--- title: "JD Williams vs Yours Clothing: Which is searched more in the United Kingdom?" description: "Is JD Williams or Yours Clothing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Plus size fashion retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/jd-williams-vs-yours-clothing" publisher: "Brandwave" --- # JD Williams vs Yours Clothing: Which is searched more in the United Kingdom? Is JD Williams or Yours Clothing more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Plus size fashion retailers set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: JD Williams and Yours Clothing - **Competitive set**: Plus size fashion retailers - **Market**: United Kingdom - **Month measured**: Sep 2026 - **JD Williams Share of Search**: 41.3% - **Yours Clothing Share of Search**: 33.7% ## Is JD Williams or Yours Clothing more popular in search? - In September 2026, JD Williams had more branded searches than Yours Clothing among plus size fashion retailers in the United Kingdom. JD Williams had about 368,000 branded searches, while Yours Clothing had 301,000. JD Williams made up 41.3% of all plus size fashion retailer searches we track, and Yours Clothing accounted for 33.7%. - JD Williams was ahead of Yours Clothing in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, JD Williams’ share of searches among plus size fashion retailers in the United Kingdom moved from 41.7% to 41.3%, and its estimated monthly branded searches moved from 450K to 368K. - Across the 12 months ending September 2026, Yours Clothing’s share of searches among plus size fashion retailers in the United Kingdom moved from 27.9% to 33.7%, and its estimated monthly branded searches held steady at 301K. ## Top plus size fashion retailers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Yours Clothing appeared in all five answers. JD Williams did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Yours Clothing | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | ASOS | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Simply Be | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Evans | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | New Look | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | JD Williams | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about plus size fashion retailers - Asked ChatGPT "Where are the best places to buy plus size clothes in the UK?": 1. Yours Clothing, 2. ASOS, 3. Simply Be, 4. New Look, 5. Evans - Asked ChatGPT "Which UK shops have the best plus size dresses?": 1. Yours Clothing, 2. ASOS, 3. Simply Be, 4. Evans, 5. New Look - Asked ChatGPT "Where can I find affordable plus size clothing online?": 1. Yours Clothing, 2. ASOS, 3. Simply Be, 4. New Look - Searched Google, AI Overview "plus size clothing": 1. ASOS, 2. Yours Clothing, 3. Evans - Searched Google, AI Overview "best plus size clothing uk": 1. Yours Clothing, 2. ASOS, 3. Evans Not named in any answer: JD Williams. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026. ## How did search popularity change for United Kingdom plus size fashion retailers in September 2026? - Yours Clothing’s share of searches among plus size fashion retailers in the United Kingdom has gained ground for 3 months in a row, from 29.4% to 33.7% in September 2026. - Estimated monthly branded searches for JD Williams in the United Kingdom fell 18.2% over 12 measured months, from 450K to 368K in September 2026. ## Month by month | Month | JD Williams estimated searches | JD Williams Share of Search | JD Williams rank | Yours Clothing estimated searches | Yours Clothing Share of Search | Yours Clothing rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 450K | 41.7% | 1 | 301K | 27.9% | 3 | | Nov 2025 | 550K | 44.1% | 1 | 368K | 29.5% | 2 | | Dec 2025 | 450K | 44.2% | 1 | 301K | 29.6% | 2 | | Jan 2026 | 368K | 41.8% | 1 | 246K | 28% | 3 | | Feb 2026 | 301K | 39.2% | 1 | 246K | 32% | 2 | | Mar 2026 | 450K | 44% | 1 | 301K | 29.5% | 2 | | Apr 2026 | 450K | 43.9% | 1 | 301K | 29.4% | 2 | | May 2026 | 450K | 41.6% | 1 | 301K | 27.8% | 3 | | Jun 2026 | 450K | 43.9% | 1 | 301K | 29.4% | 2 | | Jul 2026 | 368K | 41% | 1 | 301K | 33.6% | 2 | | Aug 2026 | 368K | 41.2% | 1 | 301K | 33.7% | 2 | | Sep 2026 | 368K | 41.3% | 1 | 301K | 33.7% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using JD Williams’ and Yours Clothing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **JD Williams**: Measured on the search term “jd williams”. - **Yours Clothing**: Measured on the search term “yours clothing”. - [JD Williams profile](/demand/uk/brands/jd-williams) - [Yours Clothing profile](/demand/uk/brands/yours-clothing) - [All plus size fashion retailers in the United Kingdom](/demand/uk/categories/uk-plus-size-fashion-retailers): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is JD Williams or Yours Clothing more popular in search? In September 2026, JD Williams had more branded searches than Yours Clothing among plus size fashion retailers in the United Kingdom. JD Williams had about 368,000 branded searches, while Yours Clothing had 301,000. JD Williams made up 41.3% of all plus size fashion retailer searches we track, and Yours Clothing accounted for 33.7%. ## Cite this page Brandwave. "JD Williams vs Yours Clothing: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/jd-williams-vs-yours-clothing This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/jd-williams-vs-yours-clothing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.