---
title: "Cascade: search popularity in United States"
description: "Cascade is dishwashing detergent brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/cascade"
publisher: "Brandwave"
---

# Cascade: search popularity in United States

Cascade is dishwashing detergent brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Cascade
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among dishwasher tablet brands**: 10.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Dishwasher tablet brands | 3 | 10.9% | 10.4K |

- [Dishwasher tablet brands](/demand/us/categories/us-dishwasher-tablet-brands)

## How has branded search demand for Cascade changed in United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Cascade in United States fell from 21.4K to 10.4K.
- Across the 12 months ending September 2026, Cascade’s estimated Share of Search among dishwasher tablet brands in United States decreased from 17.1% to 10.9%.
- Across the 12 months ending September 2026, Cascade’s estimated Share of Search among dishwasher tablet brands in United States peaked at 17.1% in October 2025 and was lowest at 7.7% in May 2026.

## How did search popularity change for United States dishwasher tablet brands in September 2026?

- Estimated monthly branded searches for Cascade in United States fell 51.5% over 12 measured months, from 21.4K to 10.4K in September 2026.
- Estimated monthly branded searches for Blueland in United States fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
- Estimated monthly branded searches for Branch Basics in United States fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
- Estimated monthly branded searches for Cleancult in United States fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Dishwasher tablet brands | 21.4K | 17.1% | 3 |
| Nov 2025 | Dishwasher tablet brands | 18.8K | 11.9% | 3 |
| Dec 2025 | Dishwasher tablet brands | 19K | 15.6% | 3 |
| Jan 2026 | Dishwasher tablet brands | 24.5K | 16.3% | 3 |
| Feb 2026 | Dishwasher tablet brands | 14.6K | 12.4% | 3 |
| Mar 2026 | Dishwasher tablet brands | 12.5K | 9.8% | 3 |
| Apr 2026 | Dishwasher tablet brands | 10.9K | 9.5% | 3 |
| May 2026 | Dishwasher tablet brands | 9.6K | 7.7% | 3 |
| Jun 2026 | Dishwasher tablet brands | 9.6K | 9.3% | 3 |
| Jul 2026 | Dishwasher tablet brands | 10.9K | 10.3% | 3 |
| Aug 2026 | Dishwasher tablet brands | 13.2K | 11.3% | 3 |
| Sep 2026 | Dishwasher tablet brands | 10.4K | 10.9% | 3 |

## How is Cascade measured?

Brandwave collects information about searches that people make online using Cascade’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “cascade dishwasher”
- “cascade dishwasher powder”
- “cascade dishwashing detergent”
- “cascade pod”

## Which dishwasher tablet brands compete with Cascade?

- [Blueland](/demand/us/brands/blueland): Head-to-head: /demand/us/compare/blueland-vs-cascade
- [Branch Basics](/demand/us/brands/branch-basics): Head-to-head: /demand/us/compare/branch-basics-vs-cascade
- [Cleancult](/demand/us/brands/cleancult): Head-to-head: /demand/us/compare/cascade-vs-cleancult

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Cascade: search popularity in United States". https://gobrandwave.com/demand/us/brands/cascade

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/cascade. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.