--- title: "Porcelanosa vs Topps Tiles: Which is searched more in the United Kingdom?" description: "Is Porcelanosa or Topps Tiles more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tile retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/porcelanosa-vs-topps-tiles" publisher: "Brandwave" --- # Porcelanosa vs Topps Tiles: Which is searched more in the United Kingdom? Is Porcelanosa or Topps Tiles more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tile retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Porcelanosa and Topps Tiles - **Competitive set**: Tile retailers - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Porcelanosa Share of Search**: 1.4% - **Topps Tiles Share of Search**: 12.9% ## Is Porcelanosa or Topps Tiles more popular in search? - In September 2026, Topps Tiles had more branded searches than Porcelanosa among tile retailers in the United Kingdom. Topps Tiles had about 165,000 branded searches, while Porcelanosa had 18,100. Topps Tiles made up 12.9% of all tile retailer searches we track, and Porcelanosa accounted for 1.4%. - Topps Tiles was ahead of Porcelanosa in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Porcelanosa’s share of searches among tile retailers in the United Kingdom moved from 1.5% to 1.4%, and its estimated monthly branded searches moved from 22.2K to 18.1K. - Across the 12 months ending September 2026, Topps Tiles’ share of searches among tile retailers in the United Kingdom moved from 10.8% to 12.9%, and its estimated monthly branded searches held steady at 165K. ## Top tile retailers in ChatGPT and Google AI Overviews In three ChatGPT questions, both Porcelanosa and Topps Tiles showed up in all three answers. Topps Tiles was listed before Porcelanosa in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Topps Tiles | 1st | 3 of 3 | 3 of 3 | | Quorn Stone | 2nd | 3 of 3 | 3 of 3 | | B&Q | 3rd | 2 of 3 | 2 of 3 | | Porcelanosa | 4th | 3 of 3 | 3 of 3 | | CTD Tiles | 5th | 1 of 3 | 1 of 3 | | Tile Mountain | 6th | 1 of 3 | 1 of 3 | | Tile Giant | 7th | 1 of 3 | 1 of 3 | | Fired Earth | Not ranked | 0 of 3 | 0 of 3 | | Walls and Floors | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about tile retailers - Asked ChatGPT "Which tile retailer should I shop at in the UK?": 1. Topps Tiles, 2. B&Q, 3. Porcelanosa, 4. Quorn Stone, 5. Tile Giant - Asked ChatGPT "What are the best tile retailers in the UK?": 1. Topps Tiles, 2. Quorn Stone, 3. Tile Mountain, 4. Porcelanosa - Asked ChatGPT "What's the best tile retailer in the UK for a kitchen renovation?": 1. Topps Tiles, 2. CTD Tiles, 3. Quorn Stone, 4. B&Q, 5. Porcelanosa Not named in any answer: Fired Earth and Walls and Floors. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 19, 2026. ## How did search popularity change for United Kingdom tile retailers in September 2026? - In September 2026, Topps Tiles gained share of searches among tile retailers in the United Kingdom, from 11% to 12.9%. - Estimated monthly branded searches for Porcelanosa in the United Kingdom fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026. ## Month by month | Month | Porcelanosa estimated searches | Porcelanosa Share of Search | Porcelanosa rank | Topps Tiles estimated searches | Topps Tiles Share of Search | Topps Tiles rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 22.2K | 1.5% | 5 | 165K | 10.8% | 2 | | Nov 2025 | 22.2K | 1.4% | 5 | 165K | 10.8% | 2 | | Dec 2025 | 18.1K | 1.5% | 4 | 110K | 9.1% | 2 | | Jan 2026 | 27.1K | 1.8% | 4 | 165K | 10.8% | 2 | | Feb 2026 | 22.2K | 1.5% | 4 | 165K | 10.9% | 2 | | Mar 2026 | 22.2K | 1.2% | 4 | 165K | 9.2% | 2 | | Apr 2026 | 18.1K | 0.85% | 4 | 165K | 7.8% | 2 | | May 2026 | 22.2K | 1% | 4 | 165K | 7.8% | 2 | | Jun 2026 | 18.1K | 1% | 4 | 135K | 7.7% | 2 | | Jul 2026 | 18.1K | 1.2% | 4 | 135K | 9.2% | 2 | | Aug 2026 | 18.1K | 1.2% | 4 | 165K | 11% | 2 | | Sep 2026 | 18.1K | 1.4% | 4 | 165K | 12.9% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Porcelanosa’s and Topps Tiles’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Porcelanosa**: Measured on the search term “porcelanosa”. - **Topps Tiles**: Measured on the search term “topps tiles”. - [Porcelanosa profile](/demand/uk/brands/porcelanosa) - [Topps Tiles profile](/demand/uk/brands/topps-tiles) - [All tile retailers in the United Kingdom](/demand/uk/categories/uk-tile-retailers): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Porcelanosa or Topps Tiles more popular in search? In September 2026, Topps Tiles had more branded searches than Porcelanosa among tile retailers in the United Kingdom. Topps Tiles had about 165,000 branded searches, while Porcelanosa had 18,100. Topps Tiles made up 12.9% of all tile retailer searches we track, and Porcelanosa accounted for 1.4%. ## Cite this page Brandwave. "Porcelanosa vs Topps Tiles: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/porcelanosa-vs-topps-tiles This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/porcelanosa-vs-topps-tiles. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.