--- title: "LloydsDirect vs Superdrug Online Doctor: Which is searched more in the United Kingdom?" description: "Is LloydsDirect or Superdrug Online Doctor more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online doctors set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/lloydsdirect-vs-superdrug-online-doctor" publisher: "Brandwave" --- # LloydsDirect vs Superdrug Online Doctor: Which is searched more in the United Kingdom? Is LloydsDirect or Superdrug Online Doctor more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online doctors set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: LloydsDirect and Superdrug Online Doctor - **Competitive set**: Online doctors - **Market**: United Kingdom - **Month measured**: Sep 2026 - **LloydsDirect Share of Search**: 1% - **Superdrug Online Doctor Share of Search**: 2.8% ## Is LloydsDirect or Superdrug Online Doctor more popular in search? - In September 2026, Superdrug Online Doctor had more branded searches than LloydsDirect among online doctors in the United Kingdom. Superdrug Online Doctor had about 12,100 branded searches, while LloydsDirect had 4,400. Superdrug Online Doctor made up 2.8% of all online doctor searches we track, and LloydsDirect accounted for 1%. - Superdrug Online Doctor was ahead of LloydsDirect in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, LloydsDirect’s share of searches among online doctors in the United Kingdom moved from 1.2% to 1%, and its estimated monthly branded searches moved from 5.4K to 4.4K. - Across the 12 months ending September 2026, Superdrug Online Doctor’s share of searches among online doctors in the United Kingdom moved from 2.3% to 2.8%, and its estimated monthly branded searches moved from 9.9K to 12.1K. ## Top online doctors in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Superdrug Online Doctor was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. LloydsDirect did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Boots Online Doctor | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | Pharmacy2U | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Superdrug Online Doctor | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Asda | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Simple Online Pharmacy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Numan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | ZAVA | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Medino | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | LloydsDirect | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about online doctors - Asked ChatGPT "What's the best online doctor service in the UK?": named none of the brands we track - Asked ChatGPT "Which online pharmacy is best for getting a prescription in the UK?": 1. Boots Online Doctor, 2. Pharmacy2U, 3. Superdrug Online Doctor - Asked ChatGPT "Where can I see a doctor online and get medicine delivered in the UK?": 1. Boots Online Doctor, 2. Superdrug Online Doctor, 3. Asda - Searched Google, AI Overview "online pharmacy": 1. Pharmacy2U, 2. Asda - Searched Google, AI Overview "online prescription": 1. Pharmacy2U Not named in any answer: Simple Online Pharmacy, Numan, ZAVA, Medino and LloydsDirect. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026. ## How did search popularity change for United Kingdom online doctors in September 2026? - Estimated monthly branded searches for Superdrug Online Doctor in the United Kingdom rose 22.2% over 12 measured months, from 9.9K to 12.1K in September 2026. - Estimated monthly branded searches for LloydsDirect in the United Kingdom fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026. ## Month by month | Month | LloydsDirect estimated searches | LloydsDirect Share of Search | LloydsDirect rank | Superdrug Online Doctor estimated searches | Superdrug Online Doctor Share of Search | Superdrug Online Doctor rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.4K | 1.2% | 8 | 9.9K | 2.3% | 7 | | Nov 2025 | 4.4K | 1.1% | 9 | 9.9K | 2.4% | 7 | | Dec 2025 | 4.4K | 1.1% | 8 | 9.9K | 2.6% | 7 | | Jan 2026 | 5.4K | 1.2% | 8 | 9.9K | 2.1% | 7 | | Feb 2026 | 4.4K | 1.1% | 8 | 9.9K | 2.5% | 7 | | Mar 2026 | 5.4K | 1.3% | 8 | 12.1K | 2.9% | 7 | | Apr 2026 | 4.4K | 1.1% | 9 | 9.9K | 2.4% | 7 | | May 2026 | 3.6K | 0.79% | 9 | 9.9K | 2.2% | 7 | | Jun 2026 | 3.6K | 0.79% | 9 | 12.1K | 2.7% | 7 | | Jul 2026 | 4.4K | 0.91% | 9 | 12.1K | 2.5% | 7 | | Aug 2026 | 4.4K | 1.1% | 9 | 12.1K | 2.9% | 7 | | Sep 2026 | 4.4K | 1% | 9 | 12.1K | 2.8% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using LloydsDirect’s and Superdrug Online Doctor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **LloydsDirect**: Measured on the search term “lloyds pharmacy online doctor”. - **Superdrug Online Doctor**: Measured on the search terms “superdrug doctor” and “superdrug online doctor”, summed into one figure. - [LloydsDirect profile](/demand/uk/brands/lloydsdirect) - [Superdrug Online Doctor profile](/demand/uk/brands/superdrug-online-doctor) - [All online doctors in the United Kingdom](/demand/uk/categories/uk-online-doctors): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is LloydsDirect or Superdrug Online Doctor more popular in search? In September 2026, Superdrug Online Doctor had more branded searches than LloydsDirect among online doctors in the United Kingdom. Superdrug Online Doctor had about 12,100 branded searches, while LloydsDirect had 4,400. Superdrug Online Doctor made up 2.8% of all online doctor searches we track, and LloydsDirect accounted for 1%. ## Cite this page Brandwave. "LloydsDirect vs Superdrug Online Doctor: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/lloydsdirect-vs-superdrug-online-doctor This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/lloydsdirect-vs-superdrug-online-doctor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.