--- title: "SHEilds vs TSW Training: Which is searched more in the United Kingdom?" description: "Is SHEilds or TSW Training more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Health and safety training providers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/sheilds-vs-tsw-training" publisher: "Brandwave" --- # SHEilds vs TSW Training: Which is searched more in the United Kingdom? Is SHEilds or TSW Training more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Health and safety training providers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: SHEilds and TSW Training - **Competitive set**: Health and safety training providers - **Market**: United Kingdom - **Month measured**: Sep 2026 - **SHEilds Share of Search**: 0.93% - **TSW Training Share of Search**: 0.62% ## Is SHEilds or TSW Training more popular in search? - In September 2026, SHEilds had more branded searches than TSW Training among health and safety training providers in the United Kingdom. SHEilds had about 880 branded searches, while TSW Training had 590. SHEilds made up 0.93% of all health and safety training provider searches we track, and TSW Training accounted for 0.62%. - SHEilds was ahead of TSW Training in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, SHEilds’ share of searches among health and safety training providers in the United Kingdom moved from 1.8% to 0.93%, and its estimated monthly branded searches moved from 1.3K to 880. - Across the 12 months ending September 2026, TSW Training’s share of searches among health and safety training providers in the United Kingdom moved from 0.81% to 0.62%, and its estimated monthly branded searches held steady at 590. ## Top health and safety training providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, TSW Training was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SHEilds did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | TSW Training | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | High Speed Training | 2nd | 1 of 3 | 1 of 2 | 2 of 5 | | Astutis | 2nd | 1 of 3 | 0 of 2 | 1 of 5 | | British Safety Council | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | iHasco | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Phoenix Health & Safety | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | RRC | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | Virtual College | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | SHEilds | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about health and safety training providers - Asked ChatGPT "What's the best online health and safety training provider in the UK?": 1. High Speed Training, 2. British Safety Council, 3. iHasco, 4. TSW Training, 5. RRC - Asked ChatGPT "Where can staff get a food hygiene certificate online in the UK?": named none of the brands we track - Asked ChatGPT "Which UK training providers are best for the NEBOSH General Certificate?": 1. Astutis, 2. TSW Training, 3. Phoenix Health & Safety, 4. RRC - Searched Google, AI Overview "food hygiene certificate": 1. High Speed Training - Searched Google, AI Overview "nebosh course": 1. British Safety Council Not named in any answer: Virtual College and SHEilds. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 28, 2026. ## How did search popularity change for United Kingdom health and safety training providers in September 2026? - In September 2026, SHEilds lost share of searches among health and safety training providers in the United Kingdom, from 1.5% to 0.93%. ## Month by month | Month | SHEilds estimated searches | SHEilds Share of Search | SHEilds rank | TSW Training estimated searches | TSW Training Share of Search | TSW Training rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.3K | 1.8% | 7 | 590 | 0.81% | 9 | | Nov 2025 | 1.3K | 2.1% | 7 | 480 | 0.79% | 9 | | Dec 2025 | 880 | 2% | 8 | 320 | 0.73% | 9 | | Jan 2026 | 1.3K | 1.8% | 8 | 590 | 0.8% | 9 | | Feb 2026 | 1K | 1.4% | 8 | 590 | 0.82% | 9 | | Mar 2026 | 1K | 1.4% | 8 | 590 | 0.82% | 9 | | Apr 2026 | 1K | 1.6% | 8 | 590 | 0.93% | 9 | | May 2026 | 880 | 1.5% | 8 | 390 | 0.66% | 9 | | Jun 2026 | 880 | 1.4% | 8 | 390 | 0.62% | 9 | | Jul 2026 | 720 | 1.2% | 8 | 390 | 0.66% | 9 | | Aug 2026 | 880 | 1.5% | 8 | 390 | 0.68% | 9 | | Sep 2026 | 880 | 0.93% | 8 | 590 | 0.62% | 9 | ## How each brand is measured Brandwave collects information about searches that people make online using SHEilds’ and TSW Training’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **SHEilds**: Measured on the search term “sheilds”. - **TSW Training**: Measured on the search term “tsw training”. - [SHEilds profile](/demand/uk/brands/sheilds) - [TSW Training profile](/demand/uk/brands/tsw-training) - [All health and safety training providers in the United Kingdom](/demand/uk/categories/uk-health-and-safety-training-providers): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is SHEilds or TSW Training more popular in search? In September 2026, SHEilds had more branded searches than TSW Training among health and safety training providers in the United Kingdom. SHEilds had about 880 branded searches, while TSW Training had 590. SHEilds made up 0.93% of all health and safety training provider searches we track, and TSW Training accounted for 0.62%. ## Cite this page Brandwave. "SHEilds vs TSW Training: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/sheilds-vs-tsw-training This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/sheilds-vs-tsw-training. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.