--- title: "EZLynx: search popularity in the United States" description: "EZLynx is agency management and comparative rating software for insurance agencies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/us/brands/ezlynx" publisher: "Brandwave" --- # EZLynx: search popularity in the United States EZLynx is agency management and comparative rating software for insurance agencies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: EZLynx - **Owned by**: Applied Systems - **Market**: United States - **Measured month**: Sep 2026 - **Share of Search among insurance agency software**: 11.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Insurance agency software | 4 | 11.9% | 8.1K | - [Insurance agency software](/demand/us/categories/us-insurance-agency-software) ## Top insurance agency software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, EZLynx appeared in all five answers. EZLynx is the second most recommended of the ten. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Applied Epic | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | EZLynx | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | HawkSoft | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | AMS360 | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | QQCatalyst | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | NowCerts | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Jenesis | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | AgencyBloc | 8th | 2 of 3 | 2 of 2 | 4 of 5 | | AgencyZoom | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | Zywave | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about insurance agency software - Asked ChatGPT "Which insurance agency management system should I use in the US?": 1. Applied Epic, 2. EZLynx, 3. HawkSoft, 4. AMS360, 5. AgencyBloc - Asked ChatGPT "What are the best insurance agency management systems in the US?": 1. Applied Epic, 2. AMS360, 3. HawkSoft, 4. EZLynx, 5. NowCerts, 6. QQCatalyst, 7. Jenesis, 8. AgencyBloc, 9. AgencyZoom - Asked ChatGPT "What's the best insurance agency management system in the US for a small independent agency?": 1. HawkSoft, 2. EZLynx, 3. NowCerts, 4. AMS360, 5. Applied Epic, 6. QQCatalyst - Searched Google, AI Overview "insurance agency management system": 1. Jenesis, 2. QQCatalyst, 3. HawkSoft, 4. EZLynx, 5. Applied Epic, 6. AMS360, 7. AgencyBloc, 8. NowCerts - Searched Google, AI Overview "insurance agency software": 1. Applied Epic, 2. EZLynx, 3. HawkSoft, 4. AgencyBloc Not named in any answer: Zywave. Brands are listed in the order each answer named them. The answers were collected in United States on October 22, 2026. ## How has branded search demand for EZLynx changed in the United States over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for EZLynx in the United States fell from 12.1K to 8.1K. - Across the 12 months ending September 2026, EZLynx’s share of searches among insurance agency software in the United States decreased from 15.3% to 11.9%. - Across the 12 months ending September 2026, EZLynx’s share of searches among insurance agency software in the United States peaked at 18.1% in December 2025 and was lowest at 11.9% in September 2026. ## How did search popularity change for United States insurance agency software in September 2026? - In September 2026, AgencyZoom overtook AMS360 to become the leader among insurance agency software in the United States, with 26.6% of the searches. - In September 2026, AMS360 lost share of searches among insurance agency software in the United States, from 22.8% to 19.8%. - In September 2026, EZLynx lost share of searches among insurance agency software in the United States, from 14.4% to 11.9%. - Estimated monthly branded searches for Jenesis in the United States fell 47.6% over 12 measured months, from 210 to 110 in September 2026. - Estimated monthly branded searches for AgencyBloc in the United States fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026. - Estimated monthly branded searches for QQCatalyst in the United States fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Insurance agency software | 12.1K | 15.3% | 4 | | Nov 2025 | Insurance agency software | 9.9K | 15.3% | 4 | | Dec 2025 | Insurance agency software | 12.1K | 18.1% | 3 | | Jan 2026 | Insurance agency software | 12.1K | 16.8% | 4 | | Feb 2026 | Insurance agency software | 9.9K | 15% | 4 | | Mar 2026 | Insurance agency software | 12.1K | 16.2% | 3 | | Apr 2026 | Insurance agency software | 12.1K | 17.6% | 3 | | May 2026 | Insurance agency software | 9.9K | 15.4% | 4 | | Jun 2026 | Insurance agency software | 9.9K | 14.1% | 4 | | Jul 2026 | Insurance agency software | 9.9K | 15.5% | 4 | | Aug 2026 | Insurance agency software | 9.9K | 14.4% | 4 | | Sep 2026 | Insurance agency software | 8.1K | 11.9% | 4 | ## How are EZLynx’s branded searches counted? Brandwave collects information about searches that people make online using EZLynx’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “ezlynx” ## Which insurance agency software compete with EZLynx? - [AgencyZoom](/demand/us/brands/agencyzoom): Head-to-head: /demand/us/compare/agencyzoom-vs-ezlynx - [AMS360](/demand/us/brands/ams360): Head-to-head: /demand/us/compare/ams360-vs-ezlynx - [Zywave](/demand/us/brands/zywave): Head-to-head: /demand/us/compare/ezlynx-vs-zywave - [AgencyBloc](/demand/us/brands/agencybloc): Head-to-head: /demand/us/compare/agencybloc-vs-ezlynx - [Applied Epic](/demand/us/brands/applied-epic): Head-to-head: /demand/us/compare/applied-epic-vs-ezlynx - [NowCerts](/demand/us/brands/nowcerts) - [QQCatalyst](/demand/us/brands/qqcatalyst) - [HawkSoft](/demand/us/brands/hawksoft) - [Jenesis](/demand/us/brands/jenesis) ## Who owns EZLynx? EZLynx is owned by Applied Systems. Brandwave also tracks Applied Epic, owned by the same company, in the United States. - [Applied Systems](/demand/us/companies/applied-systems): Owns 2 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns EZLynx? EZLynx is owned by Applied Systems. Brandwave also tracks Applied Epic, owned by the same company, in the United States. ## Cite this page Brandwave. "EZLynx: search popularity in the United States". https://gobrandwave.com/demand/us/brands/ezlynx This page is also available as HTML at https://gobrandwave.com/demand/us/brands/ezlynx. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.