--- title: "Long John Silver's: search popularity in the United States" description: "Long John Silver's is a fast food chain serving fried fish and seafood. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/brands/long-john-silvers" publisher: "Brandwave" --- # Long John Silver's: search popularity in the United States Long John Silver's is a fast food chain serving fried fish and seafood. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Long John Silver's - **Market**: United States - **Measured month**: Sep 2026 - **Share of Search among seafood chains**: 27% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Seafood chains | 2 | 27% | 1M | - [Seafood chains in the US](/demand/us/categories/us-seafood-chains) ## Top seafood chains in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Long John Silver's was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Long John Silver's is the fourth most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Captain D's | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | Red Lobster | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Bonefish Grill | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Long John Silver's | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Pappadeaux Seafood Kitchen | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Legal Sea Foods | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Joe's Crab Shack | 7th | 2 of 3 | 0 of 2 | 2 of 5 | ## Every AI answer about seafood chains - Asked ChatGPT "What's the best seafood restaurant chain in the US?": 1. Bonefish Grill, 2. Legal Sea Foods, 3. Pappadeaux Seafood Kitchen, 4. Red Lobster - Asked ChatGPT "Which seafood chain in the US has the best value?": 1. Captain D's, 2. Long John Silver's, 3. Red Lobster, 4. Joe's Crab Shack - Asked ChatGPT "What are the most popular seafood chains in the US?": 1. Red Lobster, 2. Captain D's, 3. Long John Silver's, 4. Bonefish Grill, 5. Pappadeaux Seafood Kitchen, 6. Joe's Crab Shack, 7. Legal Sea Foods - Searched Google, AI Overview "seafood restaurants": named none of the brands we track - Searched Google, AI Overview "fish and chips": named none of the brands we track Brands are listed in the order each answer named them. The answers were collected in United States on October 23, 2026. ## How has branded search demand for Long John Silver's changed in the United States over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Long John Silver's in the United States rose from 673K to 1M. - Across the 12 months ending September 2026, Long John Silver's’ share of searches among seafood chains in the United States increased from 19.5% to 27%. - Across the 12 months ending September 2026, Long John Silver's’ share of searches among seafood chains in the United States peaked at 27% in September 2026 and was lowest at 15% in May 2026. - Across the 12 months ending September 2026, Long John Silver's rose from 3rd to 2nd among seafood chains in the United States. ## How did search popularity change for United States seafood chains in September 2026? - In September 2026, Long John Silver's gained share of searches among seafood chains in the United States, from 19.9% to 27%. - In September 2026, Red Lobster lost share of searches among seafood chains in the United States, from 54.1% to 49.4%. - In September 2026, Bonefish Grill lost share of searches among seafood chains in the United States, from 16.3% to 14.8%. - In September 2026, Pappadeaux Seafood Kitchen lost share of searches among seafood chains in the United States, from 8.9% to 8.1%. - Estimated monthly branded searches for Captain D's in the United States rose 90% over 12 measured months, from 1K to 1.9K in September 2026. - Estimated monthly branded searches for Joe's Crab Shack in the United States rose 50% over 12 measured months, from 2.4K to 3.6K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Seafood chains | 673K | 19.5% | 3 | | Nov 2025 | Seafood chains | 673K | 20.2% | 2 | | Dec 2025 | Seafood chains | 550K | 16.3% | 3 | | Jan 2026 | Seafood chains | 673K | 19.2% | 3 | | Feb 2026 | Seafood chains | 823K | 19.9% | 2 | | Mar 2026 | Seafood chains | 823K | 19.9% | 2 | | Apr 2026 | Seafood chains | 823K | 20.2% | 2 | | May 2026 | Seafood chains | 673K | 15% | 3 | | Jun 2026 | Seafood chains | 673K | 17.7% | 2 | | Jul 2026 | Seafood chains | 823K | 23.3% | 2 | | Aug 2026 | Seafood chains | 673K | 19.9% | 2 | | Sep 2026 | Seafood chains | 1M | 27% | 2 | ## How are Long John Silver's’ branded searches counted? Brandwave collects information about searches that people make online using Long John Silver's’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “long john silvers” ## Which seafood chains compete with Long John Silver's? - [Red Lobster](/demand/us/brands/red-lobster): Head-to-head: /demand/us/compare/long-john-silvers-vs-red-lobster - [Bonefish Grill](/demand/us/brands/bonefish-grill): Head-to-head: /demand/us/compare/bonefish-grill-vs-long-john-silvers - [Pappadeaux Seafood Kitchen](/demand/us/brands/pappadeaux): Head-to-head: /demand/us/compare/long-john-silvers-vs-pappadeaux - [Legal Sea Foods](/demand/us/brands/legal-sea-foods): Head-to-head: /demand/us/compare/legal-sea-foods-vs-long-john-silvers - [Joe's Crab Shack](/demand/us/brands/joes-crab-shack): Head-to-head: /demand/us/compare/joes-crab-shack-vs-long-john-silvers - [Captain D's](/demand/us/brands/captain-ds) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Long John Silver's: search popularity in the United States". https://gobrandwave.com/demand/us/brands/long-john-silvers This page is also available as HTML at https://gobrandwave.com/demand/us/brands/long-john-silvers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.