--- title: "Toby Carvery vs Zizzi: Which is searched more in the United Kingdom?" description: "Is Toby Carvery or Zizzi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Restaurant chains set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/toby-carvery-vs-zizzi" publisher: "Brandwave" --- # Toby Carvery vs Zizzi: Which is searched more in the United Kingdom? Is Toby Carvery or Zizzi more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Restaurant chains set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Toby Carvery and Zizzi - **Competitive set**: Restaurant chains - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Toby Carvery Share of Search**: 10.2% - **Zizzi Share of Search**: 2% ## Is Toby Carvery or Zizzi more popular in search? - In September 2026, Toby Carvery had more branded searches than Zizzi among restaurant chains in the United Kingdom. Toby Carvery had about 368,000 branded searches, while Zizzi had 74,000. Toby Carvery made up 10.2% of all restaurant chain searches we track, and Zizzi accounted for 2%. - Toby Carvery was ahead of Zizzi in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Toby Carvery’s share of searches among restaurant chains in the United Kingdom moved from 12.3% to 10.2%, and its estimated monthly branded searches moved from 550K to 368K. - Across the 12 months ending September 2026, Zizzi’s share of searches among restaurant chains in the United Kingdom held steady at 2%, and its estimated monthly branded searches moved from 90.5K to 74K. ## Top restaurant chains in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Toby Carvery was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Zizzi did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | wagamama | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Nando's | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | PizzaExpress | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Five Guys | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Frankie & Benny's | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Bella Italia | 6th | 2 of 3 | 0 of 1 | 2 of 4 | | Toby Carvery | 7th | 2 of 3 | 0 of 1 | 2 of 4 | | Harvester | 8th | 1 of 3 | 0 of 1 | 1 of 4 | | Miller & Carter | 9th | 1 of 3 | 0 of 1 | 1 of 4 | | Wetherspoons | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Prezzo | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Zizzi | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about restaurant chains - Asked ChatGPT "Which restaurant chain is the best in the UK?": 1. Nando's, 2. wagamama, 3. Five Guys, 4. PizzaExpress - Asked ChatGPT "What are the best chain restaurants in the UK?": 1. Nando's, 2. wagamama, 3. Five Guys, 4. PizzaExpress, 5. Toby Carvery, 6. Frankie & Benny's, 7. Harvester, 8. Bella Italia, 9. Miller & Carter - Asked ChatGPT "Which UK restaurant chain is best for a family meal?": 1. PizzaExpress, 2. Bella Italia, 3. Frankie & Benny's, 4. wagamama, 5. Toby Carvery - Searched Google, AI Overview "chain restaurants": 1. Nando's Not named in any answer: Wetherspoons, Prezzo and Zizzi. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026. ## How did search popularity change for United Kingdom restaurant chains in September 2026? - In September 2026, Zizzi lost share of searches among restaurant chains in the United Kingdom, from 2.6% to 2%. - Estimated monthly branded searches for Toby Carvery in the United Kingdom fell 33.1% over 12 measured months, from 550K to 368K in September 2026. ## Month by month | Month | Toby Carvery estimated searches | Toby Carvery Share of Search | Toby Carvery rank | Zizzi estimated searches | Zizzi Share of Search | Zizzi rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 550K | 12.3% | 4 | 90.5K | 2% | 11 | | Nov 2025 | 450K | 10.5% | 4 | 90.5K | 2.1% | 11 | | Dec 2025 | 368K | 8.1% | 6 | 110K | 2.4% | 11 | | Jan 2026 | 450K | 9.7% | 5 | 110K | 2.4% | 11 | | Feb 2026 | 368K | 8.6% | 5 | 110K | 2.6% | 11 | | Mar 2026 | 368K | 9% | 4 | 90.5K | 2.2% | 11 | | Apr 2026 | 301K | 8.1% | 4 | 90.5K | 2.4% | 11 | | May 2026 | 301K | 8.2% | 4 | 90.5K | 2.5% | 11 | | Jun 2026 | 246K | 7.2% | 5 | 74K | 2.2% | 11 | | Jul 2026 | 301K | 8.2% | 4 | 90.5K | 2.5% | 11 | | Aug 2026 | 450K | 10.5% | 4 | 110K | 2.6% | 11 | | Sep 2026 | 368K | 10.2% | 4 | 74K | 2% | 11 | ## How each brand is measured Brandwave collects information about searches that people make online using Toby Carvery’s and Zizzi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Toby Carvery**: Measured on the search term “toby carvery”. - **Zizzi**: Measured on the search term “zizzi”. - [Toby Carvery profile](/demand/uk/brands/toby-carvery) - [Zizzi profile](/demand/uk/brands/zizzi) - [All restaurant chains in the United Kingdom](/demand/uk/categories/uk-restaurant-chains): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Toby Carvery or Zizzi more popular in search? In September 2026, Toby Carvery had more branded searches than Zizzi among restaurant chains in the United Kingdom. Toby Carvery had about 368,000 branded searches, while Zizzi had 74,000. Toby Carvery made up 10.2% of all restaurant chain searches we track, and Zizzi accounted for 2%. ## Cite this page Brandwave. "Toby Carvery vs Zizzi: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/toby-carvery-vs-zizzi This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/toby-carvery-vs-zizzi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.