---
title: "Bonne Maman: search popularity in United States"
description: "Bonne Maman makes jams and preserves. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/bonne-maman"
publisher: "Brandwave"
---

# Bonne Maman: search popularity in United States

Bonne Maman makes jams and preserves. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Bonne Maman
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among jam brands**: 41.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Jam brands | 2 | 41.6% | 22.2K |

- [Jam brands](/demand/us/categories/us-jam-brands)

## How has branded search demand for Bonne Maman changed in United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Bonne Maman in United States fell from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Bonne Maman’s estimated Share of Search among jam brands in United States decreased from 42.2% to 41.6%.
- Across the 12 months ending September 2026, Bonne Maman’s estimated Share of Search among jam brands in United States peaked at 63.7% in December 2025 and was lowest at 37% in June 2026.

## How did search popularity change for United States jam brands in September 2026?

- Estimated monthly branded searches for Bonne Maman in United States fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.
- Estimated monthly branded searches for Smucker's in United States fell 16.9% over 12 measured months, from 35.5K to 29.5K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Jam brands | 27.1K | 42.2% | 2 |
| Nov 2025 | Jam brands | 40.5K | 60.9% | 1 |
| Dec 2025 | Jam brands | 49.5K | 63.7% | 1 |
| Jan 2026 | Jam brands | 27.1K | 50.1% | 1 |
| Feb 2026 | Jam brands | 22.2K | 46% | 2 |
| Mar 2026 | Jam brands | 27.1K | 50.4% | 1 |
| Apr 2026 | Jam brands | 27.1K | 50.8% | 1 |
| May 2026 | Jam brands | 22.2K | 41.7% | 2 |
| Jun 2026 | Jam brands | 18.1K | 37% | 2 |
| Jul 2026 | Jam brands | 22.2K | 41.9% | 2 |
| Aug 2026 | Jam brands | 22.2K | 41.6% | 2 |
| Sep 2026 | Jam brands | 22.2K | 41.6% | 2 |

## How is Bonne Maman measured?

Brandwave collects information about searches that people make online using Bonne Maman’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “bonne maman”

## Which jam brands compete with Bonne Maman?

- [Smucker's](/demand/us/brands/smuckers): Head-to-head: /demand/us/compare/bonne-maman-vs-smuckers
- [St Dalfour](/demand/us/brands/st-dalfour): Head-to-head: /demand/us/compare/bonne-maman-vs-st-dalfour

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Bonne Maman: search popularity in United States". https://gobrandwave.com/demand/us/brands/bonne-maman

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/bonne-maman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.