--- title: "H Mart: search popularity in the United States" description: "H Mart is a chain of Asian supermarkets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/brands/h-mart" publisher: "Brandwave" --- # H Mart: search popularity in the United States H Mart is a chain of Asian supermarkets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: H Mart - **Market**: United States - **Measured month**: Sep 2026 - **Share of Search among Asian grocery stores**: 52.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Asian grocery stores | 1 | 52.6% | 1.5M | - [Asian grocery stores in the US](/demand/us/categories/us-asian-grocery-stores) ## Top Asian grocery stores in ChatGPT and Google AI Overviews In three ChatGPT questions, H Mart was mentioned in two out of three: in two of the three ChatGPT answers. H Mart is the joint second most recommended of the nine. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Mitsuwa Marketplace | 1st | 2 of 3 | 2 of 3 | | H Mart | 2nd | 2 of 3 | 2 of 3 | | Weee! | 2nd | 2 of 3 | 2 of 3 | | 99 Ranch Market | 4th | 1 of 3 | 1 of 3 | | Seafood City | 5th | 1 of 3 | 1 of 3 | | Patel Brothers | 6th | 1 of 3 | 1 of 3 | | Zion Market | Not ranked | 0 of 3 | 0 of 3 | | Lotte Plaza Market | Not ranked | 0 of 3 | 0 of 3 | | Uwajimaya | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Asian grocery stores - Asked ChatGPT "What's the best Asian supermarket chain in the US?": 1. H Mart, 2. 99 Ranch Market, 3. Mitsuwa Marketplace, 4. Seafood City, 5. Patel Brothers - Asked ChatGPT "Where's the best place to buy Korean and Japanese groceries?": 1. Mitsuwa Marketplace, 2. Weee! - Asked ChatGPT "Is there a good Asian grocery delivery service?": 1. Weee!, 2. H Mart Not named in any answer: Zion Market, Lotte Plaza Market and Uwajimaya. Brands are listed in the order each answer named them. The answers were collected in United States on October 23, 2026. ## How has branded search demand for H Mart changed in the United States over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for H Mart in the United States fell from 1.8M to 1.5M. - Across the 12 months ending September 2026, H Mart’s share of searches among Asian grocery stores in the United States decreased from 56.4% to 52.6%. - Across the 12 months ending September 2026, H Mart’s share of searches among Asian grocery stores in the United States peaked at 63.5% in March 2026 and was lowest at 50.5% in August 2026. ## How did search popularity change for United States Asian grocery stores in September 2026? - In September 2026, H Mart gained share of searches among Asian grocery stores in the United States, from 50.5% to 52.6%. - In September 2026, Patel Brothers gained share of searches among Asian grocery stores in the United States, from 27.7% to 28.9%. - In September 2026, Seafood City lost share of searches among Asian grocery stores in the United States, from 8.3% to 5.8%. - In September 2026, 99 Ranch Market lost share of searches among Asian grocery stores in the United States, from 4.5% to 3.9%. - Estimated monthly branded searches for Uwajimaya in the United States fell 45.3% over 12 measured months, from 74K to 40.5K in September 2026. - Estimated monthly branded searches for Mitsuwa Marketplace in the United States fell 33.1% over 12 measured months, from 74K to 49.5K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Asian grocery stores | 1.8M | 56.4% | 1 | | Nov 2025 | Asian grocery stores | 2.2M | 61.2% | 1 | | Dec 2025 | Asian grocery stores | 2.2M | 59.5% | 1 | | Jan 2026 | Asian grocery stores | 2.2M | 62.5% | 1 | | Feb 2026 | Asian grocery stores | 1.8M | 59.4% | 1 | | Mar 2026 | Asian grocery stores | 2.2M | 63.5% | 1 | | Apr 2026 | Asian grocery stores | 1.5M | 54.9% | 1 | | May 2026 | Asian grocery stores | 1.5M | 53% | 1 | | Jun 2026 | Asian grocery stores | 1.5M | 53% | 1 | | Jul 2026 | Asian grocery stores | 1.5M | 52.4% | 1 | | Aug 2026 | Asian grocery stores | 1.5M | 50.5% | 1 | | Sep 2026 | Asian grocery stores | 1.5M | 52.6% | 1 | ## How are H Mart’s branded searches counted? Brandwave collects information about searches that people make online using H Mart’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “h mart” ## Which Asian grocery stores compete with H Mart? - [Patel Brothers](/demand/us/brands/patel-brothers): Head-to-head: /demand/us/compare/h-mart-vs-patel-brothers - [Seafood City](/demand/us/brands/seafood-city): Head-to-head: /demand/us/compare/h-mart-vs-seafood-city - [99 Ranch Market](/demand/us/brands/99-ranch-market): Head-to-head: /demand/us/compare/99-ranch-market-vs-h-mart - [Zion Market](/demand/us/brands/zion-market): Head-to-head: /demand/us/compare/h-mart-vs-zion-market - [Mitsuwa Marketplace](/demand/us/brands/mitsuwa): Head-to-head: /demand/us/compare/h-mart-vs-mitsuwa - [Lotte Plaza Market](/demand/us/brands/lotte-plaza) - [Uwajimaya](/demand/us/brands/uwajimaya) - [Weee!](/demand/us/brands/weee) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "H Mart: search popularity in the United States". https://gobrandwave.com/demand/us/brands/h-mart This page is also available as HTML at https://gobrandwave.com/demand/us/brands/h-mart. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.