--- title: "Einhell vs Stihl: Which is searched more in the United Kingdom?" description: "Is Einhell or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/uk/compare/einhell-vs-stihl" publisher: "Brandwave" --- # Einhell vs Stihl: Which is searched more in the United Kingdom? Is Einhell or Stihl more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in the United Kingdom. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Einhell and Stihl - **Competitive set**: Lawn mower brands - **Market**: United Kingdom - **Month measured**: Sep 2026 - **Einhell Share of Search**: 6.5% - **Stihl Share of Search**: 9.7% ## Is Einhell or Stihl more popular in search? - In September 2026, Stihl had more branded searches than Einhell among lawn mower brands in the United Kingdom. Stihl had about 5,400 branded searches, while Einhell had 3,600. Stihl made up 9.7% of all lawn mower brand searches we track, and Einhell accounted for 6.5%. - Stihl was ahead of Einhell in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Einhell’s share of searches among lawn mower brands in the United Kingdom moved from 5% to 6.5%, and its estimated monthly branded searches moved from 1.9K to 3.6K. - Across the 12 months ending September 2026, Stihl’s share of searches among lawn mower brands in the United Kingdom moved from 7.7% to 9.7%, and its estimated monthly branded searches moved from 2.9K to 5.4K. ## Top lawn mower brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Stihl was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Einhell was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Einhell and Stihl were each listed first in one of the two answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bosch | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Stihl | 2nd | 1 of 3 | 1 of 2 | 2 of 5 | | WORX | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | Ryobi | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | Honda Power Equipment | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Greenworks | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Einhell | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | Hayter | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | Husqvarna | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | Makita | 10th | 1 of 3 | 0 of 2 | 1 of 5 | | Mountfield | 11th | 1 of 3 | 1 of 2 | 2 of 5 | | Flymo | 12th | 1 of 3 | 0 of 2 | 1 of 5 | | Mac Allister | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about lawn mower brands - Asked ChatGPT "Which lawn mower should I buy in the UK?": 1. Bosch - Asked ChatGPT "What are the best lawn mower brands?": 1. Honda Power Equipment, 2. Stihl, 3. Hayter, 4. Bosch, 5. WORX, 6. Husqvarna, 7. Mountfield, 8. Flymo - Asked ChatGPT "What is the best cordless lawn mower?": 1. Greenworks, 2. Bosch, 3. Makita - Searched Google, AI Overview "lawn mower": 1. Mountfield - Searched Google, AI Overview "cordless lawn mower": 1. Ryobi, 2. Einhell, 3. WORX, 4. Stihl, 5. Bosch Not named in any answer: Mac Allister. Brands are listed in the order each answer named them. The answers were collected in United Kingdom on October 26, 2026. ## How did search popularity change for United Kingdom lawn mower brands in September 2026? - In September 2026, Stihl overtook Husqvarna to rank 4th among lawn mower brands in the United Kingdom, with 9.7% of the searches. - In September 2026, Makita overtook Husqvarna and 2 others to rank 5th among lawn mower brands in the United Kingdom, with 7.9% of the searches. - Estimated monthly branded searches for Einhell in the United Kingdom rose 89.5% over 12 measured months, from 1.9K to 3.6K in September 2026. ## Month by month | Month | Einhell estimated searches | Einhell Share of Search | Einhell rank | Stihl estimated searches | Stihl Share of Search | Stihl rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.9K | 5% | 9 | 2.9K | 7.7% | 6 | | Nov 2025 | 1.3K | 5.6% | 8 | 1.9K | 8.2% | 6 | | Dec 2025 | 720 | 5.7% | 8 | 880 | 6.9% | 7 | | Jan 2026 | 590 | 4.1% | 9 | 1K | 6.9% | 7 | | Feb 2026 | 1.3K | 3.8% | 10 | 1.9K | 5.5% | 7 | | Mar 2026 | 6.6K | 5.2% | 7 | 9.9K | 7.8% | 5 | | Apr 2026 | 8.1K | 5.1% | 7 | 9.9K | 6.3% | 6 | | May 2026 | 8.1K | 5.9% | 7 | 9.9K | 7.2% | 5 | | Jun 2026 | 6.6K | 6.1% | 7 | 8.1K | 7.5% | 5 | | Jul 2026 | 3.6K | 5.8% | 7 | 4.4K | 7% | 5 | | Aug 2026 | 2.4K | 6.5% | 7 | 2.9K | 7.8% | 5 | | Sep 2026 | 3.6K | 6.5% | 7 | 5.4K | 9.7% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Einhell’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Einhell**: Measured on the search term “einhell lawn mower”. - **Stihl**: Measured on the search term “stihl lawn mower”. - [Einhell profile](/demand/uk/brands/einhell) - [Stihl profile](/demand/uk/brands/stihl) - [All lawn mower brands in the United Kingdom](/demand/uk/categories/uk-lawn-mower-brands): The set both shares are measured inside, 13 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Einhell or Stihl more popular in search? In September 2026, Stihl had more branded searches than Einhell among lawn mower brands in the United Kingdom. Stihl had about 5,400 branded searches, while Einhell had 3,600. Stihl made up 9.7% of all lawn mower brand searches we track, and Einhell accounted for 6.5%. ## Cite this page Brandwave. "Einhell vs Stihl: Which is searched more in the United Kingdom?". https://gobrandwave.com/demand/uk/compare/einhell-vs-stihl This page is also available as HTML at https://gobrandwave.com/demand/uk/compare/einhell-vs-stihl. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.