---
title: "Kuiu: search popularity in United States"
description: "Kuiu makes hunting clothing. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/kuiu"
publisher: "Brandwave"
---

# Kuiu: search popularity in United States

Kuiu makes hunting clothing. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Kuiu
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among hunting gear brands**: 15.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hunting gear brands | 2 | 15.2% | 301K |

- [Hunting gear brands](/demand/us/categories/us-hunting-gear-brands)

## How has branded search demand for Kuiu changed in United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Kuiu in United States fell from 368K to 301K.
- Across the 12 months ending September 2026, Kuiu’s estimated Share of Search among hunting gear brands in United States increased from 13% to 15.2%.
- Across the 12 months ending September 2026, Kuiu’s estimated Share of Search among hunting gear brands in United States peaked at 15.2% in September 2026 and was lowest at 6.2% in April 2026.

## How did search popularity change for United States hunting gear brands in September 2026?

- In September 2026, Kuiu overtook Bass Pro to rank 2nd among hunting gear brands in United States, with 15.2% estimated Share of Search.
- In September 2026, Cabela's lost estimated Share of Search among hunting gear brands in United States, from 81.7% to 75.9%.
- In September 2026, Bass Pro lost estimated Share of Search among hunting gear brands in United States, from 9% to 8.3%.
- In September 2026, Sitka rose from 5th to 4th among hunting gear brands in United States.
- In September 2026, Browning fell from 4th to 5th among hunting gear brands in United States.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hunting gear brands | 368K | 13% | 2 |
| Nov 2025 | Hunting gear brands | 368K | 10.7% | 2 |
| Dec 2025 | Hunting gear brands | 301K | 7.6% | 3 |
| Jan 2026 | Hunting gear brands | 201K | 8.9% | 3 |
| Feb 2026 | Hunting gear brands | 135K | 7.6% | 3 |
| Mar 2026 | Hunting gear brands | 135K | 6.2% | 3 |
| Apr 2026 | Hunting gear brands | 110K | 6.2% | 3 |
| May 2026 | Hunting gear brands | 135K | 7.5% | 3 |
| Jun 2026 | Hunting gear brands | 135K | 6.3% | 3 |
| Jul 2026 | Hunting gear brands | 165K | 9% | 3 |
| Aug 2026 | Hunting gear brands | 201K | 9% | 3 |
| Sep 2026 | Hunting gear brands | 301K | 15.2% | 2 |

## How is Kuiu measured?

Brandwave collects information about searches that people make online using Kuiu’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “kuiu”

## Which hunting gear brands compete with Kuiu?

- [Cabela's](/demand/us/brands/cabela-s): Head-to-head: /demand/us/compare/cabela-s-vs-kuiu
- [Bass Pro](/demand/us/brands/bass-pro): Head-to-head: /demand/us/compare/bass-pro-vs-kuiu
- [Sitka](/demand/us/brands/sitka): Head-to-head: /demand/us/compare/kuiu-vs-sitka
- [Browning](/demand/us/brands/browning): Head-to-head: /demand/us/compare/browning-vs-kuiu

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Kuiu: search popularity in United States". https://gobrandwave.com/demand/us/brands/kuiu

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/kuiu. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.