--- title: "Google Nest vs Honeywell Home: Which is searched more in the United Kingdom?" description: "Is Google Nest or Honeywell Home more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smart thermostat brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/google-nest-vs-honeywell-home" publisher: "Brandwave" --- # Google Nest vs Honeywell Home: Which is searched more in the United Kingdom? Is Google Nest or Honeywell Home more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smart thermostat brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Google Nest and Honeywell Home - **Competitive set**: Smart thermostat brands - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Google Nest Share of Search**: 14.6% - **Honeywell Home Share of Search**: 1.5% ## Is Google Nest or Honeywell Home more popular in search? - In September 2026, Google Nest had more branded searches than Honeywell Home among smart thermostat brands in the United Kingdom. Google Nest had about 9,900 branded searches, while Honeywell Home had 1,000. Google Nest made up 14.6% of all smart thermostat brand searches we track, and Honeywell Home accounted for 1.5%. - Google Nest was ahead of Honeywell Home in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Google Nest’s share of searches among smart thermostat brands in the United Kingdom moved from 24.1% to 14.6%, and its estimated monthly branded searches moved from 40.5K to 9.9K. - Across the 12 months ending September 2026, Honeywell Home’s share of searches among smart thermostat brands in the United Kingdom moved from 1.7% to 1.5%, and its estimated monthly branded searches moved from 2.9K to 1K. ## Top smart thermostat brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Honeywell Home was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Google Nest was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Honeywell Home was listed before Google Nest in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | tado | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Hive | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Honeywell Home | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Google Nest | 4th | 2 of 3 | 0 of 2 | 2 of 5 | ## Every AI answer about smart thermostat brands - Asked ChatGPT "What's the best smart thermostat in the UK?": 1. tado, 2. Hive, 3. Google Nest - Asked ChatGPT "Which smart heating control is best for a combi boiler?": 1. tado, 2. Hive - Asked ChatGPT "What are the best smart thermostats to buy in the UK?": 1. tado, 2. Hive, 3. Honeywell Home, 4. Google Nest - Searched Google, AI Overview "smart thermostat": 1. Hive, 2. tado, 3. Honeywell Home - Searched Google, AI Overview "best smart thermostat": 1. tado, 2. Hive, 3. Honeywell Home Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 23, 2026. ## How did search popularity change for United Kingdom smart thermostat brands in September 2026? - In September 2026, Google Nest lost share of searches among smart thermostat brands in the United Kingdom, from 17.2% to 14.6%. - Estimated monthly branded searches for Honeywell Home in the United Kingdom fell 65.5% over 12 measured months, from 2.9K to 1K in September 2026. ## Month by month | Month | Google Nest estimated searches | Google Nest Share of Search | Google Nest rank | Honeywell Home estimated searches | Honeywell Home Share of Search | Honeywell Home rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 40.5K | 24.1% | 2 | 2.9K | 1.7% | 4 | | Nov 2025 | 40.5K | 20.7% | 2 | 2.9K | 1.5% | 4 | | Dec 2025 | 22.2K | 17.6% | 2 | 1.9K | 1.5% | 4 | | Jan 2026 | 27.1K | 18% | 2 | 2.4K | 1.6% | 4 | | Feb 2026 | 18.1K | 20.6% | 2 | 1.6K | 1.8% | 4 | | Mar 2026 | 14.8K | 20.6% | 2 | 1.3K | 1.8% | 4 | | Apr 2026 | 9.9K | 17.6% | 2 | 880 | 1.6% | 4 | | May 2026 | 8.1K | 17.6% | 2 | 720 | 1.6% | 4 | | Jun 2026 | 6.6K | 17.7% | 2 | 590 | 1.6% | 4 | | Jul 2026 | 5.4K | 17.9% | 2 | 590 | 2% | 4 | | Aug 2026 | 6.6K | 17.2% | 2 | 590 | 1.5% | 4 | | Sep 2026 | 9.9K | 14.6% | 2 | 1K | 1.5% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Google Nest’s and Honeywell Home’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Google Nest**: Measured on the search term “nest thermostat”. - **Honeywell Home**: Measured on the search term “honeywell evohome”. - [Google Nest profile](/demand/uk/brands/google-nest) - [Honeywell Home profile](/demand/uk/brands/honeywell-home) - [All smart thermostat brands in the United Kingdom](/demand/uk/categories/uk-smart-thermostat-brands): The set both shares are measured inside, 4 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Google Nest or Honeywell Home more popular in search? In September 2026, Google Nest had more branded searches than Honeywell Home among smart thermostat brands in the United Kingdom. Google Nest had about 9,900 branded searches, while Honeywell Home had 1,000. Google Nest made up 14.6% of all smart thermostat brand searches we track, and Honeywell Home accounted for 1.5%. ## Cite this page Brandwave. "Google Nest vs Honeywell Home: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/google-nest-vs-honeywell-home This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/google-nest-vs-honeywell-home. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.