---
title: "Grind vs Lavazza: Which is searched more in the United Kingdom?"
description: "Is Grind or Lavazza more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/grind-vs-lavazza"
publisher: "Brandwave"
---

# Grind vs Lavazza: Which is searched more in the United Kingdom?

Is Grind or Lavazza more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Grind and Lavazza
- **Competitive set**: Coffee brands
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Grind Share of Search**: 28%
- **Lavazza Share of Search**: 22.9%

## Is Grind or Lavazza more popular in search?

- In September 2026, Grind had more branded searches than Lavazza among coffee brands in the United Kingdom. Grind had about 22,200 branded searches, while Lavazza had 18,100. Grind made up 28% of all coffee brand searches we track, and Lavazza accounted for 22.9%.
- Grind was ahead of Lavazza in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Grind’s share of searches among coffee brands in the United Kingdom moved from 27.7% to 28%, and its estimated monthly branded searches held steady at 22.2K.
- Across the 12 months ending September 2026, Lavazza’s share of searches among coffee brands in the United Kingdom moved from 18.5% to 22.9%, and its estimated monthly branded searches moved from 14.8K to 18.1K.

## Top coffee brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lavazza appeared in all five answers. Grind was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Lavazza was listed before Grind in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Lavazza | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Taylors of Harrogate | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Pact Coffee | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Nescafé | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Union Coffee | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Grind | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 |
| Kenco | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about coffee brands

- Asked ChatGPT "What's the best coffee brand in the UK?": 1. Taylors of Harrogate, 2. Lavazza, 3. Nescafé
- Asked ChatGPT "Which coffee beans are best to buy in the UK?": 1. Lavazza, 2. Pact Coffee, 3. Union Coffee
- Asked ChatGPT "What's the best ground coffee in UK supermarkets?": 1. Lavazza, 2. Taylors of Harrogate
- Searched Google, AI Overview "coffee beans": 1. Lavazza
- Searched Google, AI Overview "ground coffee": 1. Grind, 2. Lavazza

Not named in any answer: Kenco.

Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026.

## How did search popularity change for United Kingdom coffee brands in September 2026?

- In September 2026, Lavazza overtook Pact Coffee to rank 2nd among coffee brands in the United Kingdom, with 22.9% of the searches.
- In September 2026, Grind lost share of searches among coffee brands in the United Kingdom, from 31.8% to 28%.

## Month by month

| Month | Grind estimated searches | Grind Share of Search | Grind rank | Lavazza estimated searches | Lavazza Share of Search | Lavazza rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 27.7% | 1 | 14.8K | 18.5% | 3 |
| Nov 2025 | 27.1K | 29.3% | 1 | 18.1K | 19.6% | 3 |
| Dec 2025 | 27.1K | 29.5% | 1 | 18.1K | 19.7% | 3 |
| Jan 2026 | 27.1K | 29.8% | 1 | 14.8K | 16.3% | 3 |
| Feb 2026 | 22.2K | 28.4% | 1 | 14.8K | 19% | 3 |
| Mar 2026 | 27.1K | 32.1% | 1 | 14.8K | 17.5% | 3 |
| Apr 2026 | 27.1K | 35.1% | 1 | 12.1K | 15.7% | 4 |
| May 2026 | 22.2K | 27.3% | 1 | 18.1K | 22.2% | 2 |
| Jun 2026 | 22.2K | 30.6% | 1 | 12.1K | 16.7% | 4 |
| Jul 2026 | 18.1K | 26.9% | 1 | 12.1K | 18% | 4 |
| Aug 2026 | 22.2K | 31.8% | 1 | 12.1K | 17.3% | 3 |
| Sep 2026 | 22.2K | 28% | 1 | 18.1K | 22.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Grind’s and Lavazza’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Grind**: Measured on the search term “grind coffee”.
- **Lavazza**: Measured on the search term “lavazza”.

- [Grind profile](/demand/uk/brands/grind)
- [Lavazza profile](/demand/uk/brands/lavazza)
- [All coffee brands in the United Kingdom](/demand/uk/categories/uk-coffee-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Grind or Lavazza more popular in search?

In September 2026, Grind had more branded searches than Lavazza among coffee brands in the United Kingdom. Grind had about 22,200 branded searches, while Lavazza had 18,100. Grind made up 28% of all coffee brand searches we track, and Lavazza accounted for 22.9%.

## Cite this page

Brandwave. "Grind vs Lavazza: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/grind-vs-lavazza

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/grind-vs-lavazza. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
