---
title: "HiMama: search popularity in United States"
description: "HiMama is a childcare management platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/himama"
publisher: "Brandwave"
---

# HiMama: search popularity in United States

HiMama is a childcare management platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: HiMama
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among childcare management software**: 23.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Childcare management software | 2 | 23.2% | 1.9K |

- [Childcare management software](/demand/us/categories/us-childcare-management-software)

## How has branded search demand for HiMama changed in United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for HiMama in United States fell from 3.6K to 1.9K.
- Across the 12 months ending September 2026, HiMama’s estimated Share of Search among childcare management software in United States decreased from 40% to 23.2%.

## How did search popularity change for United States childcare management software in September 2026?

- In September 2026, Lillio gained estimated Share of Search among childcare management software in United States, from 61.4% to 66%.
- In September 2026, HiMama lost estimated Share of Search among childcare management software in United States, from 27.3% to 23.2%.
- In September 2026, Procare lost estimated Share of Search among childcare management software in United States, from 11.4% to 10.8%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Childcare management software | 3.6K | 40% | 2 |
| Nov 2025 | Childcare management software | 2.4K | 34.9% | 2 |
| Dec 2025 | Childcare management software | 2.4K | 35.7% | 2 |
| Jan 2026 | Childcare management software | 3.6K | 35% | 2 |
| Feb 2026 | Childcare management software | 2.9K | 34.9% | 2 |
| Mar 2026 | Childcare management software | 2.9K | 33.7% | 2 |
| Apr 2026 | Childcare management software | 2.9K | 31.6% | 2 |
| May 2026 | Childcare management software | 2.4K | 27.6% | 2 |
| Jun 2026 | Childcare management software | 2.9K | 31.6% | 2 |
| Jul 2026 | Childcare management software | 2.4K | 31.3% | 2 |
| Aug 2026 | Childcare management software | 2.4K | 27.3% | 2 |
| Sep 2026 | Childcare management software | 1.9K | 23.2% | 2 |

## How is HiMama measured?

Brandwave collects information about searches that people make online using HiMama’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “himama”

## Which childcare management software compete with HiMama?

- [Lillio](/demand/us/brands/lillio): Head-to-head: /demand/us/compare/himama-vs-lillio
- [Procare](/demand/us/brands/procare): Head-to-head: /demand/us/compare/himama-vs-procare

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "HiMama: search popularity in United States". https://gobrandwave.com/demand/us/brands/himama

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/himama. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.