---
title: "Maze vs Next: Which is searched more in the United Kingdom?"
description: "Is Maze or Next more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/maze-living-vs-next"
publisher: "Brandwave"
---

# Maze vs Next: Which is searched more in the United Kingdom?

Is Maze or Next more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden furniture retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Maze and Next
- **Competitive set**: Garden furniture retailers
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Maze Share of Search**: 1.3%
- **Next Share of Search**: 1%

## Is Maze or Next more popular in search?

- In September 2026, Maze had more branded searches than Next among garden furniture retailers in the United Kingdom. Maze had about 1,620 branded searches, while Next had 1,300. Maze made up 1.3% of all garden furniture retailer searches we track, and Next accounted for 1%.
- The lead changed hands 2 times in the 12 months ending September 2026: Next took it in February 2026, Maze took it in August 2026.
- Across the 12 months ending September 2026, Maze’s share of searches among garden furniture retailers in the United Kingdom moved from 1.1% to 1.3%, and its estimated monthly branded searches moved from 1K to 1.6K.
- Across the 12 months ending September 2026, Next’s share of searches among garden furniture retailers in the United Kingdom moved from 0.6% to 1%, and its estimated monthly branded searches moved from 590 to 1.3K.

## How did search popularity change for United Kingdom garden furniture retailers in September 2026?

- In September 2026, Maze lost share of searches among garden furniture retailers in the United Kingdom, from 2% to 1.3%.
- In September 2026, Next lost share of searches among garden furniture retailers in the United Kingdom, from 1.6% to 1%.

## Month by month

| Month | Maze estimated searches | Maze Share of Search | Maze rank | Next estimated searches | Next Share of Search | Next rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1K | 1.1% | 7 | 590 | 0.6% | 13 |
| Nov 2025 | 800 | 0.54% | 8 | 390 | 0.26% | 12 |
| Dec 2025 | 650 | 0.51% | 8 | 390 | 0.31% | 11 |
| Jan 2026 | 1.3K | 1.2% | 8 | 1K | 0.98% | 9 |
| Feb 2026 | 1.7K | 1.6% | 9 | 1.9K | 1.8% | 8 |
| Mar 2026 | 5.3K | 2.4% | 10 | 8.1K | 3.6% | 8 |
| Apr 2026 | 6.7K | 2% | 10 | 9.9K | 2.9% | 9 |
| May 2026 | 6.7K | 2.1% | 10 | 12.1K | 3.7% | 8 |
| Jun 2026 | 4.5K | 2.1% | 10 | 6.6K | 3.1% | 9 |
| Jul 2026 | 4.5K | 1.9% | 10 | 5.4K | 2.3% | 9 |
| Aug 2026 | 3.6K | 2% | 9 | 2.9K | 1.6% | 10 |
| Sep 2026 | 1.6K | 1.3% | 7 | 1.3K | 1% | 10 |

## How each brand is measured

Brandwave collects information about searches that people make online using Maze’s and Next’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Maze**: Measured on the search terms “maze garden furniture” and “maze rattan”, summed into one figure.
- **Next**: Measured on the search term “next garden furniture”.

- [Maze profile](/demand/uk/brands/maze-living)
- [Next profile](/demand/uk/brands/next)
- [All garden furniture retailers in the United Kingdom](/demand/uk/categories/uk-garden-furniture-retailers): The set both shares are measured inside, 13 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Maze or Next more popular in search?

In September 2026, Maze had more branded searches than Next among garden furniture retailers in the United Kingdom. Maze had about 1,620 branded searches, while Next had 1,300. Maze made up 1.3% of all garden furniture retailer searches we track, and Next accounted for 1%.

## Cite this page

Brandwave. "Maze vs Next: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/maze-living-vs-next

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/maze-living-vs-next. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
