--- title: "Ionity vs Shell Recharge: Which is searched more in the United Kingdom?" description: "Is Ionity or Shell Recharge more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the EV charging networks set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/ionity-vs-shell-recharge" publisher: "Brandwave" --- # Ionity vs Shell Recharge: Which is searched more in the United Kingdom? Is Ionity or Shell Recharge more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the EV charging networks set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ionity and Shell Recharge - **Competitive set**: EV charging networks - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Ionity Share of Search**: 8.2% - **Shell Recharge Share of Search**: 6.7% ## Is Ionity or Shell Recharge more popular in search? - In September 2026, Ionity had more branded searches than Shell Recharge among EV charging networks in the United Kingdom. Ionity had about 22,200 branded searches, while Shell Recharge had 18,100. Ionity made up 8.2% of all EV charging network searches we track, and Shell Recharge accounted for 6.7%. - Ionity was ahead of Shell Recharge in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Ionity’s share of searches among EV charging networks in the United Kingdom moved from 7.9% to 8.2%, and its estimated monthly branded searches held steady at 22.2K. - Across the 12 months ending September 2026, Shell Recharge’s share of searches among EV charging networks in the United Kingdom moved from 6.5% to 6.7%, and its estimated monthly branded searches held steady at 18.1K. ## Top EV charging networks in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Ionity and Shell Recharge were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ionity and Shell Recharge were each listed first in one of the two answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tesla Supercharger | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | InstaVolt | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Osprey | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Shell Recharge | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Pod Point | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Ionity | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Gridserve | 7th | 2 of 3 | 2 of 2 | 4 of 5 | | bp pulse | 8th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about EV charging networks - Asked ChatGPT "What's the best EV charging network in the UK?": 1. Tesla Supercharger, 2. InstaVolt, 3. Ionity, 4. Gridserve, 5. Osprey, 6. Shell Recharge - Asked ChatGPT "Which public EV charging network in the UK is most reliable?": 1. Tesla Supercharger, 2. InstaVolt, 3. Osprey - Asked ChatGPT "What are the biggest EV charging networks in the UK?": 1. Shell Recharge, 2. Pod Point, 3. InstaVolt, 4. Osprey, 5. bp pulse, 6. Tesla Supercharger, 7. Gridserve, 8. Ionity - Searched Google, AI Overview "ev charging": 1. Gridserve - Searched Google, AI Overview "electric car charging": 1. Gridserve Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026. ## How did search popularity change for United Kingdom EV charging networks in September 2026? - In September 2026, Shell Recharge gained share of searches among EV charging networks in the United Kingdom, from 5% to 6.7%. - In September 2026, Ionity gained share of searches among EV charging networks in the United Kingdom, from 7.5% to 8.2%. ## Month by month | Month | Ionity estimated searches | Ionity Share of Search | Ionity rank | Shell Recharge estimated searches | Shell Recharge Share of Search | Shell Recharge rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 22.2K | 7.9% | 4 | 18.1K | 6.5% | 5 | | Nov 2025 | 18.1K | 6.9% | 4 | 14.8K | 5.6% | 5 | | Dec 2025 | 22.2K | 7.4% | 2 | 12.1K | 4% | 6 | | Jan 2026 | 18.1K | 7% | 4 | 12.1K | 4.7% | 6 | | Feb 2026 | 18.1K | 7.1% | 3 | 12.1K | 4.8% | 6 | | Mar 2026 | 18.1K | 7% | 4 | 14.8K | 5.7% | 5 | | Apr 2026 | 18.1K | 6% | 3 | 18.1K | 6% | 4 | | May 2026 | 22.2K | 7.2% | 2 | 18.1K | 5.9% | 4 | | Jun 2026 | 18.1K | 6% | 4 | 18.1K | 6% | 5 | | Jul 2026 | 22.2K | 7.3% | 2 | 18.1K | 6% | 4 | | Aug 2026 | 27.1K | 7.5% | 2 | 18.1K | 5% | 5 | | Sep 2026 | 22.2K | 8.2% | 2 | 18.1K | 6.7% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Ionity’s and Shell Recharge’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ionity**: Measured on the search term “ionity”. - **Shell Recharge**: Measured on the search term “shell recharge”. - [Ionity profile](/demand/uk/brands/ionity) - [Shell Recharge profile](/demand/uk/brands/shell-recharge) - [All EV charging networks in the United Kingdom](/demand/uk/categories/uk-ev-charging-networks): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Ionity or Shell Recharge more popular in search? In September 2026, Ionity had more branded searches than Shell Recharge among EV charging networks in the United Kingdom. Ionity had about 22,200 branded searches, while Shell Recharge had 18,100. Ionity made up 8.2% of all EV charging network searches we track, and Shell Recharge accounted for 6.7%. ## Cite this page Brandwave. "Ionity vs Shell Recharge: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/ionity-vs-shell-recharge This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/ionity-vs-shell-recharge. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.