---
title: "Newman's Own: search popularity in the United States"
description: "Newman's Own is a food brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/newmans-own"
publisher: "Brandwave"
---

# Newman's Own: search popularity in the United States

Newman's Own is a food brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Newman's Own
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among frozen pizza brands**: 1.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Frozen pizza brands | 9 | 1.1% | 2.9K |

- [Frozen pizza brands](/demand/us/categories/us-frozen-pizza-brands)

## Top frozen pizza brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Newman's Own was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Newman's Own is the seventh most recommended of the nine.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Rao's | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| Motor City Pizza Co. | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Red Baron | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Screamin’ Sicilian | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| DiGiorno | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Home Run Inn | 6th | 2 of 3 | 2 of 2 | 4 of 5 |
| Newman's Own | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Tombstone | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| Totino's | 9th | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about frozen pizza brands

- Asked ChatGPT "Which frozen pizza brand should I buy in the US?": 1. Rao's, 2. Motor City Pizza Co., 3. Home Run Inn, 4. Screamin’ Sicilian, 5. Red Baron
- Asked ChatGPT "What are the best frozen pizza brands in the US?": 1. Rao's, 2. Screamin’ Sicilian, 3. Red Baron, 4. DiGiorno, 5. Newman's Own, 6. Motor City Pizza Co., 7. Home Run Inn
- Asked ChatGPT "What's the best frozen pizza brand in the US for family dinner?": 1. DiGiorno, 2. Motor City Pizza Co., 3. Red Baron, 4. Screamin’ Sicilian
- Searched Google, AI Overview "frozen pizza brands": 1. Rao's, 2. Home Run Inn, 3. Newman's Own, 4. Screamin’ Sicilian, 5. DiGiorno, 6. Red Baron, 7. Tombstone, 8. Totino's
- Searched Google, AI Overview "best frozen pizza": 1. Rao's, 2. Motor City Pizza Co., 3. Red Baron, 4. Home Run Inn

Brands are listed in the order each answer named them. The answers were collected in United States on October 19, 2026.

## How has branded search demand for Newman's Own changed in the United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Newman's Own in the United States held steady at 2.9K.
- Across the 12 months ending September 2026, Newman's Own’s share of searches among frozen pizza brands in the United States held steady, from 1% to 1.1%.

## How did search popularity change for United States frozen pizza brands in September 2026?

- In September 2026, Home Run Inn overtook Totino's to become the leader among frozen pizza brands in the United States, with 21% of the searches.
- In September 2026, Screamin’ Sicilian overtook Rao's to rank 7th among frozen pizza brands in the United States, with 3.1% of the searches.
- In September 2026, Motor City Pizza Co. gained share of searches among frozen pizza brands in the United States, from 10.5% to 12.6%.
- In September 2026, Tombstone gained share of searches among frozen pizza brands in the United States, from 5.7% to 6.9%.
- In September 2026, Totino's lost share of searches among frozen pizza brands in the United States, from 21.4% to 18.2%.
- In September 2026, Rao's lost share of searches among frozen pizza brands in the United States, from 3.8% to 3%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Frozen pizza brands | 2.9K | 1% | 9 |
| Nov 2025 | Frozen pizza brands | 1.9K | 0.76% | 9 |
| Dec 2025 | Frozen pizza brands | 2.4K | 0.9% | 9 |
| Jan 2026 | Frozen pizza brands | 3.6K | 1.1% | 9 |
| Feb 2026 | Frozen pizza brands | 2.9K | 1% | 9 |
| Mar 2026 | Frozen pizza brands | 3.6K | 1.4% | 9 |
| Apr 2026 | Frozen pizza brands | 2.9K | 1.1% | 9 |
| May 2026 | Frozen pizza brands | 2.9K | 1.2% | 9 |
| Jun 2026 | Frozen pizza brands | 2.9K | 1.2% | 9 |
| Jul 2026 | Frozen pizza brands | 3.6K | 1.3% | 9 |
| Aug 2026 | Frozen pizza brands | 3.6K | 1.1% | 9 |
| Sep 2026 | Frozen pizza brands | 2.9K | 1.1% | 9 |

## How are Newman's Own’s branded searches counted?

Brandwave collects information about searches that people make online using Newman's Own’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “newmans own pizza”

## Which frozen pizza brands compete with Newman's Own?

- [Home Run Inn](/demand/us/brands/home-run-inn)
- [DiGiorno](/demand/us/brands/digiorno)
- [Totino's](/demand/us/brands/totinos)
- [Red Baron](/demand/us/brands/red-baron): Head-to-head: /demand/us/compare/newmans-own-vs-red-baron
- [Motor City Pizza Co.](/demand/us/brands/motor-city-pizza): Head-to-head: /demand/us/compare/motor-city-pizza-vs-newmans-own
- [Tombstone](/demand/us/brands/tombstone-pizza): Head-to-head: /demand/us/compare/newmans-own-vs-tombstone-pizza
- [Screamin’ Sicilian](/demand/us/brands/screamin-sicilian): Head-to-head: /demand/us/compare/newmans-own-vs-screamin-sicilian
- [Rao's](/demand/us/brands/rao-s): Head-to-head: /demand/us/compare/newmans-own-vs-rao-s

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Newman's Own: search popularity in the United States". https://gobrandwave.com/demand/us/brands/newmans-own

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/newmans-own. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
