---
title: "LloydsDirect vs Medino: Which is searched more in the United Kingdom?"
description: "Is LloydsDirect or Medino more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online doctors set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/lloydsdirect-vs-medino"
publisher: "Brandwave"
---

# LloydsDirect vs Medino: Which is searched more in the United Kingdom?

Is LloydsDirect or Medino more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online doctors set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: LloydsDirect and Medino
- **Competitive set**: Online doctors
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **LloydsDirect Share of Search**: 1%
- **Medino Share of Search**: 1.5%

## Is LloydsDirect or Medino more popular in search?

- In September 2026, Medino had more branded searches than LloydsDirect among online doctors in the United Kingdom. Medino had about 6,600 branded searches, while LloydsDirect had 4,400. Medino made up 1.5% of all online doctor searches we track, and LloydsDirect accounted for 1%.
- Medino was ahead of LloydsDirect in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, LloydsDirect’s share of searches among online doctors in the United Kingdom moved from 1.2% to 1%, and its estimated monthly branded searches moved from 5.4K to 4.4K.
- Across the 12 months ending September 2026, Medino’s share of searches among online doctors in the United Kingdom moved from 1.2% to 1.5%, and its estimated monthly branded searches moved from 5.4K to 6.6K.

## Top online doctors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither LloydsDirect nor Medino showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Boots Online Doctor | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| Pharmacy2U | 2nd | 1 of 3 | 2 of 2 | 3 of 5 |
| Superdrug Online Doctor | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Asda | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Simple Online Pharmacy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Numan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| ZAVA | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Medino | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| LloydsDirect | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about online doctors

- Asked ChatGPT "What's the best online doctor service in the UK?": named none of the brands we track
- Asked ChatGPT "Which online pharmacy is best for getting a prescription in the UK?": 1. Boots Online Doctor, 2. Pharmacy2U, 3. Superdrug Online Doctor
- Asked ChatGPT "Where can I see a doctor online and get medicine delivered in the UK?": 1. Boots Online Doctor, 2. Superdrug Online Doctor, 3. Asda
- Searched Google, AI Overview "online pharmacy": 1. Pharmacy2U, 2. Asda
- Searched Google, AI Overview "online prescription": 1. Pharmacy2U

Not named in any answer: Simple Online Pharmacy, Numan, ZAVA, Medino and LloydsDirect.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026.

## How did search popularity change for United Kingdom online doctors in September 2026?

- Estimated monthly branded searches for Medino in the United Kingdom rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.
- Estimated monthly branded searches for LloydsDirect in the United Kingdom fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

## Month by month

| Month | LloydsDirect estimated searches | LloydsDirect Share of Search | LloydsDirect rank | Medino estimated searches | Medino Share of Search | Medino rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.4K | 1.2% | 8 | 5.4K | 1.2% | 9 |
| Nov 2025 | 4.4K | 1.1% | 9 | 5.4K | 1.3% | 8 |
| Dec 2025 | 4.4K | 1.1% | 8 | 4.4K | 1.1% | 9 |
| Jan 2026 | 5.4K | 1.2% | 8 | 5.4K | 1.2% | 9 |
| Feb 2026 | 4.4K | 1.1% | 8 | 4.4K | 1.1% | 9 |
| Mar 2026 | 5.4K | 1.3% | 8 | 5.4K | 1.3% | 9 |
| Apr 2026 | 4.4K | 1.1% | 9 | 5.4K | 1.3% | 8 |
| May 2026 | 3.6K | 0.79% | 9 | 6.6K | 1.5% | 8 |
| Jun 2026 | 3.6K | 0.79% | 9 | 6.6K | 1.4% | 8 |
| Jul 2026 | 4.4K | 0.91% | 9 | 6.6K | 1.4% | 8 |
| Aug 2026 | 4.4K | 1.1% | 9 | 6.6K | 1.6% | 8 |
| Sep 2026 | 4.4K | 1% | 9 | 6.6K | 1.5% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using LloydsDirect’s and Medino’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **LloydsDirect**: Measured on the search term “lloyds pharmacy online doctor”.
- **Medino**: Measured on the search term “medino”.

- [LloydsDirect profile](/demand/uk/brands/lloydsdirect)
- [Medino profile](/demand/uk/brands/medino)
- [All online doctors in the United Kingdom](/demand/uk/categories/uk-online-doctors): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is LloydsDirect or Medino more popular in search?

In September 2026, Medino had more branded searches than LloydsDirect among online doctors in the United Kingdom. Medino had about 6,600 branded searches, while LloydsDirect had 4,400. Medino made up 1.5% of all online doctor searches we track, and LloydsDirect accounted for 1%.

## Cite this page

Brandwave. "LloydsDirect vs Medino: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/lloydsdirect-vs-medino

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/lloydsdirect-vs-medino. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
