI Overviews

In three ChatGPT questions, Scenthound did not appear in any of the three answers.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- |
| PetSmart | 1 of 3 | 1 of 3 |
| Petco | 1 of 3 | 1 of 3 |
| Woof Gang Bakery | 2 of 3 | 2 of 3 |
| Scenthound | 0 of 3 | 0 of 3 |

## Every AI answer about pet groomers

- Asked ChatGPT "Where's the best place to get my dog groomed?": 1. Woof Gang Bakery
- Asked ChatGPT "Which pet grooming chain is best?": 1. Petco, 2. PetSmart, 3. Woof Gang Bakery
- Asked ChatGPT "What are the best dog groomers near me?": named none of the brands we track

Not named in any answer: Scenthound.

Brands are listed in the order each answer named them. The answers were collected in United States on October 23, 2026.

## How has branded search demand for Scenthound changed in the United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Scenthound in the United States held steady at 27.1K.
- Across the 12 months ending September 2026, Scenthound’s share of searches among pet groomers in the United States decreased from 5.9% to 5.1%.
- Across the 12 months ending September 2026, Scenthound’s share of searches among pet groomers in the United States peaked at 7.1% in November 2025 and was lowest at 4.3% in June 2026.

## How did search popularity change for United States pet groomers in September 2026?

- In September 2026, Woof Gang Bakery gained share of searches among pet groomers in the United States, from 6.4% to 7.6%.
- In September 2026, Scenthound gained share of searches among pet groomers in the United States, from 4.3% to 5.1%.
- In September 2026, PetSmart lost share of searches among pet groomers in the United States, from 57.8% to 56.4%.
- In September 2026, Petco lost share of searches among pet groomers in the United States, from 31.6% to 30.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Pet groomers | 27.1K | 5.9% | 4 |
| Nov 2025 | Pet groomers | 33.1K | 7.1% | 4 |
| Dec 2025 | Pet groomers | 33.1K | 6.4% | 4 |
| Jan 2026 | Pet groomers | 33.1K | 7.1% | 4 |
| Feb 2026 | Pet groomers | 27.1K | 5.9% | 4 |
| Mar 2026 | Pet groomers | 27.1K | 4.7% | 4 |
| Apr 2026 | Pet groomers | 27.1K | 5.1% | 4 |
| May 2026 | Pet groomers | 33.1K | 5.2% | 4 |
| Jun 2026 | Pet groomers | 27.1K | 4.3% | 4 |
| Jul 2026 | Pet groomers | 27.1K | 4.3% | 4 |
| Aug 2026 | Pet groomers | 27.1K | 4.3% | 4 |
| Sep 2026 | Pet groomers | 27.1K | 5.1% | 4 |

## How are Scenthound’s branded searches counted?

Brandwave collects information about searches that people make online using Scenthound’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “scenthound”

## Which pet groomers compete with Scenthound?

- [PetSmart](/demand/us/brands/petsmart): Head-to-head: /demand/us/compare/petsmart-vs-scenthound
- [Petco](/demand/us/brands/petco): Head-to-head: /demand/us/compare/petco-vs-scenthound
- [Woof Gang Bakery](/demand/us/brands/woof-gang-bakery): Head-to-head: /demand/us/compare/scenthound-vs-woof-gang-bakery

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Scenthound: search popularity in the United States". https://gobrandwave.com/demand/us/brands/scenthound

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/scenthound. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.