---
title: "SoundCloud vs Spotify: Which is searched more in the United Kingdom?"
description: "Is SoundCloud or Spotify more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Music streaming services set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/soundcloud-vs-spotify"
publisher: "Brandwave"
---

# SoundCloud vs Spotify: Which is searched more in the United Kingdom?

Is SoundCloud or Spotify more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Music streaming services set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: SoundCloud and Spotify
- **Competitive set**: Music streaming services
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **SoundCloud Share of Search**: 11.5%
- **Spotify Share of Search**: 57.1%

## Is SoundCloud or Spotify more popular in search?

- In September 2026, Spotify had more branded searches than SoundCloud among music streaming services in the United Kingdom. Spotify had about 2.2 million branded searches, while SoundCloud had 450,000. Spotify made up 57.1% of all music streaming service searches we track, and SoundCloud accounted for 11.5%.
- Spotify was ahead of SoundCloud in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, SoundCloud’s share of searches among music streaming services in the United Kingdom moved from 13.7% to 11.5%, and its estimated monthly branded searches moved from 550K to 450K.
- Across the 12 months ending September 2026, Spotify’s share of searches among music streaming services in the United Kingdom moved from 55.6% to 57.1%, and its estimated monthly branded searches held steady at 2.2M.

## Top music streaming services in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Spotify appeared in all four answers. SoundCloud did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Apple Music | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Spotify | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Tidal | 3rd | 2 of 3 | 1 of 1 | 3 of 4 |
| YouTube Music | 4th | 2 of 3 | 1 of 1 | 3 of 4 |
| Amazon Music | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| SoundCloud | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Deezer | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about music streaming services

- Asked ChatGPT "What's the best music streaming service in the UK?": 1. Spotify, 2. Apple Music, 3. Tidal, 4. YouTube Music, 5. Amazon Music
- Asked ChatGPT "Which music app has the best sound quality?": 1. Apple Music, 2. Tidal, 3. Spotify
- Asked ChatGPT "Which music streaming subscription is best value?": 1. Apple Music, 2. Spotify, 3. YouTube Music, 4. Amazon Music
- Searched Google, AI Overview "music streaming": 1. Spotify, 2. Apple Music, 3. Tidal, 4. Amazon Music, 5. YouTube Music

Not named in any answer: SoundCloud and Deezer.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026.

## How did search popularity change for United Kingdom music streaming services in September 2026?

- In September 2026, Spotify lost share of searches among music streaming services in the United Kingdom, from 57.8% to 57.1%.
- SoundCloud’s share of searches among music streaming services in the United Kingdom has lost ground for 3 months in a row, from 13.5% to 11.5% in September 2026.

## Month by month

| Month | SoundCloud estimated searches | SoundCloud Share of Search | SoundCloud rank | Spotify estimated searches | Spotify Share of Search | Spotify rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 13.7% | 3 | 2.2M | 55.6% | 1 |
| Nov 2025 | 550K | 14.1% | 3 | 2.2M | 57.3% | 1 |
| Dec 2025 | 550K | 12.5% | 3 | 2.7M | 62.2% | 1 |
| Jan 2026 | 550K | 13.6% | 3 | 2.2M | 55.2% | 1 |
| Feb 2026 | 450K | 11.9% | 3 | 2.2M | 59.4% | 1 |
| Mar 2026 | 550K | 13.5% | 3 | 2.2M | 55.1% | 1 |
| Apr 2026 | 450K | 11.6% | 3 | 2.2M | 57.6% | 1 |
| May 2026 | 550K | 12.1% | 3 | 2.7M | 60.5% | 1 |
| Jun 2026 | 550K | 13.5% | 3 | 2.2M | 54.8% | 1 |
| Jul 2026 | 450K | 13.4% | 3 | 1.8M | 54.5% | 1 |
| Aug 2026 | 368K | 11.6% | 3 | 1.8M | 57.8% | 1 |
| Sep 2026 | 450K | 11.5% | 3 | 2.2M | 57.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using SoundCloud’s and Spotify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **SoundCloud**: Measured on the search term “soundcloud”.
- **Spotify**: Measured on the search term “spotify”.

- [SoundCloud profile](/demand/uk/brands/soundcloud)
- [Spotify profile](/demand/uk/brands/spotify)
- [All music streaming services in the United Kingdom](/demand/uk/categories/uk-music-streaming-services): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is SoundCloud or Spotify more popular in search?

In September 2026, Spotify had more branded searches than SoundCloud among music streaming services in the United Kingdom. Spotify had about 2.2 million branded searches, while SoundCloud had 450,000. Spotify made up 57.1% of all music streaming service searches we track, and SoundCloud accounted for 11.5%.

## Cite this page

Brandwave. "SoundCloud vs Spotify: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/soundcloud-vs-spotify

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/soundcloud-vs-spotify. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
