--- title: "StubHub vs Twickets: Which is searched more in the United Kingdom?" description: "Is StubHub or Twickets more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ticket sites set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/stubhub-vs-twickets" publisher: "Brandwave" --- # StubHub vs Twickets: Which is searched more in the United Kingdom? Is StubHub or Twickets more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ticket sites set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: StubHub and Twickets - **Competitive set**: Ticket sites - **Market**: United Kingdom - **Month measured**: Sep 2026 - **StubHub Share of Search**: 1.7% - **Twickets Share of Search**: 4.7% ## Is StubHub or Twickets more popular in search? - In September 2026, Twickets had more branded searches than StubHub among ticket sites in the United Kingdom. Twickets had about 165,000 branded searches, while StubHub had 60,500. Twickets made up 4.7% of all ticket site searches we track, and StubHub accounted for 1.7%. - Twickets was ahead of StubHub in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, StubHub’s share of searches among ticket sites in the United Kingdom moved from 2.2% to 1.7%, and its estimated monthly branded searches held steady at 60.5K. - Across the 12 months ending September 2026, Twickets’ share of searches among ticket sites in the United Kingdom moved from 6.1% to 4.7%, and its estimated monthly branded searches held steady at 165K. ## Top ticket sites in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Twickets was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. StubHub did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Ticketmaster | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | See Tickets | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | DICE | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Twickets | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | AXS | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | viagogo | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Eventbrite | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Skiddle | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | StubHub | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about ticket sites - Asked ChatGPT "What's the best site to buy gig tickets in the UK?": 1. Ticketmaster, 2. See Tickets, 3. DICE, 4. Twickets, 5. viagogo - Asked ChatGPT "Where can I safely buy resale tickets in the UK?": 1. Ticketmaster, 2. Twickets, 3. AXS, 4. See Tickets - Asked ChatGPT "Which UK ticket site has the lowest booking fees?": 1. DICE, 2. See Tickets, 3. Ticketmaster - Searched Google, AI Overview "concert tickets": 1. Ticketmaster Not named in any answer: Eventbrite, Skiddle and StubHub. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026. ## How did search popularity change for United Kingdom ticket sites in September 2026? - In September 2026, Twickets lost share of searches among ticket sites in the United Kingdom, from 8.5% to 4.7%. - In September 2026, StubHub lost share of searches among ticket sites in the United Kingdom, from 3.1% to 1.7%. ## Month by month | Month | StubHub estimated searches | StubHub Share of Search | StubHub rank | Twickets estimated searches | Twickets Share of Search | Twickets rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 60.5K | 2.2% | 8 | 165K | 6.1% | 3 | | Nov 2025 | 60.5K | 3% | 7 | 165K | 8.1% | 3 | | Dec 2025 | 40.5K | 2.3% | 8 | 110K | 6.2% | 4 | | Jan 2026 | 60.5K | 2.1% | 7 | 135K | 4.7% | 4 | | Feb 2026 | 49.5K | 2.7% | 7 | 135K | 7.4% | 3 | | Mar 2026 | 49.5K | 2.9% | 7 | 135K | 8% | 3 | | Apr 2026 | 60.5K | 3.2% | 7 | 165K | 8.7% | 3 | | May 2026 | 60.5K | 3% | 7 | 165K | 8.3% | 3 | | Jun 2026 | 74K | 2.6% | 7 | 246K | 8.7% | 3 | | Jul 2026 | 60.5K | 2.9% | 7 | 201K | 9.8% | 3 | | Aug 2026 | 60.5K | 3.1% | 7 | 165K | 8.5% | 3 | | Sep 2026 | 60.5K | 1.7% | 7 | 165K | 4.7% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using StubHub’s and Twickets’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **StubHub**: Measured on the search term “stubhub”. - **Twickets**: Measured on the search term “twickets”. - [StubHub profile](/demand/uk/brands/stubhub) - [Twickets profile](/demand/uk/brands/twickets) - [All ticket sites in the United Kingdom](/demand/uk/categories/uk-ticket-sites): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is StubHub or Twickets more popular in search? In September 2026, Twickets had more branded searches than StubHub among ticket sites in the United Kingdom. Twickets had about 165,000 branded searches, while StubHub had 60,500. Twickets made up 4.7% of all ticket site searches we track, and StubHub accounted for 1.7%. ## Cite this page Brandwave. "StubHub vs Twickets: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/stubhub-vs-twickets This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/stubhub-vs-twickets. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.