--- title: "PlumbNation vs Screwfix: Which is searched more in the United Kingdom?" description: "Is PlumbNation or Screwfix more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Plumbers merchants set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/plumbnation-vs-screwfix" publisher: "Brandwave" --- # PlumbNation vs Screwfix: Which is searched more in the United Kingdom? Is PlumbNation or Screwfix more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Plumbers merchants set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: PlumbNation and Screwfix - **Competitive set**: Plumbers merchants - **Market**: United Kingdom - **Month measured**: Sep 2026 - **PlumbNation Share of Search**: 2.3% - **Screwfix Share of Search**: 0.69% ## Is PlumbNation or Screwfix more popular in search? - In September 2026, PlumbNation had more branded searches than Screwfix among plumbers merchants in the United Kingdom. PlumbNation had about 4,400 branded searches, while Screwfix had 1,300. PlumbNation made up 2.3% of all plumbers merchant searches we track, and Screwfix accounted for 0.69%. - PlumbNation was ahead of Screwfix in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, PlumbNation’s share of searches among plumbers merchants in the United Kingdom moved from 1.8% to 2.3%, and its estimated monthly branded searches held steady at 4.4K. - Across the 12 months ending September 2026, Screwfix’s share of searches among plumbers merchants in the United Kingdom moved from 0.77% to 0.69%, and its estimated monthly branded searches moved from 1.9K to 1.3K. ## Top plumbers merchants in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Screwfix was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. PlumbNation did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | City Plumbing | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Plumb Center | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Toolstation | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Screwfix | 4th | 1 of 3 | 1 of 1 | 2 of 4 | | Plumbase | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | PTS | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | PlumbNation | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Plumbing Superstore | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | BSS | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about plumbers merchants - Asked ChatGPT "What's the best plumbers merchant in the UK for trade prices?": 1. City Plumbing, 2. Plumb Center, 3. Plumbase, 4. Toolstation - Asked ChatGPT "Where can heating engineers in the UK buy boilers and parts quickly?": 1. Plumb Center, 2. City Plumbing - Asked ChatGPT "Which UK plumbing suppliers deliver to site the next day?": 1. City Plumbing, 2. Plumb Center, 3. Toolstation, 4. Screwfix - Searched Google, AI Overview "plumbing supplies": 1. City Plumbing, 2. Plumb Center, 3. Screwfix Not named in any answer: PTS, PlumbNation, Plumbing Superstore and BSS. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 28, 2026. ## How did search popularity change for United Kingdom plumbers merchants in September 2026? - In September 2026, PlumbNation gained share of searches among plumbers merchants in the United Kingdom, from 1.8% to 2.3%. - Estimated monthly branded searches for Screwfix in the United Kingdom fell 31.6% over 12 measured months, from 1.9K to 1.3K in September 2026. ## Month by month | Month | PlumbNation estimated searches | PlumbNation Share of Search | PlumbNation rank | Screwfix estimated searches | Screwfix Share of Search | Screwfix rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.4K | 1.8% | 5 | 1.9K | 0.77% | 8 | | Nov 2025 | 4.4K | 1.8% | 5 | 1.9K | 0.77% | 8 | | Dec 2025 | 2.9K | 1.4% | 5 | 1.6K | 0.79% | 8 | | Jan 2026 | 4.4K | 1.8% | 5 | 1.9K | 0.76% | 8 | | Feb 2026 | 3.6K | 1.5% | 5 | 1.6K | 0.67% | 8 | | Mar 2026 | 4.4K | 1.8% | 5 | 1.6K | 0.65% | 8 | | Apr 2026 | 3.6K | 1.6% | 5 | 1.3K | 0.56% | 8 | | May 2026 | 2.9K | 1.3% | 5 | 1.3K | 0.57% | 8 | | Jun 2026 | 3.6K | 1.6% | 5 | 1.3K | 0.56% | 8 | | Jul 2026 | 2.9K | 1.4% | 5 | 1K | 0.5% | 8 | | Aug 2026 | 2.9K | 1.8% | 5 | 1K | 0.63% | 8 | | Sep 2026 | 4.4K | 2.3% | 5 | 1.3K | 0.69% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using PlumbNation’s and Screwfix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **PlumbNation**: Measured on the search term “plumbnation”. - **Screwfix**: Measured on the search term “screwfix plumbing”. - [PlumbNation profile](/demand/uk/brands/plumbnation) - [Screwfix profile](/demand/uk/brands/screwfix) - [All plumbers merchants in the United Kingdom](/demand/uk/categories/uk-plumbers-merchants): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is PlumbNation or Screwfix more popular in search? In September 2026, PlumbNation had more branded searches than Screwfix among plumbers merchants in the United Kingdom. PlumbNation had about 4,400 branded searches, while Screwfix had 1,300. PlumbNation made up 2.3% of all plumbers merchant searches we track, and Screwfix accounted for 0.69%. ## Cite this page Brandwave. "PlumbNation vs Screwfix: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/plumbnation-vs-screwfix This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/plumbnation-vs-screwfix. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.