--- title: "Next vs Rattan Direct: Which is searched more in the United Kingdom?" description: "Is Next or Rattan Direct more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/next-vs-rattan-direct" publisher: "Brandwave" --- # Next vs Rattan Direct: Which is searched more in the United Kingdom? Is Next or Rattan Direct more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Next and Rattan Direct - **Competitive set**: Garden furniture retailers - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Next Share of Search**: 1% - **Rattan Direct Share of Search**: 0.78% ## Is Next or Rattan Direct more popular in search? - In September 2026, Next had more branded searches than Rattan Direct among garden furniture retailers in the United Kingdom. Next had about 1,300 branded searches, while Rattan Direct had 1,000. Next made up 1% of all garden furniture retailer searches we track, and Rattan Direct accounted for 0.78%. - The lead changed hands once in the 12 months ending September 2026: Next took it in February 2026. - Across the 12 months ending September 2026, Next’s share of searches among garden furniture retailers in the United Kingdom moved from 0.6% to 1%, and its estimated monthly branded searches moved from 590 to 1.3K. - Across the 12 months ending September 2026, Rattan Direct’s share of searches among garden furniture retailers in the United Kingdom moved from 1% to 0.78%, and its estimated monthly branded searches held steady at 1K. ## How did search popularity change for United Kingdom garden furniture retailers in September 2026? - In September 2026, Next lost share of searches among garden furniture retailers in the United Kingdom, from 1.6% to 1%. - In September 2026, Rattan Direct lost share of searches among garden furniture retailers in the United Kingdom, from 1.3% to 0.78%. ## Month by month | Month | Next estimated searches | Next Share of Search | Next rank | Rattan Direct estimated searches | Rattan Direct Share of Search | Rattan Direct rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 590 | 0.6% | 13 | 1K | 1% | 8 | | Nov 2025 | 390 | 0.26% | 12 | 1K | 0.68% | 7 | | Dec 2025 | 390 | 0.31% | 11 | 720 | 0.57% | 7 | | Jan 2026 | 1K | 0.98% | 9 | 1K | 0.98% | 10 | | Feb 2026 | 1.9K | 1.8% | 8 | 1.3K | 1.2% | 11 | | Mar 2026 | 8.1K | 3.6% | 8 | 2.9K | 1.3% | 11 | | Apr 2026 | 9.9K | 2.9% | 9 | 4.4K | 1.3% | 11 | | May 2026 | 12.1K | 3.7% | 8 | 4.4K | 1.3% | 11 | | Jun 2026 | 6.6K | 3.1% | 9 | 2.9K | 1.4% | 11 | | Jul 2026 | 5.4K | 2.3% | 9 | 2.9K | 1.2% | 11 | | Aug 2026 | 2.9K | 1.6% | 10 | 2.4K | 1.3% | 11 | | Sep 2026 | 1.3K | 1% | 10 | 1K | 0.78% | 12 | ## How each brand is measured Brandwave collects information about searches that people make online using Next’s and Rattan Direct’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Next**: Measured on the search term “next garden furniture”. - **Rattan Direct**: Measured on the search term “rattan direct”. - [Next profile](/demand/uk/brands/next) - [Rattan Direct profile](/demand/uk/brands/rattan-direct) - [All garden furniture retailers in the United Kingdom](/demand/uk/categories/uk-garden-furniture-retailers): The set both shares are measured inside, 13 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Next or Rattan Direct more popular in search? In September 2026, Next had more branded searches than Rattan Direct among garden furniture retailers in the United Kingdom. Next had about 1,300 branded searches, while Rattan Direct had 1,000. Next made up 1% of all garden furniture retailer searches we track, and Rattan Direct accounted for 0.78%. ## Cite this page Brandwave. "Next vs Rattan Direct: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/next-vs-rattan-direct This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/next-vs-rattan-direct. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.