--- title: "Monzo vs Starling Bank: Which is searched more in United Kingdom?" description: "Which is more popular in search, Monzo or Starling Bank? Compare estimated monthly branded-search demand and Share of Search inside the Neobanks set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/monzo-vs-starling-bank" publisher: "Brandwave" --- # Monzo vs Starling Bank: Which is searched more in United Kingdom? Which is more popular in search, Monzo or Starling Bank? Compare estimated monthly branded-search demand and Share of Search inside the Neobanks set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Monzo and Starling Bank - **Competitive set**: Neobanks - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Monzo Share of Search**: 48.4% - **Starling Bank Share of Search**: 24.6% ## Which is more popular in search, Monzo or Starling Bank? - In September 2026, Monzo had more branded searches than Starling Bank among neobanks in United Kingdom. Monzo was estimated to have 158K branded searches compared to Starling Bank’s 80.3K, and held a 48.4% Share of Search versus Starling Bank’s 24.6%. - Monzo was ahead of Starling Bank in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Monzo’s estimated Share of Search among neobanks in United Kingdom moved from 39.6% to 48.4%, and its estimated monthly branded searches moved from 101K to 158K. - Across the 12 months ending September 2026, Starling Bank’s estimated Share of Search among neobanks in United Kingdom moved from 31.8% to 24.6%, and its estimated monthly branded searches moved from 81.3K to 80.3K. ## How did search popularity change for United Kingdom neobanks in September 2026? - In September 2026, Monzo gained estimated Share of Search among neobanks in United Kingdom, from 43.5% to 48.4%. - In September 2026, Starling Bank lost estimated Share of Search among neobanks in United Kingdom, from 27.5% to 24.6%. ## Month by month | Month | Monzo estimated searches | Monzo Share of Search | Monzo rank | Starling Bank estimated searches | Starling Bank Share of Search | Starling Bank rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 101K | 39.6% | 1 | 81.3K | 31.8% | 2 | | Nov 2025 | 87.5K | 37.9% | 1 | 80.4K | 34.8% | 2 | | Dec 2025 | 80.2K | 39.6% | 1 | 66.4K | 32.8% | 2 | | Jan 2026 | 164K | 49.5% | 1 | 97.9K | 29.5% | 2 | | Feb 2026 | 97.4K | 40.7% | 1 | 80.6K | 33.7% | 2 | | Mar 2026 | 102K | 38.3% | 1 | 81.7K | 30.8% | 3 | | Apr 2026 | 97.6K | 35.9% | 1 | 97.4K | 35.8% | 2 | | May 2026 | 93.5K | 37.4% | 1 | 80.9K | 32.4% | 2 | | Jun 2026 | 90.5K | 35.6% | 1 | 80.5K | 31.6% | 3 | | Jul 2026 | 100K | 36.4% | 1 | 80.5K | 29.3% | 3 | | Aug 2026 | 128K | 43.5% | 1 | 80.8K | 27.5% | 3 | | Sep 2026 | 158K | 48.4% | 1 | 80.3K | 24.6% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Monzo’s and Starling Bank’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Monzo**: Measured on the search terms “card monzo”, “monzo app”, “monzo application”, “monzo bank”, “monzo bank app”, “monzo bank application”, “monzo bank card”, “monzo business”, “monzo card”, “monzo credit card”, “monzo loan”, “monzo loans”, “monzo plus”, “monzo savings” and “monzo virtual card”, summed into one figure. - **Starling Bank**: Measured on the search terms “bank starling”, “starling app”, “starling bank app”, “starling bank application”, “starling bank card”, “starling bank loans”, “starling business bank”, “starling card” and “starling interest rates”, summed into one figure. - [Monzo profile](/demand/uk/brands/monzo) - [Starling Bank profile](/demand/uk/brands/starling-bank) - [All neobanks in United Kingdom](/demand/uk/categories/uk-neobanks): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Monzo or Starling Bank? In September 2026, Monzo had more branded searches than Starling Bank among neobanks in United Kingdom. Monzo was estimated to have 158K branded searches compared to Starling Bank’s 80.3K, and held a 48.4% Share of Search versus Starling Bank’s 24.6%. ## Cite this page Brandwave. "Monzo vs Starling Bank: Which is searched more in United Kingdom?". https://gobrandwave.com/demand/uk/compare/monzo-vs-starling-bank This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/monzo-vs-starling-bank. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.