---
title: "Coca-Cola: search popularity in the United States"
description: "Coca-Cola is a soft drink brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/coca-cola"
publisher: "Brandwave"
---

# Coca-Cola: search popularity in the United States

Coca-Cola is a soft drink brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Coca-Cola
- **Owned by**: The Coca-Cola Company
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among soda brands**: 20.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Soda brands | 1 | 20.5% | 368K |

- [Soda brands](/demand/us/categories/us-soda-brands)

## Top soda brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Coca-Cola was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Coca-Cola is the most recommended of the 14.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Coca-Cola | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Dr Pepper | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Pepsi | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| OLIPOP | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Sprite | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Poppi | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Mountain Dew | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Zevia | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Fanta | 9th | 1 of 3 | 1 of 2 | 2 of 5 |
| Crush | 10th | 1 of 3 | 1 of 2 | 2 of 5 |
| Canada Dry | 11th | 0 of 3 | 1 of 2 | 1 of 5 |
| 7Up | 12th | 1 of 3 | 0 of 2 | 1 of 5 |
| Barq's | 13th | 1 of 3 | 0 of 2 | 1 of 5 |
| A&W Root Beer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about soda brands

- Asked ChatGPT "What's the best soda brand?": 1. Coca-Cola, 2. Dr Pepper, 3. Sprite, 4. Mountain Dew, 5. Pepsi, 6. Fanta, 7. Crush, 8. Barq's
- Asked ChatGPT "Which healthy sodas actually taste good?": 1. OLIPOP, 2. Poppi, 3. Zevia, 4. Pepsi, 5. Dr Pepper, 6. Sprite, 7. 7Up
- Asked ChatGPT "What's the most popular soda in the US?": 1. Coca-Cola, 2. Dr Pepper, 3. Pepsi
- Searched Google, AI Overview "healthy soda": 1. OLIPOP, 2. Poppi, 3. Zevia
- Searched Google, AI Overview "soda brands": 1. Coca-Cola, 2. Pepsi, 3. Dr Pepper, 4. Sprite, 5. Mountain Dew, 6. Fanta, 7. Canada Dry, 8. Crush, 9. Poppi, 10. OLIPOP

Not named in any answer: A&W Root Beer.

Brands are listed in the order each answer named them. The answers were collected in United States on October 27, 2026.

## How has branded search demand for Coca-Cola changed in the United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Coca-Cola in the United States fell from 450K to 368K.
- Across the 12 months ending September 2026, Coca-Cola’s share of searches among soda brands in the United States decreased from 23.2% to 20.5%.
- Across the 12 months ending September 2026, Coca-Cola’s share of searches among soda brands in the United States peaked at 25.3% in December 2025 and was lowest at 19.3% in April 2026.

## How did search popularity change for United States soda brands in September 2026?

- In September 2026, Pepsi overtook Mountain Dew to rank 3rd among soda brands in the United States, with 13.7% of the searches.
- In September 2026, Dr Pepper gained share of searches among soda brands in the United States, from 18.8% to 20.5%.
- In September 2026, Fanta gained share of searches among soda brands in the United States, from 3.1% to 4.1%.
- In September 2026, OLIPOP gained share of searches among soda brands in the United States, from 6.9% to 7.5%.
- In September 2026, Mountain Dew lost share of searches among soda brands in the United States, from 10.3% to 7.5%.
- In September 2026, Coca-Cola lost share of searches among soda brands in the United States, from 23% to 20.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Soda brands | 450K | 23.2% | 1 |
| Nov 2025 | Soda brands | 450K | 23.3% | 1 |
| Dec 2025 | Soda brands | 450K | 25.3% | 1 |
| Jan 2026 | Soda brands | 450K | 23.1% | 1 |
| Feb 2026 | Soda brands | 368K | 20.5% | 1 |
| Mar 2026 | Soda brands | 450K | 23% | 1 |
| Apr 2026 | Soda brands | 368K | 19.3% | 2 |
| May 2026 | Soda brands | 450K | 21.3% | 1 |
| Jun 2026 | Soda brands | 368K | 22.6% | 1 |
| Jul 2026 | Soda brands | 368K | 24.5% | 1 |
| Aug 2026 | Soda brands | 450K | 23% | 1 |
| Sep 2026 | Soda brands | 368K | 20.5% | 1 |

## How are Coca-Cola’s branded searches counted?

Brandwave collects information about searches that people make online using Coca-Cola’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “coca cola”

## Which soda brands compete with Coca-Cola?

- [Dr Pepper](/demand/us/brands/dr-pepper): Head-to-head: /demand/us/compare/coca-cola-vs-dr-pepper
- [Pepsi](/demand/us/brands/pepsi): Head-to-head: /demand/us/compare/coca-cola-vs-pepsi
- [Sprite](/demand/us/brands/sprite): Head-to-head: /demand/us/compare/coca-cola-vs-sprite
- [Mountain Dew](/demand/us/brands/mountain-dew): Head-to-head: /demand/us/compare/coca-cola-vs-mountain-dew
- [OLIPOP](/demand/us/brands/olipop): Head-to-head: /demand/us/compare/coca-cola-vs-olipop
- [Poppi](/demand/us/brands/poppi)
- [Fanta](/demand/us/brands/fanta)
- [Barq's](/demand/us/brands/barqs)
- [7Up](/demand/us/brands/7up)
- [A&W Root Beer](/demand/us/brands/a-and-w-root-beer)
- [Canada Dry](/demand/us/brands/canada-dry)
- [Zevia](/demand/us/brands/zevia)
- [Crush](/demand/us/brands/crush-soda)

## Who owns Coca-Cola?

Coca-Cola is owned by The Coca-Cola Company. Brandwave also tracks Barq's, Dasani and smartwater, owned by the same company, in the United States.

- [The Coca-Cola Company](/demand/us/companies/coca-cola-company): Owns 14 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Coca-Cola?

Coca-Cola is owned by The Coca-Cola Company. Brandwave also tracks Barq's, Dasani and smartwater, owned by the same company, in the United States.

## Cite this page

Brandwave. "Coca-Cola: search popularity in the United States". https://gobrandwave.com/demand/us/brands/coca-cola

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/coca-cola. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
