---
title: "Husqvarna vs Mac Allister: Which is searched more in the United Kingdom?"
description: "Is Husqvarna or Mac Allister more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/husqvarna-vs-mac-allister"
publisher: "Brandwave"
---

# Husqvarna vs Mac Allister: Which is searched more in the United Kingdom?

Is Husqvarna or Mac Allister more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Husqvarna and Mac Allister
- **Competitive set**: Lawn mower brands
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Husqvarna Share of Search**: 5.2%
- **Mac Allister Share of Search**: 5.2%

## Is Husqvarna or Mac Allister more popular in search?

- In September 2026, Husqvarna and Mac Allister were level in searches among lawn mower brands in the United Kingdom, with an estimated 2.9K branded searches each, at 5.2% of the total each.
- The lead changed hands 3 times in the 12 months ending September 2026: Husqvarna took it in November 2025, Mac Allister took it in April 2026, Husqvarna took it in August 2026.
- Across the 12 months ending September 2026, Husqvarna’s share of searches among lawn mower brands in the United Kingdom moved from 5% to 5.2%, and its estimated monthly branded searches moved from 1.9K to 2.9K.
- Across the 12 months ending September 2026, Mac Allister’s share of searches among lawn mower brands in the United Kingdom moved from 6.4% to 5.2%, and its estimated monthly branded searches moved from 2.4K to 2.9K.

## Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Husqvarna was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Mac Allister did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bosch | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Stihl | 2nd | 1 of 3 | 1 of 2 | 2 of 5 |
| WORX | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Ryobi | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| Honda Power Equipment | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Greenworks | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Einhell | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Hayter | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Husqvarna | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| Makita | 10th | 1 of 3 | 0 of 2 | 1 of 5 |
| Mountfield | 11th | 1 of 3 | 1 of 2 | 2 of 5 |
| Flymo | 12th | 1 of 3 | 0 of 2 | 1 of 5 |
| Mac Allister | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about lawn mower brands

- Asked ChatGPT "Which lawn mower should I buy in the UK?": 1. Bosch
- Asked ChatGPT "What are the best lawn mower brands?": 1. Honda Power Equipment, 2. Stihl, 3. Hayter, 4. Bosch, 5. WORX, 6. Husqvarna, 7. Mountfield, 8. Flymo
- Asked ChatGPT "What is the best cordless lawn mower?": 1. Greenworks, 2. Bosch, 3. Makita
- Searched Google, AI Overview "lawn mower": 1. Mountfield
- Searched Google, AI Overview "cordless lawn mower": 1. Ryobi, 2. Einhell, 3. WORX, 4. Stihl, 5. Bosch

Not named in any answer: Mac Allister.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 26, 2026.

## How did search popularity change for United Kingdom lawn mower brands in September 2026?

- In September 2026, Stihl overtook Husqvarna to rank 4th among lawn mower brands in the United Kingdom, with 9.7% of the searches.
- In September 2026, Makita overtook Husqvarna and 2 others to rank 5th among lawn mower brands in the United Kingdom, with 7.9% of the searches.
- In September 2026, Honda Power Equipment overtook Husqvarna to rank 8th among lawn mower brands in the United Kingdom, with 6.5% of the searches.
- In September 2026, Husqvarna lost share of searches among lawn mower brands in the United Kingdom, from 7.8% to 5.2%.
- Estimated monthly branded searches for Mac Allister in the United Kingdom rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.

## Month by month

| Month | Husqvarna estimated searches | Husqvarna Share of Search | Husqvarna rank | Mac Allister estimated searches | Mac Allister Share of Search | Mac Allister rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.9K | 5% | 10 | 2.4K | 6.4% | 8 |
| Nov 2025 | 1.3K | 5.6% | 9 | 880 | 3.8% | 11 |
| Dec 2025 | 880 | 6.9% | 6 | 390 | 3.1% | 12 |
| Jan 2026 | 1K | 6.9% | 5 | 480 | 3.3% | 13 |
| Feb 2026 | 1.3K | 3.8% | 11 | 880 | 2.6% | 13 |
| Mar 2026 | 5.4K | 4.3% | 11 | 5.4K | 4.3% | 12 |
| Apr 2026 | 5.4K | 3.4% | 11 | 6.6K | 4.2% | 9 |
| May 2026 | 6.6K | 4.8% | 9 | 6.6K | 4.8% | 10 |
| Jun 2026 | 5.4K | 5% | 9 | 5.4K | 5% | 10 |
| Jul 2026 | 2.9K | 4.6% | 10 | 3.6K | 5.8% | 9 |
| Aug 2026 | 2.9K | 7.8% | 4 | 1.9K | 5.1% | 10 |
| Sep 2026 | 2.9K | 5.2% | 9 | 2.9K | 5.2% | 10 |

## How each brand is measured

Brandwave collects information about searches that people make online using Husqvarna’s and Mac Allister’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Husqvarna**: Measured on the search term “husqvarna lawn mower”.
- **Mac Allister**: Measured on the search term “mac allister lawn mower”.

- [Husqvarna profile](/demand/uk/brands/husqvarna)
- [Mac Allister profile](/demand/uk/brands/mac-allister)
- [All lawn mower brands in the United Kingdom](/demand/uk/categories/uk-lawn-mower-brands): The set both shares are measured inside, 13 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Husqvarna or Mac Allister more popular in search?

In September 2026, Husqvarna and Mac Allister were level in searches among lawn mower brands in the United Kingdom, with an estimated 2.9K branded searches each, at 5.2% of the total each.

## Cite this page

Brandwave. "Husqvarna vs Mac Allister: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/husqvarna-vs-mac-allister

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/husqvarna-vs-mac-allister. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
