--- title: "Lightspeed vs Square: Which is searched more in the United Kingdom?" description: "Is Lightspeed or Square more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the EPOS systems set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/lightspeed-vs-square" publisher: "Brandwave" --- # Lightspeed vs Square: Which is searched more in the United Kingdom? Is Lightspeed or Square more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the EPOS systems set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Lightspeed and Square - **Competitive set**: EPOS systems - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Lightspeed Share of Search**: 1.8% - **Square Share of Search**: 9.2% ## Is Lightspeed or Square more popular in search? - In September 2026, Square had more branded searches than Lightspeed among EPOS systems in the United Kingdom. Square had about 4,400 branded searches, while Lightspeed had 880. Square made up 9.2% of all EPOS system searches we track, and Lightspeed accounted for 1.8%. - Square was ahead of Lightspeed in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Lightspeed’s share of searches among EPOS systems in the United Kingdom moved from 1.4% to 1.8%, and its estimated monthly branded searches moved from 1K to 880. - Across the 12 months ending September 2026, Square’s share of searches among EPOS systems in the United Kingdom moved from 6.3% to 9.2%, and its estimated monthly branded searches held steady at 4.4K. ## Top EPOS systems in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Square appeared in all five answers. Lightspeed was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Square was listed before Lightspeed in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Square | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Epos Now | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Lightspeed | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | SumUp | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Zettle | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | Tevalis | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about EPOS systems - Asked ChatGPT "Which EPOS system should my small business use in the UK?": 1. Square, 2. Epos Now, 3. Lightspeed, 4. SumUp - Asked ChatGPT "What are the best EPOS systems in the UK?": 1. Square, 2. Lightspeed, 3. Epos Now, 4. SumUp - Asked ChatGPT "What's the best EPOS system in the UK for a small café?": 1. Square, 2. SumUp, 3. Lightspeed, 4. Epos Now - Searched Google, AI Overview "epos system": 1. Square, 2. Epos Now - Searched Google, AI Overview "pos system": 1. Square, 2. Epos Now, 3. Lightspeed, 4. Zettle Not named in any answer: Tevalis. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 22, 2026. ## How did search popularity change for United Kingdom EPOS systems in September 2026? - In September 2026, Square gained share of searches among EPOS systems in the United Kingdom, from 8.7% to 9.2%. - Estimated monthly branded searches for Lightspeed in the United Kingdom fell 12% over 12 measured months, from 1K to 880 in September 2026. ## Month by month | Month | Lightspeed estimated searches | Lightspeed Share of Search | Lightspeed rank | Square estimated searches | Square Share of Search | Square rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1K | 1.4% | 6 | 4.4K | 6.3% | 3 | | Nov 2025 | 880 | 1.3% | 6 | 3.6K | 5.3% | 3 | | Dec 2025 | 720 | 1.2% | 6 | 2.9K | 4.9% | 3 | | Jan 2026 | 1K | 1.6% | 6 | 4.4K | 7.1% | 3 | | Feb 2026 | 1K | 1.8% | 6 | 4.4K | 7.8% | 3 | | Mar 2026 | 1.3K | 2.1% | 6 | 4.4K | 7% | 3 | | Apr 2026 | 1K | 1.6% | 6 | 6.6K | 10.5% | 3 | | May 2026 | 1K | 1.7% | 6 | 4.4K | 7.3% | 3 | | Jun 2026 | 880 | 1.6% | 6 | 3.6K | 6.5% | 3 | | Jul 2026 | 880 | 1.6% | 6 | 3.6K | 6.5% | 3 | | Aug 2026 | 880 | 1.7% | 6 | 4.4K | 8.7% | 3 | | Sep 2026 | 880 | 1.8% | 6 | 4.4K | 9.2% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Lightspeed’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Lightspeed**: Measured on the search terms “lightspeed epos” and “lightspeed pos”, summed into one figure. - **Square**: Measured on the search terms “square epos” and “square pos”, summed into one figure. - [Lightspeed profile](/demand/uk/brands/lightspeed) - [Square profile](/demand/uk/brands/square) - [All EPOS systems in the United Kingdom](/demand/uk/categories/uk-epos-systems): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Lightspeed or Square more popular in search? In September 2026, Square had more branded searches than Lightspeed among EPOS systems in the United Kingdom. Square had about 4,400 branded searches, while Lightspeed had 880. Square made up 9.2% of all EPOS system searches we track, and Lightspeed accounted for 1.8%. ## Cite this page Brandwave. "Lightspeed vs Square: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/lightspeed-vs-square This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/lightspeed-vs-square. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.