---
title: "Alka-Seltzer Plus: search popularity in the United States"
description: "Alka-Seltzer Plus makes fizzy and liquid gel cold and flu medicines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/us/brands/alka-seltzer-plus"
publisher: "Brandwave"
---

# Alka-Seltzer Plus: search popularity in the United States

Alka-Seltzer Plus makes fizzy and liquid gel cold and flu medicines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Alka-Seltzer Plus
- **Market**: United States
- **Measured month**: Sep 2026
- **Share of Search among cold and flu brands**: 1.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Cold and flu brands | 9 | 1.4% | 22.2K |

- [Cold and flu brands](/demand/us/categories/us-cold-and-flu-brands)

## Top cold and flu brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Alka-Seltzer Plus did not appear in any of the five answers.

Too few answers listed options to rank the brands, so only mentions are counted.

| Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- |
| Mucinex | 2 of 3 | 2 of 2 | 4 of 5 |
| NyQuil | 0 of 3 | 1 of 2 | 1 of 5 |
| Robitussin | 1 of 3 | 1 of 2 | 2 of 5 |
| Theraflu | 0 of 3 | 0 of 2 | 0 of 5 |
| DayQuil | 0 of 3 | 1 of 2 | 1 of 5 |
| Vicks | 0 of 3 | 1 of 2 | 1 of 5 |
| Zicam | 0 of 3 | 0 of 2 | 0 of 5 |
| Delsym | 1 of 3 | 1 of 2 | 2 of 5 |
| Alka-Seltzer Plus | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about cold and flu brands

- Asked ChatGPT "What's the best cold medicine?": 1. Mucinex
- Asked ChatGPT "What's good for a stuffy nose?": named none of the brands we track
- Asked ChatGPT "What's the best cough medicine for adults?": 1. Delsym, 2. Robitussin, 3. Mucinex
- Searched Google, AI Overview "cold medicine": 1. Mucinex
- Searched Google, AI Overview "best cold medicine": 1. Vicks, 2. DayQuil, 3. NyQuil, 4. Mucinex, 5. Delsym, 6. Robitussin

Not named in any answer: Theraflu, Zicam and Alka-Seltzer Plus.

Brands are listed in the order each answer named them. The answers were collected in United States on October 27, 2026.

## How has branded search demand for Alka-Seltzer Plus changed in the United States over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Alka-Seltzer Plus in the United States rose from 18.1K to 22.2K.
- Across the 12 months ending September 2026, Alka-Seltzer Plus’ share of searches among cold and flu brands in the United States held steady, from 1.5% to 1.4%.

## How did search popularity change for United States cold and flu brands in September 2026?

- In September 2026, Robitussin gained share of searches among cold and flu brands in the United States, from 11.4% to 12.9%.
- In September 2026, Theraflu gained share of searches among cold and flu brands in the United States, from 11.4% to 12.9%.
- In September 2026, DayQuil gained share of searches among cold and flu brands in the United States, from 9.4% to 10.6%.
- In September 2026, Zicam gained share of searches among cold and flu brands in the United States, from 6.3% to 7.1%.
- In September 2026, Mucinex lost share of searches among cold and flu brands in the United States, from 31.3% to 28.9%.
- In September 2026, NyQuil lost share of searches among cold and flu brands in the United States, from 14% to 12.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cold and flu brands | 18.1K | 1.5% | 9 |
| Nov 2025 | Cold and flu brands | 22.2K | 1.5% | 9 |
| Dec 2025 | Cold and flu brands | 33.1K | 1.4% | 9 |
| Jan 2026 | Cold and flu brands | 27.1K | 1.4% | 9 |
| Feb 2026 | Cold and flu brands | 22.2K | 1.4% | 9 |
| Mar 2026 | Cold and flu brands | 22.2K | 1.6% | 9 |
| Apr 2026 | Cold and flu brands | 14.8K | 1.4% | 9 |
| May 2026 | Cold and flu brands | 14.8K | 1.5% | 9 |
| Jun 2026 | Cold and flu brands | 9.9K | 1.4% | 9 |
| Jul 2026 | Cold and flu brands | 9.9K | 1.5% | 9 |
| Aug 2026 | Cold and flu brands | 14.8K | 1.5% | 9 |
| Sep 2026 | Cold and flu brands | 22.2K | 1.4% | 9 |

## How are Alka-Seltzer Plus’ branded searches counted?

Brandwave collects information about searches that people make online using Alka-Seltzer Plus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “alka seltzer plus”

## Which cold and flu brands compete with Alka-Seltzer Plus?

- [Mucinex](/demand/us/brands/mucinex)
- [NyQuil](/demand/us/brands/nyquil)
- [Robitussin](/demand/us/brands/robitussin)
- [Theraflu](/demand/us/brands/theraflu): Head-to-head: /demand/us/compare/alka-seltzer-plus-vs-theraflu
- [DayQuil](/demand/us/brands/dayquil): Head-to-head: /demand/us/compare/alka-seltzer-plus-vs-dayquil
- [Vicks](/demand/us/brands/vicks): Head-to-head: /demand/us/compare/alka-seltzer-plus-vs-vicks
- [Zicam](/demand/us/brands/zicam): Head-to-head: /demand/us/compare/alka-seltzer-plus-vs-zicam
- [Delsym](/demand/us/brands/delsym): Head-to-head: /demand/us/compare/alka-seltzer-plus-vs-delsym

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Alka-Seltzer Plus: search popularity in the United States". https://gobrandwave.com/demand/us/brands/alka-seltzer-plus

This page is also available as HTML at https://gobrandwave.com/demand/us/brands/alka-seltzer-plus. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
