---
title: "James Wellbeloved vs KatKin: Which is searched more in the United Kingdom?"
description: "Is James Wellbeloved or KatKin more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cat food brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/james-wellbeloved-vs-katkin"
publisher: "Brandwave"
---

# James Wellbeloved vs KatKin: Which is searched more in the United Kingdom?

Is James Wellbeloved or KatKin more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cat food brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: James Wellbeloved and KatKin
- **Competitive set**: Cat food brands
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **James Wellbeloved Share of Search**: 2.2%
- **KatKin Share of Search**: 20.7%

## Is James Wellbeloved or KatKin more popular in search?

- In September 2026, KatKin had more branded searches than James Wellbeloved among cat food brands in the United Kingdom. KatKin had about 27,100 branded searches, while James Wellbeloved had 2,900. KatKin made up 20.7% of all cat food brand searches we track, and James Wellbeloved accounted for 2.2%.
- KatKin was ahead of James Wellbeloved in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, James Wellbeloved’s share of searches among cat food brands in the United Kingdom moved from 2.3% to 2.2%, and its estimated monthly branded searches held steady at 2.9K.
- Across the 12 months ending September 2026, KatKin’s share of searches among cat food brands in the United Kingdom moved from 21.9% to 20.7%, and its estimated monthly branded searches held steady at 27.1K.

## Top cat food brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, KatKin was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. James Wellbeloved did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| KatKin | 1st | 1 of 3 | 1 of 2 | 2 of 5 |
| Royal Canin | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| Thrive | 1st | 1 of 3 | 0 of 2 | 1 of 5 |
| Lily's Kitchen | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Hill's | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Untamed | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Felix | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Applaws | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Sheba | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Iams | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Whiskas | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| James Wellbeloved | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about cat food brands

- Asked ChatGPT "What's the best cat food in the UK?": 1. KatKin, 2. Lily's Kitchen, 3. Royal Canin
- Asked ChatGPT "Which wet cat food is healthiest?": 1. Thrive, 2. Royal Canin, 3. Hill's
- Asked ChatGPT "What should I feed a fussy cat?": named none of the brands we track
- Searched Google, AI Overview "cat food": 1. KatKin
- Searched Google, AI Overview "best cat food": named none of the brands we track

Not named in any answer: Untamed, Felix, Applaws, Sheba, Iams, Whiskas and James Wellbeloved.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 27, 2026.

## How did search popularity change for United Kingdom cat food brands in September 2026?

- In September 2026, James Wellbeloved rose from 11th to 10th among cat food brands in the United Kingdom.

## Month by month

| Month | James Wellbeloved estimated searches | James Wellbeloved Share of Search | James Wellbeloved rank | KatKin estimated searches | KatKin Share of Search | KatKin rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 2.3% | 10 | 27.1K | 21.9% | 2 |
| Nov 2025 | 2.9K | 2.4% | 9 | 27.1K | 22.4% | 2 |
| Dec 2025 | 3.6K | 2.9% | 7 | 22.2K | 18.2% | 2 |
| Jan 2026 | 2.9K | 2% | 10 | 33.1K | 23.1% | 2 |
| Feb 2026 | 3.6K | 2.8% | 8 | 27.1K | 20.7% | 2 |
| Mar 2026 | 3.6K | 2.7% | 8 | 27.1K | 20.1% | 2 |
| Apr 2026 | 2.9K | 2.2% | 10 | 27.1K | 20.9% | 2 |
| May 2026 | 2.4K | 2% | 11 | 27.1K | 22.6% | 2 |
| Jun 2026 | 2.4K | 2.2% | 11 | 22.2K | 20.3% | 2 |
| Jul 2026 | 2.4K | 2.1% | 11 | 27.1K | 23.6% | 2 |
| Aug 2026 | 2.4K | 1.8% | 11 | 27.1K | 20.5% | 2 |
| Sep 2026 | 2.9K | 2.2% | 10 | 27.1K | 20.7% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using James Wellbeloved’s and KatKin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **James Wellbeloved**: Measured on the search term “james wellbeloved cat food”.
- **KatKin**: Measured on the search term “katkin”.

- [James Wellbeloved profile](/demand/uk/brands/james-wellbeloved)
- [KatKin profile](/demand/uk/brands/katkin)
- [All cat food brands in the United Kingdom](/demand/uk/categories/uk-cat-food-brands): The set both shares are measured inside, 12 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is James Wellbeloved or KatKin more popular in search?

In September 2026, KatKin had more branded searches than James Wellbeloved among cat food brands in the United Kingdom. KatKin had about 27,100 branded searches, while James Wellbeloved had 2,900. KatKin made up 20.7% of all cat food brand searches we track, and James Wellbeloved accounted for 2.2%.

## Cite this page

Brandwave. "James Wellbeloved vs KatKin: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/james-wellbeloved-vs-katkin

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/james-wellbeloved-vs-katkin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
