---
title: "IRIS Payroll vs Sage Payroll: Which is searched more in the United Kingdom?"
description: "Is IRIS Payroll or Sage Payroll more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Payroll software set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/iris-payroll-vs-sage-payroll"
publisher: "Brandwave"
---

# IRIS Payroll vs Sage Payroll: Which is searched more in the United Kingdom?

Is IRIS Payroll or Sage Payroll more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Payroll software set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: IRIS Payroll and Sage Payroll
- **Competitive set**: Payroll software
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **IRIS Payroll Share of Search**: 14.7%
- **Sage Payroll Share of Search**: 13.3%

## Is IRIS Payroll or Sage Payroll more popular in search?

- In September 2026, IRIS Payroll had more branded searches than Sage Payroll among payroll software in the United Kingdom. IRIS Payroll had about 10,900 branded searches, while Sage Payroll had 9,900. IRIS Payroll made up 14.7% of all payroll software searches we track, and Sage Payroll accounted for 13.3%.
- The lead changed hands 4 times in the 12 months ending September 2026: Sage Payroll took it in November 2025, IRIS Payroll took it in December 2025, Sage Payroll took it in April 2026, IRIS Payroll took it in May 2026.
- Across the 12 months ending September 2026, IRIS Payroll’s share of searches among payroll software in the United Kingdom moved from 18.6% to 14.7%, and its estimated monthly branded searches moved from 10.8K to 10.9K.
- Across the 12 months ending September 2026, Sage Payroll’s share of searches among payroll software in the United Kingdom moved from 17.1% to 13.3%, and its estimated monthly branded searches held steady at 9.9K.

## How did search popularity change for United Kingdom payroll software in September 2026?

- In September 2026, Sage Payroll gained share of searches among payroll software in the United Kingdom, from 11.3% to 13.3%.

## Month by month

| Month | IRIS Payroll estimated searches | IRIS Payroll Share of Search | IRIS Payroll rank | Sage Payroll estimated searches | Sage Payroll Share of Search | Sage Payroll rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10.8K | 18.6% | 2 | 9.9K | 17.1% | 3 |
| Nov 2025 | 9K | 16.2% | 3 | 9.9K | 17.8% | 2 |
| Dec 2025 | 8.8K | 16.6% | 2 | 8.1K | 15.3% | 3 |
| Jan 2026 | 10.8K | 16.5% | 2 | 9.9K | 15.2% | 3 |
| Feb 2026 | 10.8K | 18.5% | 2 | 9.9K | 17% | 3 |
| Mar 2026 | 11.2K | 14.7% | 2 | 9.9K | 13% | 3 |
| Apr 2026 | 11.2K | 10.9% | 3 | 12.1K | 11.7% | 2 |
| May 2026 | 10.8K | 14.8% | 2 | 8.1K | 11.2% | 3 |
| Jun 2026 | 10.9K | 14.8% | 2 | 9.9K | 13.5% | 3 |
| Jul 2026 | 13K | 17.7% | 2 | 8.1K | 11% | 3 |
| Aug 2026 | 10.8K | 15.1% | 2 | 8.1K | 11.3% | 3 |
| Sep 2026 | 10.9K | 14.7% | 2 | 9.9K | 13.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using IRIS Payroll’s and Sage Payroll’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **IRIS Payroll**: Measured on the search terms “iris payroll” and “staffology”, summed into one figure.
- **Sage Payroll**: Measured on the search term “sage payroll”.

- [IRIS Payroll profile](/demand/uk/brands/iris-payroll)
- [Sage Payroll profile](/demand/uk/brands/sage-payroll)
- [All payroll software in the United Kingdom](/demand/uk/categories/uk-payroll-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is IRIS Payroll or Sage Payroll more popular in search?

In September 2026, IRIS Payroll had more branded searches than Sage Payroll among payroll software in the United Kingdom. IRIS Payroll had about 10,900 branded searches, while Sage Payroll had 9,900. IRIS Payroll made up 14.7% of all payroll software searches we track, and Sage Payroll accounted for 13.3%.

## Cite this page

Brandwave. "IRIS Payroll vs Sage Payroll: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/iris-payroll-vs-sage-payroll

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/iris-payroll-vs-sage-payroll. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.