---
title: "Funding Circle vs iwoca: Which is searched more in United Kingdom?"
description: "Which is more popular in search, Funding Circle or iwoca? Compare estimated monthly branded-search demand and Share of Search inside the Business lenders set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/uk/compare/funding-circle-vs-iwoca"
publisher: "Brandwave"
---

# Funding Circle vs iwoca: Which is searched more in United Kingdom?

Which is more popular in search, Funding Circle or iwoca? Compare estimated monthly branded-search demand and Share of Search inside the Business lenders set in United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Funding Circle and iwoca
- **Competitive set**: Business lenders
- **Market**: United Kingdom
- **Month measured**: Sep 2026
- **Funding Circle Share of Search**: 57.4%
- **iwoca Share of Search**: 38.5%

## Which is more popular in search, Funding Circle or iwoca?

- In September 2026, Funding Circle had more branded searches than iwoca among business lenders in United Kingdom. Funding Circle was estimated to have 33.1K branded searches compared to iwoca’s 22.2K, and held a 57.4% Share of Search versus iwoca’s 38.5%.
- Funding Circle was ahead of iwoca in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Funding Circle’s estimated Share of Search among business lenders in United Kingdom held steady at 57.4%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 12 months ending September 2026, iwoca’s estimated Share of Search among business lenders in United Kingdom held steady at 38.5%, and its estimated monthly branded searches held steady at 22.2K.

## How did search popularity change for United Kingdom business lenders in September 2026?

- In September 2026, Funding Circle gained estimated Share of Search among business lenders in United Kingdom, from 52.9% to 57.4%.
- In September 2026, iwoca lost estimated Share of Search among business lenders in United Kingdom, from 43.4% to 38.5%.

## Month by month

| Month | Funding Circle estimated searches | Funding Circle Share of Search | Funding Circle rank | iwoca estimated searches | iwoca Share of Search | iwoca rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 57.4% | 1 | 22.2K | 38.5% | 2 |
| Nov 2025 | 27.1K | 57.5% | 1 | 18.1K | 38.4% | 2 |
| Dec 2025 | 27.1K | 57.5% | 1 | 18.1K | 38.4% | 2 |
| Jan 2026 | 33.1K | 57.4% | 1 | 22.2K | 38.5% | 2 |
| Feb 2026 | 27.1K | 56.9% | 1 | 18.1K | 38% | 2 |
| Mar 2026 | 33.1K | 57.4% | 1 | 22.2K | 38.5% | 2 |
| Apr 2026 | 27.1K | 56.9% | 1 | 18.1K | 38% | 2 |
| May 2026 | 27.1K | 57.5% | 1 | 18.1K | 38.4% | 2 |
| Jun 2026 | 33.1K | 57.4% | 1 | 22.2K | 38.5% | 2 |
| Jul 2026 | 33.1K | 57.4% | 1 | 22.2K | 38.5% | 2 |
| Aug 2026 | 27.1K | 52.9% | 1 | 22.2K | 43.4% | 2 |
| Sep 2026 | 33.1K | 57.4% | 1 | 22.2K | 38.5% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Funding Circle’s and iwoca’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Funding Circle**: Measured on the search term “funding circle”.
- **iwoca**: Measured on the search term “iwoca”.

- [Funding Circle profile](/demand/uk/brands/funding-circle)
- [iwoca profile](/demand/uk/brands/iwoca)
- [All business lenders in United Kingdom](/demand/uk/categories/uk-business-lenders): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Funding Circle or iwoca?

In September 2026, Funding Circle had more branded searches than iwoca among business lenders in United Kingdom. Funding Circle was estimated to have 33.1K branded searches compared to iwoca’s 22.2K, and held a 57.4% Share of Search versus iwoca’s 38.5%.

## Cite this page

Brandwave. "Funding Circle vs iwoca: Which is searched more in United Kingdom?". https://gobrandwave.com/demand/uk/compare/funding-circle-vs-iwoca

This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/funding-circle-vs-iwoca. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.